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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. In the context of trade shows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.

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The Challenge of Virtualizing Trade Shows and Exhibit Halls

PCMA Convene

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

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Exhibit Trends at HIMSS24: Scavenger Hunts, Gamification, Techy Coffee Bars

Event Marketer

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. The flashing cups are always such a hit that the Service Express team brings them to every trade show. Palo Alto Networks hosted live trivia at 3 p.m.

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66 Creative Event Sponsorship Ideas to Help You Secure Your Ideal Sponsors

Eventmobi

Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. Session introductions Boost their brand exposure by allowing sponsors to introduce speakers or sessions. Keynote sponsorship Work with your sponsors to support keynote speakers!

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Healthcare Events: Ideas for Every Size and Type

Attendease

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. For physicians, highlight CME credit opportunities, renowned speakers, and insights into emerging treatment. Motion graphics, clean aesthetics, product demos, and modern lighting enhance your presence.

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How to Find & Select The Best Mobile Apps for Conferences

Eventmobi

There’s constant communication between attendees, speakers, and you—the organizers. Reduce print costs Event agenda, speaker information, booth information, venue map, feedback surveys, or signage… All this information can be provided with the right mobile event app. Does the company add app features based on customer requests?