Event Industry News

MARCH 3, 2022

We operate across a number of sectors for B2B and B2C projects, including tech, media, fashion, fintech, hospitality, music and property. Marble LDN is an award winning experiential & thought leadership comms agency. Our vision is to provide a platform for every business to tell the story and send the message that means the most to them.

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Eventinterface

SEPTEMBER 20, 2017

A well-crafted live event takes meticulous planning and strong attention to detail. It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses.

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Insurance B2C Social Media B2B 207

Event Industry News

FEBRUARY 12, 2020

Jonathan joins the team from Cineworld Cinemas where he was national sales manager, focused on new business and the marketing strategy, overseeing the sale of Cineworld screen propositions and private hire events for B2B and B2C markets.

B2C 69

B2C Management B2B Tech 69

Event Industry News

SEPTEMBER 10, 2020

Integrate this with our core strength of bringing digital, virtual and in-person events to market and we’re confident that this hybrid approach will yield significant benefit.”. But quite often the best intentions of sustainability over pure profitability haven’t filtered down the B2B supply chain.

B2B 69

B2B B2C Sustainability Management 69

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

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Event Marketing Marketing B2B Social Media 139

Converve

AUGUST 23, 2017

This is the latest point at which the events industry should start thinking about how relevant this topic area is for event management. By doing so, this no longer leaves event networking up to chance – technology increases the ROI of an event for visitors and exhibitors. Chatbots for Customer and Visitor Contact.

Event Management 40

Event Management Management B2C Airlines 40

Converve

AUGUST 23, 2017

This is the latest point at which the events industry should start thinking about how relevant this topic area is for event management. By doing so, this no longer leaves event networking up to chance – technology increases the ROI of an event for visitors and exhibitors. Chatbots for Customer and Visitor Contact.

Event Management 40

Event Management Management B2C Airlines 40

Attendease

NOVEMBER 11, 2019

Should I create a Facebook Event to help promote my event? Even if you are selling tickets on a different platform, such as your own website or an event website hosted by an event management platform like Attendease, you may still consider creating an event on Facebook to help you spread the word.

Social Media 246

Social Media B2C Events Speakers 246

Eventinterface

SEPTEMBER 20, 2017

A well-crafted live event takes meticulous planning and strong attention to detail. It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses.

Insurance 154

Insurance B2C Social Media B2B 154

Eventinterface

SEPTEMBER 20, 2017

A well-crafted live event takes meticulous planning and strong attention to detail. It is no wonder then that the concept's growing popularity in both the B2B and B2C contexts has spawned an active industry of exhibition services and other event management businesses.

Insurance 154

Insurance B2C Social Media B2B 154

Event Industry News

OCTOBER 25, 2018

Jonathan, who worked previously as the Events Manager at the UK’s Institute of Directors, has spent the past seven years working as a Senior Producer for two agencies in Australia, The Precinct Group and Jack Morton Worldwide.

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Social Tables

JANUARY 27, 2021

Skip to content Menu Solutions Interactive Floor Plans Collaborative event sales software that increases qualified leads and drives direct revenue. Event Diagramming Collaborative event management software that saves time, boosts revenue and drives loyalty.

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Eventscase Blog

FEBRUARY 8, 2024

Key Features of a Ticketing Platform When considering the key features of a ticketing platform to sell event tickets online, it is essential to focus on functionality that optimises event management and enhances the experience for both organisers and attendees.

Social Media 52

Social Media Advertising B2C Sustainability 52

The Castle Group

AUGUST 10, 2021

After getting to know each other while waiting each week, sometimes up to an hour for Wendy’s boss to show up to our meeting, we realized an opportunity to leverage our compatible skills, goals, ethics and more—and to fill a gap in the marketplace: a one-stop-agency with best-in-class B2B and B2C PR and event management.

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B2C 2021 Financial Healthcare 98

Event Industry News

AUGUST 1, 2019

UK magazine publisher, Dennis, has seen an increase in ticket sales since starting to use Evessio’s event management software. Dennis runs circa 65 events per year, each being an extension of its 36 magazine brands which cover the automotive, current affairs, lifestyle and technology sectors.

Automotive 58

Automotive B2C B2B 2018 58

ePly

JANUARY 14, 2024

Consumer Exhibitions Consumer exhibitions, also known as expos, are for a B2C target audience. CEM stands for Certified in Exhibition Management. The CEM designation reflects the highest possible professional standard in the exhibition and events management field. It’s a globally recognized designation.

