article thumbnail

Visit Milwaukee Blends NFTs with Art Tourism

EventMB

Skift Take: Visit Milwaukee's new campaign adds a layer of NFT-powered digital art collectibles to a Pokemon Go-style scavenger hunt game, all in the name of driving interest in local art and culture. Andrea Doyle Read the Complete Story On Skift Meetings

Tourism 165
article thumbnail

Nine High-tech Solutions to Explore in the COVID-19 Era

Event Marketer

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. Predictive analysis will play a key role for experiential programs targeting specific markets or locations. HIGH-TECH SANITIZATION.

Tech 127
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Smart Moves in Albuquerque, Denver and More

Smart Meetings

She brings over 15 years of experience in tourism and experiential marketing. With over three decades of experience in the Hawaii tourism industry, he is well-prepared to oversee and lead all operational departments and to develop and implement strategic plans to achieve growth objectives.

2007 105
article thumbnail

Event Tech Awards 2021: Meet the Judges – Mariska Kesteloo

Event Industry News

Mariska has more than 20years working experience in tourism and the meetings and events industry. She is convinced of the impact and potential of B2B influencer marketing and her mission is to create a global active community of influencers, content creators and ambassadors. Favourite piece of tech for work and personal life?

Tech 52
article thumbnail

Boost Event Engagement Through AV Design, and Event Tech

Endless Events

Other ways to boost event engagement include adding some game elements aligned to your event goals, using new tech like VR and live streaming, and having a “why” for your event. Top New Tech To Use For Your Events. Getting the Right Event Tech Each Step of the Way. Avoid These Marketing Missteps.

Tech 93
article thumbnail

The Brief: ‘Tortured’ Swifties and Hot Ones Live

Event Marketer

Photo credit: SweetyMommy ITALIANS DRINK FROM THE OAT MILK FOUNTAIN OF YOUTH Oatly has been on an experiential marketing spree this year, and its latest campaign is laden with its signature cheek and charm. If you think the CTO position is outlandish, you’ve got to check out these “Chief Brand Ambassador” roles.) Across nine U.S.

Travel 94
article thumbnail

Get Interactive with This New Travel Tech Platform

SmartMeetings

The brand has had partnerships with retail brands, such as Toms and Ted Baker, but has recently broke into the tourism industry. In an earlier part of the interview, Roebuck said retailers want to “[help] remove the friction of search,” which is exactly what this recent partnership with tourism brands is doing.

Travel 40