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How Four Major Global Events Pivoted from In-Person to Virtual

Attendease

The novel coronavirus outbreak has had a significant impact on the events industry, from venues and vendors to speakers and sponsors. We feel great sympathy for all affected by COVID-19 and the ripple effects this global pandemic has caused.”. With travel costs eliminated we can reach attendees all around the globe.

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End Game: How Event Marketers are Keeping Attendees from Leaving Early

Event Marketer

Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel. Event marketers often operate under the assumption that attendees need more to see value.

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Nine Ways to Go Green at Your Next Event

TicketBud

This holds true for event management, which when done sustainably can help the environment, as well as improve an organization’s reputation, cost efficiency and long-term success. According to a study published in Nature Communications, the global events industry accounts for more than 10% of global CO2 emissions annually.

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Post-COVID Storytelling: How Marketers are Activating Their Brand’s Stories in the Year Ahead

Event Marketer

Storytelling has always been the beating heart of experiential marketing. The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. Mark Henneberger , Vice President of Events Solutions at Walmart.

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Hybrid event planning: an executive guide and 6-month practical plan

SpotMe Blog

These are events where all speakers are physically present at the event venue. Large events where participants are local but may not be able to attend in person. Marketing events with various participant tiers. These are events where all speakers are physically present at the event venue.

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Breaking Barriers: Translation & Captioning For Events

Endless Events

Additionally, virtual events turned out to be more inclusive: more attendees got access to content, often for a fraction of the price of the event’s in-person counterpart. It’s not just the attendee who saves some money, it’s also the event planner. AI Captioning & Translation For Events.

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Eventscase Monthly News Round-Up March 2024

Eventscase Blog

Confex, which has been held for 40 years, has become an unmissable event for event professionals of all levels. The event agenda was packed with sessions from over 60 industry-leading speakers. It was a gala full of music, humour and unbridled positive energy that highlighted the great work done by event agencies.

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