Velvet Chainsaw

JUNE 29, 2016

More quality options result in a buyer’s market…now and in the years ahead. As you evaluate speakers on this criteria, be sure to check references and video tape from the past 12 months. Post-Event Content Marketing – Participate in a scheduled replay. This is good news for planners. What to Look For. Optimizing ROI.

Speakers 278

Speakers Conference Food and Beverage Negotiating 278

Attendease

JULY 6, 2023

However, with countless tools and services on the market, selecting the right platform for your business can feel overwhelming and confusing. Additionally, the scorecard that you create can be used as a reference point when people start pushing back or second-guessing how to proceed.

Negotiating 368

Negotiating Events Contracts Event Management 368

Event Marketer

JANUARY 22, 2024

The limited-edition releases contain blurry, misprinted candies that are “as hard to read as Gen-Z relationships,” according to the brand, referring to the fact that these kinds of entanglements among young singles are without labels and undefined. Agency: 160over90. Crash a wedding, but make it a branding moment.

Food and Beverage 289

Food and Beverage Social Media 2022 Negotiating 289

Smart Meetings

MARCH 7, 2022

Events are ultimately about community building—a gathering of people around a shared goal, idea, market vertical, story or vision. Events offer a key opportunity to impact business outcomes, expand market outreach, increase brand awareness and more. Read More : Harness the Power of Negotiation for Post-Covid Success.

Technology 264

Technology Event Technology Negotiating Events 264

GEVME

FEBRUARY 4, 2020

With the changing times, the marketing funnel has witnessed changes as well. For someone who has been in marketing for long, the only change is that there is a new way of looking at marketing funnel. As a marketer, your role now would be to delight these potential customers at every single stage. Let us find out. .

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156

Event Marketer

JULY 17, 2023

The latter is the definition Purina likes to use when we refer to spaces as ‘pet-friendly.’” Valuska encourages event marketers to ask themselves: “Where are there going to be opportunities for bottlenecks where [dogs] are going to be forced into proximity with other people and other pets? What can we do to avoid those?”

Negotiating 246

Negotiating 2022 Event Marketing Marketing 246

Smart Meetings

DECEMBER 29, 2021

In this webinar, hosted by Cvent’s Alyssa Peltier and Julie Haddox, share content’s relation to the event marketer and what creating compelling content really means. Harness the Power of Negotiation to Master Your Post-Covid Events Career. Negotiation is an essential skill in business, meetings and life.

2021 130

2021 Negotiating Medical Meetings Contracts 130

GEVME

APRIL 9, 2018

Here is a comprehensive corporate planning checklist that you can refer to when building events of any size and format: Pick a strategic location. Email your contact base, create an attention-grabbing story that can be wrapped into social media posts or other marketing materials, and start promoting. Business dinners. Incentive trips.

Corporate Events 240

Corporate Events Trade Shows Corporate Meetings Entertainment 240

GEVME

AUGUST 15, 2019

Having a skillful strategy helps to avoid overworking a week before the start of the event and becomes a negotiation advantage when talking with investors. Interest is growing in events that include the participation of event market professionals, along with engaging event sessions. The top 5 event marketing trends.

2020 219

2020 2019 Negotiating Technology 219

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., Implementing marketing tactics (email, social media, PR, etc.)

Event Marketing 132

Event Marketing Marketing Social Media Speakers 132

Eventtia

NOVEMBER 10, 2023

Event marketing and promotion tools help organizers promote their events through email campaigns, social media integration, and analytics. This can result in a loss of market share and reputation. In a market inundated with multiple options, it’s crucial to thoroughly contemplate key factors before settling on a choice.

Event Management 117

Event Management Management Negotiating Financial 117

SmartMeetings

FEBRUARY 16, 2024

Negotiation experts share tips for building win-win event contracts The ROI is in the details when drafting a vendor contract. Concessions Worth Asking For in 2024 As the market continues to be tight, planners don’t have quite as much power as they might in a down market, but experts are still finding areas where they can get some relief.

