Event Marketer

DECEMBER 26, 2023

Agencies: Narrative, production and creative; 10West, fabrication) WHY IT MATTERED: The fast food giant recognized an opportunity—that basketball is Canada’s fastest-growing sport, but ballers don’t have an outdoor court to play on during the country’s notoriously frigid winters—and seized it in a way that only KFC could effectively pull off.

2023 73

2023 Trade Shows Sponsorships Sports 73

Event Marketer

DECEMBER 20, 2023

From seamlessly integrating next-gen holograms into brand activations to bringing sports enthusiasts closer to the action with our immersive simulators, we provide cutting-edge interactive experiences to our clients on a national scale. into our interactive gaming wall for its soccer sponsorship.

Entertainment 52

Entertainment 2023 Sponsorships Sports 52

Event Industry News

OCTOBER 8, 2019

Event Tech Live has today announced that London-based technology rental company, One World Rental , is the new sponsor for the 1-2-1 Networking Zone at this year’s show. The sponsorship comes on the heels of another exciting announcement that One World Rental will also be sponsoring at the prestigious Event Technology Awards.

Event Tech 54

Event Tech Tech Sponsorships Trade Shows 54

Attendease

APRIL 9, 2024

Table of Contents Casual Themes Sophisticated Themes Tech and Innovation Themes Destination and Travel Themes Artistic and Creative Themes Interactive and Hands-On Themes Outdoor Themes Fun and Unique Themes 45+ Memorable Themes for Your Next Corporate Event Now let’s look at 45+ memorable theme ideas for your next corporate event.

Corporate Events 195

Corporate Events Food and Beverage Entertainment Events 195

Eventmobi

FEBRUARY 23, 2022

However, the uncertainty surrounding the raw nature of the content threatens event planners’ potential to incorporate and monetize live stream content in post-event media, sponsorship packages, or other video opportunities. Recommended Read: Event Live Streaming 101: The Ultimate Guide for Beginners. clips, and background music.

Wireless 448

Wireless Events Social Media Venues 448

Event Marketer

OCTOBER 24, 2023

In partnership with Framework and The Concourse Project, Sports Illustrated hosted the SI Circuit Series, the official COTA afterparty, where attendees danced all night to a live show by EDM producer Dom Dolla. From Friday to Sunday, the publication offered live music, photo moments and a host of partner activations.

Sports 89

Sports Apparel Automotive Retail 89

Event Marketer

MARCH 14, 2024

Since moving to the Bay Hill Club & Lodge in 1979, the Arnold Palmer Invitational has become not only a signature event on the PGA TOUR, but also one of Orlando’s biggest sporting events that draws golf fans and locals alike. Attendees could explore Mastercard’s tech and solutions through a multisensory tunnel experience.

Food and Beverage 93

Food and Beverage Apparel Sports Sponsorships 93

Event Industry News

NOVEMBER 29, 2019

It is aimed at large sporting and cultural events and was unofficially tested at this year’s Glastonbury Festival. We have significant interest from huge global events and sporting bodies across the globe too, they are considering using our technology to amplify their events and increase their sponsors ROI.”. Event Tech.

Sports 105

Sports Event Tech 2020 Tech 105

Event Industry News

MAY 14, 2020

In this episode, Sam and I discussed the explosion of e-sports. E-sports attracts huge audiences which presents major brands with high-impact sponsorship opportunities but, they are currently missing out. It’s a challenge for the e-sports community to convince brands of the return on marketing investment.

Sports 123

Sports 2016 Sponsorships Marketing 123

SmartMeetings

APRIL 6, 2021

Sponsorship is not a creation of meeting organizers or even the modern capitalist economy. A quick history lesson uncovers this: The first sponsorships date back to the 5th century BC in Ancient Greece. As the American pastime, baseball continued to drive sports sponsorship. As a result, sports sponsorships exploded.

Sponsorships 69

Sponsorships Meetings Advertising Sports 69

Event Marketer

MAY 2, 2024

For example, malls bring in a product discovery purchasing mindset, sports and entertainment arenas focus on memorable experiences, festivals and concerts attract a younger crowd passionate about music, and state and community fairs are communal events where attendees seek activities that promote bonding and interaction. Think long-term.”

2024 92

2024 Marketing Trade Shows Sponsorships 92

Eventmobi

JUNE 11, 2018

Here are some of the newest and coolest trends and tech innovations I spotted—plus a few tips on how to make these work for your next event. Indianapolis is known for sports—including the Indy 500 race—and the conference was held near several sports fields. Tech trends: creative ways to inspire audience interaction.

