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8 Influencers Every Event Pro Should Be Following on Social Media

Planning Pod

Whether you’re looking to amp up your organic social media strategy, gain inspiration for your next event, or just stay ahead of the curve on industry news, these 8 accounts are worth following and engaging with across social networks. Check out this post featuring one of her recent weddings.

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Social media trends you need to understand in 2023

Skiddle

To say social media is popular would be an understatement. Facebook revolutionised marketing by allowing brands to deliver their product to their customer’s news feeds. The days of paying for ad space in a magazine and hoping people see it are gone. Social media is forever evolving.

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‘The PlayBook’ Findings: Live Music Leads Spending as Social Media Boosts Event Attendance

Prestige Events Magazine

This underscores the growing appeal of live music and highlights significant opportunities for event organizers and marketers. Social media plays a crucial role in driving festival and live music attendance. Social media plays a crucial role in driving festival and live music attendance.

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8 Ways to Use Social Media to Brand Your Events

EventBank Insights

Event marketing, and by extension marketing itself, is all about attention. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. Quick Reads. Pick the Right Platform.

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6 B2B social media marketing tips for eventprofs

Plan Your Meetings

For some time now, there has been a lot of discussion on social media channels about the effectiveness of business-to-business (B2B) social media marketing. The key question has been: Can the results that have been generated through business-to-consumer marketing (B2C) be replicated when marketing to businesses?

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Digital Event Marketing Strategies: Start Strong; Finish First

SmartMeetings

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” Here are some best practices for driving audience attendance in digital events.

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How to Create An Effective Marketing Strategy

The Planner's Lounge

Marketing is not just about shouting your brand from the rooftops; it’s about strategic communication, understanding your audience, and maximizing your resources to give the best results possible. Today, let’s dive into creating a marketing plan for your wedding planning business.