Contracts 98

Contracts Negotiating 2024 Hotels 98

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Stand out from your competitors with unique member benefits, innovative event activations, personalized experiences, and effective marketing strategies. You don’t have to rely on traditional marketing tactics anymore.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

SpotMe Blog

AUGUST 25, 2022

Marketing events with various participant tiers. Marketing content that can be reused. Make sure your outline is as thorough as possible because you’ll be using it as your reference point throughout the entire planning process. How you will market your event . What they’re best for. What you need. Hybrid event platform.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Eventtia

NOVEMBER 10, 2023

Event marketing and promotion tools help organizers promote their events through email campaigns, social media integration, and analytics. This can result in a loss of market share and reputation. In a market inundated with multiple options, it’s crucial to thoroughly contemplate key factors before settling on a choice.

Event Management 96

Event Management Management Negotiating Financial 96

Social Tables

APRIL 17, 2019

You can even download a free copy of these simple event statistics to reference anytime. Finding your hotel target market group segment is crucial to success, and it all starts with the type of events that your space is best suited for. Both planners and venues agree, the hotel contract negotiation process could be a lot better.

Hotels 149

Hotels Food and Beverage Negotiating Venues 149

Planning Pod

OCTOBER 2, 2024

From vendor and supplier negotiations to technology investments, we’re here to provide actionable tips and insights to help you optimize your financial performance. Vendor and supplier costs Negotiating better deals with vendors and suppliers can be a game changer when it comes to reducing costs. Get started today!

Negotiating 78

Negotiating Financial Social Media Transportation 78

Endless Events

APRIL 9, 2021

While many will be mindful of basics like marketing and project management, few will know that they have to consider costs involving equipment, labor, and studios. These basics include: Marketing & PR: Through which avenues are you promoting your event? Refer back to the full checklist to know the ballpark figures for each item.

2021 133

2021 Entertainment Negotiating Events 133

TicketBud

DECEMBER 5, 2023

It also reinforces marketing and branding initiatives geared toward creating cohesive messaging and consistent experiences for your audiences. This ensures better attendance and engagement from your audience and ample time for strategic marketing and promotion. Refer to your past year’s event analysis.

Marketing 110

Marketing Entertainment Negotiating Sponsorships 110

Canadian Special Events

JUNE 9, 2017

I always try to remind my clients about the fact that these riders are considered part of the legal binding contract and they are negotiable as long as we negotiate BEFORE SIGNING. Most of the contracts, big acts provide are what I would refer to as “boiler plate” – meaning built for these acts when they tour large venues.

Negotiating 40

Negotiating Contracts Entertainment Hospitality 40

Planning Pod

SEPTEMBER 9, 2024

And don’t forget about measuring the effectiveness of your marketing campaigns, pricing strategies, and operational changes. Conversely, if you see an increase in costs, analyze your expenses to identify areas where you can cut back or negotiate better deals with suppliers. Get started today! Notice a decline in customer satisfaction?

Food and Beverage 88

Food and Beverage Negotiating Sustainability Marketing 88

Social Tables

JUNE 12, 2024

Consider hiring a graphic designer for event marketing materials. Request a list of references to be included. Check references and complete final interviews Follow up with vendor references and whittle your list down to the final two or three recommendations in each category. Graphic designers. Security personnel.

Contracts 158

Contracts Food and Beverage Entertainment Venues 158

Event Industry News

MARCH 6, 2020

The event is often referred to the golden nugget of the holiday where some guests purchase the cruise purely to experience the events and the John Farnham and Singapore GP events held at the iconic Gardens by The Bay, was no exception.

B2C 97

B2C B2B Negotiating Venues 97

Eventinterface

AUGUST 28, 2017

According to Abla Doku , Events and Marketing Professional and Visionary behind The A Pulse , the top items to discuss when interviewing event planners for hire are: What is their scope of services? He or she will be able to guide you with your messaging as well as event marketing strategies.

Speakers 100

Speakers Negotiating Events Financial 100

Bizzabo

JANUARY 4, 2019

In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. In fact data from the 2019 Event Marketing: Benchmarks and Trends report shows that most businesses are spending nearly a quarter of their marketing budgets on live events. Use Historical Data.