2018 271

2018 Event Planning Speakers Sponsorships 271

Event Industry News

OCTOBER 31, 2019

EventsCase , a top event management software company, has been named as the latest company to be sponsoring at Event Tech Live (ETL). The leading event tech firm is sponsoring the Wi-Fi splash screen – the screen that will greet visitors when they log onto ETL’s free Wi-Fi. Event Tech. Sporting Events. Areas of interest.

Event Tech 40

Event Tech Tech Sponsorships Sports 40

Event Marketer

SEPTEMBER 6, 2021

Sports Sponsorship Q&A: How American Express Keeps it Fresh at the US Open. Within its brand center at Billie Jean King, the automaker and tech partner Pavegen are inviting attendees to walk across a pathway of kinetic floor tiles that generate reusable clean energy with each step. WILSON SPORTING GOODS.

2021 129

2021 Food and Beverage Sports Hotels 129

Event Marketer

DECEMBER 14, 2021

Sports fans are a digitally savvy audience that rely on their devices to supplement the game-viewing experience. To meet their expectations, State Farm launched a digital + live sponsorship program to kick off the NFL season with an augmented reality-fueled scavenger hunt for fans that yielded prizes like NFTs.

Social Media 102

Social Media Sponsorships Sports Tech 102

Event Industry News

SEPTEMBER 13, 2022

Join the events, from business conferences to major sporting occasions that keep their attendees charged and connected. “Our vision was to deliver a World Cup with unparalleled fan experience, not just for cricket but for major sporting events. Delight your attendees and support digital engagement. Find out more here. feature.

Sports 97

Sports Sponsorships Sustainability Event Apps 97

Event Marketer

FEBRUARY 20, 2023

Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. We’ve been doing ‘The Dozen’ for over three years, but this was the first time doing it as a live show, so we had to provide a more elevated guest experience,” says Lisa Litvack, vp-live events at Barstool Sports.

Sports 87

Sports Hospitality Social Media Sponsorships 87

zkipster

SEPTEMBER 19, 2016

” As the Head of Sponsorship, Events & Strategy at the Hong Kong Rugby Union, Melvin works hard all year to make the 120,000 visitors of the Sevens happy. Head of Sponsorship, Events & Strategy at the Hong Kong Rugby Union: Melvin Byres. Finally, what piece of event tech can’t you live without?

Tech 79

Tech Social Media 2016 Sponsorships 79

Smart Meetings

OCTOBER 27, 2023

Tarin Horan, CMP, knew that meeting planning was the industry for her when she began interning with sports teams. Afterwards, she began working in sports, as a customer service and community relations manager with DC United. Now, she serves as NVTC’s vice president of events and sponsorships. Horan says, “I love what I do.

Sports 98

Sports Sponsorships Transportation Speakers 98

Event Marketer

OCTOBER 30, 2023

” –Tara Reilly, VP-Experiential and Partnerships, Vox Media A trio of tech journalists served as event co-hosts this year, replacing veteran Kara Swisher, who stepped down from the role. Taking the reins this year were three new tech journalists, who replaced veteran Code Conference host Kara Swisher.

Conference 97

Conference Tech 2024 2023 97

Event Marketer

DECEMBER 27, 2021

How Salesforce is Embracing Safety, Tech to Elevate its Dreamforce Event. After an agonizing period in which sports fans weren’t allowed in stands, the 2021 US Open Tennis Championships helped usher in the return of largescale sporting events—and spectators. STORY OF THE YEAR #2. STORY OF THE YEAR #4. STORY OF THE YEAR #8.

2021 109

2021 2022 Sports Retail 109

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Smartphones, of course, are an easy point of entry, and according to a Statista report , by 2024, there will be approximately 1.7 billion mobile AR user devices worldwide. Check out eight ways to make it happen.

Fashion 105

Fashion 2023 Sponsorships Technology 105

Event Industry News

AUGUST 6, 2019

These were: Best Experiential Agency; Best Event Sponsorship for Breyer’s Delights sponsorship of Hell and Back; Best Live Event for Riverfest in Limerick; and Best Event of the Year, also for Riverfest. Event Tech. Sporting Events. Areas of interest. Brand Events. Concerts & Tours. Conferences. Exhibitions.

Sponsorships 75

Sponsorships 2019 Sports 2020 75

Event Industry News

APRIL 26, 2019

Lizzie Liebenhals, founder of Halls & Halls – a ‘black book’ of contacts linking sports, events, brands and talents – took to the Festival and Future stage at last year’s Event Tech Live to describe Wembley Stadium’s digital journey. You can find more information about Event Tech Live at www.eventtechlive.com.

2015 64

2015 Sponsorships Event Tech Tech 64

Event Industry News

AUGUST 5, 2019

Josh Daniels has joined PlayPass UK as business development manager with a focus of introducing the company’s NFC event technology to the sports sector. Josh stated: “I have worked across the majority of sports in the UK and across a number of sectors within the sporting world. A moment in sport is often unbelievable.

