Conference Marketing Meeting Design Meetings 
Conferences that Work
JANUARY 10, 2022
Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. Online and hybrid meetings have seen less drastic reductions. One bright spot has been the normalization of online meetings for routine connection and collaboration. It ain’t necessarily so.
Conferences that Work
APRIL 11, 2022
Over the years I’ve designed and facilitated hundreds of meetings. One of the most common issues I address that is rarely acknowledged openly is the tension between the wants and needs of suppliers and practitioners at meetings. But what happens when both suppliers and practitioners at meetings attend sessions ?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SmartMeetings
MAY 6, 2019
Meeting planners face the same problems as social media managers—competing for the time and attention of potential attendees. As these experts work to understand changing consumer trends, preferences and behaviors, considerations must be made into meeting design to craft a truly relevant event, which target audiences will not want to miss.
Conferences that Work
FEBRUARY 12, 2024
For over thirty years I’ve been making clients’ conferences significantly better, for about the cost of a conference coffee break. I make conferences better by dramatically increasing attendee satisfaction. Since 1992, I’ve designed and facilitated hundreds of conferences and thousands of meetings.
Velvet Chainsaw
JULY 10, 2017
In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?
Conferences that Work
DECEMBER 18, 2023
Before 2020, I was designing and facilitating around a dozen in-person meetings and conferences a year. After COVID decimated the meeting industry, I focused on the design and facilitation of online meetings. He has stayed on top of new meeting trends and technologies for decades. Thank you, David!
Conferences that Work
SEPTEMBER 11, 2023
Events and media consultant Julius Solaris shared at the Unforgettable Experience Design Summit that he was initially very enthusiastic about unconference format events. He thought conferences would eventually adopt unconference models. They use “unconference” as a marketing buzzword to make their event sound cooler.
Expert insights. Personalized for you.
330 
Let's personalize your content