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Ms. B’s Book Club: Planning for Medical Meetings

SmartMeetings

Smart Meetings has started a book club to circulate literature with ideas that can connect and inspire meeting professionals and others in the industry. This Month’s Reads: Planning for Medical Meetings Every industry has its own cultural norms and professional values that are expected to be reflected at a company’s event.

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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

As a result, medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge. That’s a difficult thing to put an ROI on.”.

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Rethinking Certification at Medical Meetings

PCMA Convene

Okay, if you’re a meeting professional who works for a medical or health-care organization, it’s not actually a problem for you to imagine any of this. How is it different from standard continuing medical education (CME)? In fact, that’s more or less your job description. But what exactly is MOC, and where did it come from?

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How Medical Meetings Can Help A Broken U.S. Healthcare System

PCMA Convene

Johnston has some ideas for how to address that, beginning with the way in which phycisians are trained and receive continuing medical attention. This time on the podcast we meet Clay Johnston, dean of the Dell Medical School at the University of Texas at Austin. I’m your host, Ashley Milne-Tyte.

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Lessons from the Front: Covid-era Med Meetings

Smart Meetings

Planning and planning for weeks on end, getting everything in order—vendors, speaker, planners, F&B, those little odds and ends. Originally this was for a medical company; we were setting up a meeting…[where] you had to be vaccinated to attend, so we weren’t really focused on protocols for the event.

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Surveys: Med/Pharma Meetings are Growing

Smart Meetings

The impact and importance of meetings for medical and pharmaceutical industry attendees is not only increasing, but the complexity of the events and what is expected of planners is more demanding as well, according to a new report from American Express Meetings & Events and a survey conducted by Smart Meetings.

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‘Hybrid Events Are Here to Stay’

PCMA Convene

The changes brought about by the pandemic have created “the best period” in his long career in the business events industry, said Bill Reed, FASAE, CMP. Reed outlined the approach the 2021 ASH Annual Meeting, held Dec. In 2020, like many other organizations, ASH’s Annual Meeting was fully virtual.