Management 54

Management Sports Sponsorships Technology 54

Event Industry News

OCTOBER 3, 2019

ExhibitDay lets you track and manage your trade shows, exhibit booths, travel reservations, sponsorships, shipments, schedules, tasks, and budgets — all in one place. Event Tech. Sporting Events. ExhibitDay is a free Trade Show Project Management and Collaboration tool for Event Managers and Trade Show Teams. Brand Events.

Trade Shows 64

Trade Shows Sponsorships Sports Event Tech 64

Event Industry News

AUGUST 1, 2019

Star Live offers a powerful proposition of event services including stages and grandstands, trailers and roadshows, brand ambassadors and crewing alongside design and creative, sponsorship management and partnerships, event production and brand activation. Event Tech. Sporting Events. Areas of interest. Brand Events.

Sponsorships 90

Sponsorships Sports Event Tech Tech 90

Event Industry News

AUGUST 5, 2019

Let’s be clear; the people who signed your sponsorship forms are unlikely to be from a marketing background. Discard the tired, sponsorship templates and tailor your promotions to their company values. Event Tech. Sporting Events. So, what can you do about it? However, don’t just take it as it is. Areas of interest.

Marketing 56

Marketing Sponsorships Sports Event Tech 56

Event Industry News

SEPTEMBER 23, 2019

As well as enhancing the experience, this investment provides organisers with new signage and sponsorship opportunities, allowing them to create an immersive, on-brand welcome, tailored for their event. Event Tech. Sporting Events. Areas of interest. Brand Events. Concerts & Tours. Conferences. Exhibitions.

Sustainability 87

Sustainability Advertising Sponsorships Financial 87

GEVME

JANUARY 26, 2021

Almost all broadcasted sports matches, the Google I/O Meet etc. These leads are the main reason why brands do sponsorship in the first place. . Conduct testing and dry-runs of the event and use only experienced tech people working on the back-end of the virtual event element. One is the increased reach. Conclusion.

Sponsorships 218

Sponsorships Travel Events Risk Management 218

Event Industry News

OCTOBER 11, 2019

Jack Morton, one of the world’s leading brand experience agencies, has been appointed by ENOC Group as the lead creative agency and project management consultant for its sponsorship activation at Expo 2020 Dubai. Event Tech. Sporting Events. Areas of interest. Brand Events. Concerts & Tours. Conferences. Exhibitions.

2020 48

2020 Sponsorships Government Consulting 48

Event Industry News

OCTOBER 7, 2019

CEO, Kashif Din, commented on the sponsorship: “We’re thrilled to continue to sponsor the ETA because the event supports and rewards what we stand for: providing the right digital experience and technology for each unique event, under any circumstances, in any volume, anywhere in the world. Event Tech. Sporting Events.

2019 72

2019 Event Technology Technology Sponsorships 72

Event Industry News

SEPTEMBER 20, 2019

All education sessions fall under five themes: Engagement, Innovation & Technology; Leadership, Professional Development & Culture; Partnerships, Sponsorships & Sales; Current Affairs, Regulations & Compliance; and “Marketing, Social Media & Branding. Event Tech. Sporting Events. Areas of interest.

Sponsorships 60

Sponsorships Negotiating Fashion 2019 60

SmartMeetings

NOVEMBER 23, 2020

If producing hybrid events were an Olympic sport , most meeting professionals would have no trouble qualifying as amateurs. Over seven weeks from September to November, teams pitched creative ideas to a rotating panel of judges on topics as diverse as audience engagement, sponsorship , networking , event flow and design.

Meetings 105

Meetings Sponsorships Trade Shows 2020 105

GEVME

JANUARY 27, 2021

Almost all broadcasted sports matches, the Google I/O Meet etc. These leads are the main reason why brands do sponsorship in the first place. Conduct testing and dry-runs of the event and use only experienced tech people working on the back-end of the virtual event element. One is the increased reach. Conclusion.

Sponsorships 156

Sponsorships Travel Events Risk Management 156

GEVME

JANUARY 27, 2021

Almost all broadcasted sports matches, the Google I/O Meet etc. These leads are the main reason why brands do sponsorship in the first place. Conduct testing and dry-runs of the event and use only experienced tech people working on the back-end of the virtual event element. One is the increased reach. Conclusion.

Sponsorships 156

Sponsorships Travel Events Risk Management 156

Event Industry News

OCTOBER 2, 2019

Tracking of event sponsorships, costs, and expenses. Event Tech. Sporting Events. At launch, the key features offered by ExhibitDay include: Tracking and management of information about trade shows and exhibits. Tracking event attendees and their travel reservations. Event team collaboration via tasks and to-do lists.

Trade Shows 67

Trade Shows B2B Sponsorships Sports 67