Event Industry News

SEPTEMBER 20, 2019

EventLAB 2019 will provide a comprehensive education programme in the Learning Hub, featuring thought-leaders, influencers and key players from both within and outside the event industry. and growth consultant at Growth Tribe; and Nicole Soames, CEO of Diadem and author of ‘The Negotiation Book’.

Sponsorships 61

Sponsorships Negotiating Fashion 2019 61

ePly

MARCH 26, 2024

In fact, the independent educational resource World Scholarship Vault (WSV) named event planning as the third most stressful job in 2023. However, you must begin your checklist by developing a rough budget using estimates and educated guesses if necessary. Bottling a hurricane. Bringing order from chaos.

Event Planning 62

Event Planning Negotiating Events Event Planning Tools 62

Endless Events

APRIL 4, 2023

Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Set and Follow a Budget Your budget will affect everything from your venue to your programming and marketing. You can always try to negotiate with suppliers for discounts or freebies.

Speakers 62

Speakers Entertainment Sponsorships Event Management 62

SpotMe Blog

AUGUST 25, 2022

Marketing events with various participant tiers. Educational events where participants prefer to absorb content at their own pace. Marketing content that can be reused. How you will market your event . How you will recruit your speakers, sponsorships, and partnerships. Digital marketing. What you need.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

GEVME

JUNE 2, 2020

Are there other revenue generators besides sponsorship? For every product/service the speaker sells through your event you could negotiate the commission percentage. We repurpose the content whilst focusing on maintaining top-quality educational assets for our community. . Revenue from ticket sales. Speaker upsell.

Speakers 156

Speakers Tech Conference Negotiating 156

PCMA Convene

JANUARY 6, 2019

Uniquely designed Content Studios are immersive-learning environments created for education, interaction, and experience in specific program topics — from events strategy to the hottest trends in the industry. Business of Events Studio: Get tips in this track on effective budgeting, contract negotiations, and sponsorships and partnerships.

Food and Beverage 40

Food and Beverage Negotiating Social Media Sponsorships 40

QC Event School

APRIL 6, 2023

5 Tips for Finding Success as a Certified Wedding Planner in the Luxury Market My Top 5 Tips for Planning a Successful Luxury Wedding Luxury Wedding Planning Tricks on a Small Budget 4 Luxury Event Planning Jobs You Didn’t Know Existed Party Planning: What Does a Party Planner Do? Luxury Weddings – What’s the Difference?

Corporate Events 102

Corporate Events Social Media Consulting Event Planning 102

PCMA Convene

MARCH 7, 2017

In addition to data about quantifiable things like the size, frequency, costs, and types of meetings, our Annual Meetings Market Survey also captures a wealth of data in the form of comments in response to a series of open-ended questions. Better contract negotiations. For this week: . Cut back on meeting frequency. •

Food and Beverage 67

Food and Beverage Risk Management Insurance 2017 67

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. A few summers ago, The Wall Street Journal partnered with The MAG for this tasty experiential marketing campaign. Marketing brilliance!

Negotiating 62

Negotiating 2020 Tech Conference 62

SpotMe Blog

MAY 31, 2023

You have to consider the costs of: Venue rental Catering Transportation and accommodation for attendees Marketing and promotion Staffing and event production Technology like Wi-Fi, audio/visual equipment, and live streaming The total cost can easily reach tens or even hundreds of thousands of dollars for large events.

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2023 Technology Event Apps Social Media 130

Eventscase Blog

DECEMBER 5, 2023

And yet, each event type plays an important role in a company’s event goal or marketing strategy. Some people move into event management from related areas such as marketing, hospitality, PR or arts administration. It’s easy to get overwhelmed by the many different types of events. Will it be in-person , virtual , or hybrid ?

Financial 52

Financial Sustainability Trade Shows Transportation 52

Event Marketer

DECEMBER 11, 2023

In this new era of beauty, the community makes the rules, creators reign supreme, a robust DEI&B strategy is non-negotiable and transparency is paramount. Our clients want to connect on a personal level,” says Kate Biancamano-Brown, senior director-event and experiential marketing at Sephora.

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2023 Financial Marketing Events 96

Hubilo Blog

MARCH 7, 2020

Helen’s marketing and events career span of over 20 years. Kate Patay : Kate brings 20+ years of rich experience in business travel, tourism and event marketing strategy. She joined in as the Marketing and Operations Director for IMEX in Frankfurt as part of the original launch team for the exhibition. She truly loves her job!

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

SmartMeetings

APRIL 3, 2020

Lindenberg, senior vice president of marketing communications for Crump Life Insurance Services, who is also an FICP influence committee member and special-interest group leader. Keep in mind that negotiation doesn’t have to be about lowering the price if you can get additional services thrown into a deal.

Financial 72

Financial Insurance Meetings Food and Beverage 72

Hubilo Blog

SEPTEMBER 3, 2021

To become one of these specialists, you need several skills like marketing, customer service, market research, communication, people management, and more. Provides high-quality education, access to world-class peers and professors from the same domain of expertise. They educate the viewers based on their real-life experiences.

Event Planning 52

Event Planning Education Corporate Events Social Media 52

SpotMe Blog

JUNE 13, 2023

Promotion and marketing: Spreading the word about your event to the right audience is key. Pharma meeting planners are experts in social media marketing, email campaigns, media partnerships, and more to maximize HCP attendance and participation. They can often negotiate better deals and availability.