2019 61

2019 Event Marketing Marketing Social Media 61

Capterra Event Management

FEBRUARY 14, 2018

Bookmark it, print it out and mark it up, and reference it whenever it’s time to kick off your planning process. Develop and deploy your event marketing campaign. Marketing ( social media marketing software , print materials and design work, registration management software ). Let’s dive in!

Social Media 110

Social Media Advertising Food and Beverage Speakers 110

Social Tables

MARCH 2, 2021

As an event planner, you should include a reference to billing for all reasonable business expenses that may be incurred.” After, carefully document your time and receipts so your records are easy to reference if needed. Beginning wedding planners spend a lot of time networking, marketing , and setting up the basics of their business.

Contracts 99

Contracts Event Planning Negotiating Consulting 99

Social Tables

APRIL 22, 2019

A long-term event planning timeline refers to a chronological series of events and actions that take place over a period of time. Anchors are non-negotiable deadlines that are often determined by key stakeholders and partners. Make a plan for marketing and event promotion. Decide how you’ll market and promote your event.

Event Planning 138

Event Planning Food and Beverage Events Speakers 138

EventUp

JUNE 12, 2019

He explains that to successfully work with a wide range of people, a planner needs to be able to quickly resolve conflicts, be a confident but pleasant negotiator, and have a sense of humor. Did you know that event planning software and analytics tools are a big market for event planning professionals? They can provide references.

Negotiating 66

Negotiating Social Media Venues Event Planning 66

Social Tables

DECEMBER 13, 2016

Lewis, my favorite are his national communication pattern diagrams which can be found on 23 fascinating diagrams reveal how to negotiate with people around the world. Collect References Overseas. When it comes to industry terms the Convention Industry Council’s APEX Industry glossary is worth referring to.

Event Planning 60

Event Planning Negotiating Social Media Trade Shows 60

Endless Events

APRIL 26, 2019

Often venues will give you discounts and pressure you to use In-House AV but realize this is completely negotiable and you do not need to. They will also help negotiate out any unnecessary venue fees. So let’s say, for example, you have a digital marketing conference. Request References.

Negotiating 107

Negotiating Venues Contracts Events 107

SmartMeetings

SEPTEMBER 30, 2019

While the word “sales” may not be used, the duties are often the same—recruiting attendees and sponsors, negotiating with venues and representing the company. Refer a Friend. Sponsor propensity relates to what the market is willing to pay. Could the company provide experts for workshops or discounts for consulting?

Sponsorships 61

Sponsorships Negotiating Consulting Venues 61

SmartMeetings

NOVEMBER 20, 2019

A webinar by Skyline Exhibits aimed to answer that, hosted by Sofia Troutman, senior digital marketing and product innovation manager, and Jon Althoff, senior director of global marketing. Their first recommendation was to ask yourself these three questions before you start to plan—and refer to them when you’re making decisions.

Social Media 68

Social Media Sponsorships Speakers Contracts 68

Planning Pod

JULY 22, 2024

Here’s how to ensure your audience is impressed at this stage with a smooth and informative experience: Marketing and website: Your website is your digital welcome mat. You can offer exclusive discounts or other perks to repeat clients and those who refer new business. And you know what they say…first impressions last a lifetime.

Social Media 88

Social Media Contracts Venues Negotiating 88

Eventsforce

MAY 22, 2019

This is usually referred to as ‘in kind’ sponsorship. Refer back to your event sponsorship objectives and you will stay on track. When it comes to the ROI discussion, be prepared to negotiate so that both sides are happy. However, money can be provided in other forms and sometimes it will work better.

Sponsorships 92

Sponsorships Events Negotiating Management 92

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., Implementing marketing tactics (email, social media, PR, etc.)

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

TicketBud

OCTOBER 4, 2023

Tease your audiences with news about what they can expect and encourage those who have already committed to refer others to your event. Finalize and use event details, such as partnerships or novel experiences, to pique interest and build interest in your event.

Event Planning 78

Event Planning Entertainment Sponsorships Social Media 78