Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

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Social Media 2023 Speakers Marketing 91

Expo Pass

JANUARY 9, 2024

Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. We’ve organized the major marketing trends for 2024 into a helpful guide, so you can be prepared for the world to come. Ethical marketing. Social media has created more than selfies.

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2024 Event Marketing Marketing Social Media 136

SpotMe Blog

JULY 25, 2021

Thus, hybrid experiences will become vastly more common and popular, as event organizers and attendees have first-hand experience with the benefits of attending a virtual and traditional event. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

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Social Media 2021 Trade Shows Marketing 279

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

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Event Marketing Marketing Social Media 2004 71

Attendease

MAY 31, 2023

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease.

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GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

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Event Marketing Marketing Social Media Events 159

Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important?

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Event Apps Event Marketing Marketing Social Media 78

Attendease

OCTOBER 20, 2023

If only you had a tool that shows you exactly how visitors interact with your site—where they come from, which parts they love, and where they might lose interest—to aid you in your event planning journey. They tell real truths about your audience’s journey and your event’s reach. Does it truly echo your brand?

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Social Media Events Marketing Event Marketing 307

Eventtia

JANUARY 2, 2023

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your event planning template and checklist.

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Event Marketing 2023 Marketing B2C 113

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?

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Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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Event Marketing Marketing B2B Social Media 139

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketing Marketing Social Media Events 90

Attendease

FEBRUARY 20, 2019

Those event planners facing shrinking budgets won’t want to hear this one, but event personalization is likely to continue impacting meeting and event organization and outcomes in 2019. Event personalization extends beyond offering multiple sessions and tracks so that attendees can customize their own experiences.

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2019 Event Planning 2016 2018 375

Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Click To Tweet.

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Social Media Tech Venues Event Planning 112

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Goes into an Event Marketing Plan?

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Event Marketing Marketing Social Media Trade Shows 62

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketing Marketing Social Media Events 71

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Event Marketing Marketing Social Media Advertising 120

Endless Events

MAY 13, 2022

Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in event planning? Event planning is an umbrella term.

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Event Planning Government Event Management 2014 133

Eventmobi

JUNE 11, 2018

For example, main keynotes were exchanged for twice-daily “pep rallies,” complete with cheering MPI members welcoming attendees to the main hall. Keynotes also held more inspirational messages for event planners vs. traditional “how-to” formats. Read Now: 5 Surefire Gamification Strategies to Crush Your Event Goals.

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2018 Event Planning Speakers Sponsorships 271

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan?

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Event Marketing Marketing Tech Events 149

Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.

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Social Media 2018 Travel Marketing 54

Endless Events

MAY 9, 2023

If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Simplify Event Planning Events have a lot of moving parts.

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Event Planning Social Media Technology Banking 71

zkipster

JUNE 8, 2023

Planning an event and don’t know where to start? Use this essential event planning checklist to make sure you’re following all the necessary steps. The experienced team of former event planners at zkipster have identified the stages of event planning and the tasks you must have on your event to do list.

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Event Planning 2023 Social Media Fashion 62

GEVME

OCTOBER 8, 2019

You are organising a special event and need to convey some specific instructions to the guests. . Your guests are depending on other people before deciding to attend the event, for example, sponsors, vendors, children, company employees, or company top managers. . Social media. Best event invitation email examples.

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Corporate Events Events Social Media Management 120

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Humans are after all, social animals. In your inbox, every week. Sign up here.

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Social Media 2020 Tech Transportation 87

SpotMe Blog

AUGUST 30, 2021

As we look toward a globalized future, global virtual and hybrid events will likely continue to gain traction. This post is full of actionable insights to help you create a successful event. From what to look for in a global event planning software to ways to incorporate varying cultures, we’ve got you covered. .

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Global Events Event Planning Social Media Event Apps 130

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Event Marketing Marketing Social Media Event Apps 108

GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. How to succeed in the event planning business. Networking.

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Event Planning Marketing Advertising Social Media 136

Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

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Event Planning Retail Social Media Speakers 88

Socio Events

MARCH 15, 2023

Corporate event planning is a challenging task that requires a considerable amount of effort. Even the most experienced event organizers need a team of professionals and experts to help them pull it off seamlessly. These events can range in size and include anywhere from 50 attendees to thousands.

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Corporate Events Event Planning 2023 Social Media 83

Boomset

JANUARY 31, 2019

Image via rawpixel on Unsplash Event marketing is a hugely effective marketing strategy, employed by a wide range of businesses. It’s an effective and rewarding marketing strategy that lets brands get really creative. It’s a fine example of how targeted marketing can work with real-world events.

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Event Marketing Marketing Ecommerce Technology 48

Eventtia

APRIL 1, 2022

Planning Two Different Event Experiences. The art to successful hybrid event planning is finding the sweet spot between delivering two distinct event experiences (for your in-person and virtual attendees), and yet these two experiences should also be a unified synergy. In practice, this can be very challenging.

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Event Marketing Marketing 2022 Social Media 62

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Trade Shows Social Media Automotive Fashion 363

Momencio

OCTOBER 2, 2023

Welcome to the Topic “Sustainability in Event Planning: Strategies for Eco-Friendly Events” For good reason, event sustainability is one of the fastest-growing themes in the meetings sector. Today’s event professionals are more environmentally concerned than ever before and are already helping preserve the globe.

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Sustainability Event Planning Travel Events 52

Attendease

DECEMBER 20, 2023

To help launch a new product more exciting and engaging, this blog shares 35 creative product launch event ideas with real-world examples to consider in 2024. 35 Engaging Product Launch Event Ideas Planning your next product launch doesn’t have to be difficult with these unique and engaging event ideas.

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Event Ideas 2024 Social Media Events 195

TicketBud

NOVEMBER 8, 2023

You can also compare a report on ticket sales versus check-ins to determine attendance at each event. Beyond monetary and attendance success, it’s important to evaluate how your events progressed your core strategy and values. For example, if your goal was to engage new demographics, were those audiences present at your events?

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Social Media Sponsorships Events Financial 124

The Castle Group

AUGUST 28, 2023

Whether you’re organizing a large-scale conference , an intimate corporate retreat , or a community fundraiser , there are three main ingredients to successful event planning: strategy, creativity, and execution. Regularly monitor and track expenses during the planning process, adjusting as necessary.

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Event Planning Risk Management Social Media Events 52