Event Management 130

Event Management 2023 Management Healthcare 130

PCMA Convene

FEBRUARY 1, 2021

The team offered those exhibitors who had already paid four options: transfer the balance to a virtual convention and trade show, receive a refund, apply it to sponsorship, or transfer the balance to NECA 2021 Nashville, to be held in early October. 6–8, NECA 2020 LIVE offered 84 education sessions and product demos from 22 companies.

Trade Shows 96

Trade Shows 2020 2021 Education 96

QC Event School

APRIL 6, 2023

5 Tips for Finding Success as a Certified Wedding Planner in the Luxury Market My Top 5 Tips for Planning a Successful Luxury Wedding Luxury Wedding Planning Tricks on a Small Budget 4 Luxury Event Planning Jobs You Didn’t Know Existed Party Planning: What Does a Party Planner Do? Luxury Weddings – What’s the Difference?

Corporate Events 52

Corporate Events Social Media Consulting Event Planning 52

Social Tables

NOVEMBER 15, 2016

That moment when you’re banking on a certain dollar amount to come through after a previously successful sponsorship engagement, and it doesn’t. Be prepared for some negotiation. David is the Content Marketing Manager at Social Tables. More events might mean more fluctuation when it comes to working with sponsors. Housing Costs.

Negotiating 60

Negotiating Technology Banking Travel 60

Planning Pod

JULY 27, 2022

Note that we will mainly discuss event sales tips here and leave topics like event marketing strategies, social media tactics and target audience outreach for other articles. Sometimes soliciting referrals falls under the marketing plan (and hence done by marketing staff) of an events business, hotel or restaurant.

Venues 103

Venues Hospitality Contracts Events 103

Stova

MARCH 17, 2023

Marketing & PR Marketing is an important aspect of any event. Consider the tools you intend to use to market your event and make your choices based on which are most aligned with your budget. Plus, there are a lot of tools on the market to help manage the back and forth, especially with venue sourcing.

2023 40

2023 Food and Beverage Social Media Negotiating 40

Event Guru

MAY 5, 2023

To further enhance the client experience, event planners must continuously hone their skills in areas such as marketing, public relations, and communication, as these are vital components in crafting a truly impactful event.

Sports 40

Sports Fashion Entertainment Education 40

Tito Blog | An Event Blog for Organisers

SEPTEMBER 19, 2019

As well as the directory of speakers, visitors to the site can also delve into past talks presented by the speakers to get a more holistic view of their skills, or out of general educational or personal interest. educator, motivator, entertainer) Speaker identity (e.g. many fees are negotiable. 2) WeSpeak Worldwide.

Speakers 60

Speakers Conference Consulting Tech 60

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 101

Speakers Consulting Healthcare Financial 101

SmartMeetings

OCTOBER 20, 2016

From new exhibitors to a wider away of education sessions and more networking events, there were plenty of opportunities for the thousands of meeting professionals in attendance. Many of these we’ve introduced in response to research, delegate feedback and market trends.

2016 40

2016 Trade Shows Food and Beverage Technology 40

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

Speakers 98

Speakers Healthcare Consulting Financial 98

Stova

MARCH 16, 2023

According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. On the event marketing side, when we are setting the strategy for a particular program, we look at several types of data. That applies to us as consumers and it applies to us as individuals.

2023 40

2023 Technology Consulting Marketing 40

Social Tables

MAY 14, 2019

While for an event where the purpose is to educate, a key measure of success will likely be how well content translates into attendee engagement. But that’s not to say you can’t negotiate. Tips for negotiating a bigger event budget When it comes to negotiating an event budget , the language stakeholders speak most fluently is data.

Negotiating 141

Negotiating Sponsorships Social Media Venues 141

SpotMe Blog

DECEMBER 7, 2023

Today, they are also closely tied to omnichannel marketing efforts. They leverage attendee data and insights to optimize the event experience and boost marketing personalization across channels. Strategically source vendors and negotiate contracts to reduce expenses. Finally, provide ongoing education and training.

Management 130

Management Meetings Risk Management Technology 130

Eventory

FEBRUARY 1, 2019

Thus, information about whether they are valuable to employees or not is necessary for the organizers, as they spend 30% of the marketing budgets on the event marketing activity. Finally, the company’s culture is a commitment to the company and the community and a mindset consistent with its external marketing communication.

Corporate Events 78

Corporate Events Financial Technology Events 78

Planning Pod

APRIL 12, 2020

As former marketing boss once told me, “If your product claims to be everything to everybody, then it’s really nothing to nobody.”. Attendee needs, preferences and aspirations Attendee problems, concerns and pain points Ethnographic details (buying motivations and habits; marketing data) Geographic details.

Food and Beverage 206

Food and Beverage Social Media Insurance Entertainment 206

Eventtia

DECEMBER 16, 2021

support a product launch, build brand awareness, educate attendees) What unique value(s) can you provide your audience with the event? if you are planning to get sponsorship? Develop a buyer persona , a semi-fictional model of your ideal target audience based on your market research and/or data from your past events.

2022 62

2022 Social Media Sponsorships Food and Beverage 62

Cvent: Event Marketing

APRIL 10, 2019

Event planning encompasses tasks at all stages of the event cycle, like event marketing, event sponsors, venue sourcing, event branding, building an event website, and more. To educate? Your purpose drives how you plan, market, and execute your event. Event Marketing. Event Management is Event Planning. Segment By Vendor.

Event Planning 46

Event Planning 2019 Food and Beverage Social Media 46

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., Implementing marketing tactics (email, social media, PR, etc.)

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., Implementing marketing tactics (email, social media, PR, etc.)

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60