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Management Social Media B2C Insurance 62

Eventmobi

JUNE 16, 2023

Explore successful strategies employed by other verticals, such as business-to-business (B2B), business-to-consumer (B2C) companies, and nonprofit organizations, to adapt and implement innovative revenue-generation ideas. Grow Non Dues Revenue with the Right Event Tech Event technology plays a pivotal role in maximizing non dues revenue.

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Sponsorships Financial Social Media Conference 195

Bizzabo

JUNE 12, 2020

Black-owned experiential agencies with extensive B2B and B2C portfolios. Featuring Beyond 8, Andrew Roby Events, W.P. Miller Special Events, and other leading firms. We already have extensive lists covering US experiential agencies and UK event agencies. Andrew Roby Events. Headquarters: Washington, D.C.

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B2C Fashion 2002 B2B 71

Socio Events

FEBRUARY 28, 2023

According to Indeed , event planners tend to have broader responsibilities, overseeing the entirety of the event planning process from beginning to end. By contrast, an event coordinator — also known as an event manager — is more involved in logistically executing the client’s vision. Want to learn more?

2023 52

2023 Trade Shows Event Planning B2C 52

Floktu

MAY 9, 2021

Are you planning a B2B conference or a B2C event? Make sure to include parking plans when choosing your event venue. Things such as weather forecast and the features of your venue, such as air conditioning or sheltered areas, are important to consider.

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Venues B2C B2B Conference 48

Eventmobi

AUGUST 16, 2018

G2 Crowd is the leading website for online business software and service reviews, where Event Mobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Event speakers are essential to a successful event marketing strategy. The most common goal of a B2B event is often related to educating attendees.

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Speakers B2B Airlines Event Apps 186

Hubilo Blog

FEBRUARY 24, 2022

Attending top industry events is one of the best investments anyone looking to excel in their career can make. The same goes for event professionals too. . But taking time from your busy schedule to attend events isn’t easy– after all, your day-to-day plate as an event manager is probably pretty full already.

2022 52

2022 Conference B2C Event Tech 52

Converve

MAY 21, 2019

In order for matchmaking platforms to be successful at B2B events, you as the organiser should steer clear of these 3 mistakes. If matchmaking and networking are not wholly and completely integrated into the event management process, this may lead to risks for organisers. A B2C crowd may attend just to experience the event.

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B2C Meetings B2B Automotive 40

zkipster

APRIL 19, 2017

PANDORA is a favorite name in jewellery, and their event team works around the clock to create lavish events that match the beautiful designs. Martina Berlin, Senior Event Manager at PANDORA UK, shares an inside look at what it takes to stay on top of the luxury events world.

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Negotiating B2C 2008 Event Management 88

Hubilo Blog

AUGUST 20, 2019

Yeah, it did very well” or “ The event was amazing” in that case, how good is good? The fact is event managers or event professionals should define an event success in a holistic way. Defining event success itself is a maiden attempt for many enterprises, conference organizers or trade show hosts. .

Trade Shows 40

Trade Shows Social Media B2C Events 40

Event Industry News

OCTOBER 4, 2018

Annual Events: 450. Formation: TRO was conceived in the UK as an event management and production agency, with a heavy focus on Event Support for automotive clients, delivering car launches and dealer marketing. Live experiences are at the heart of what we do – both B2C and B2B. Staff: 158. Offices: 9.

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Automotive B2C 2008 Sponsorships 75

Event Industry News

OCTOBER 14, 2019

Alex Balding, Events Manager at SaaStock. Alex is an Events Manager at SaaStock, a global community of SaaS (software as a service) founders, executives and investors. Read the Event Tech Q&A here. Alison Church, Marketing Director at Easyfairs UK & Global.

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Event Technology Technology 2019 Meetings 65

Nunify

FEBRUARY 12, 2023

How do I promote an event to event professionals? Let me give it one last try with a B2C event. Find attendee preferences for a personalized experience While planning an event, use AI to analyze past attendees’ data. With this data, you create relevant goodies bags , and customized games during the event.

Sponsorships 52

Sponsorships Event Apps 2023 Tech 52

Bizzabo

MAY 25, 2018

What is Enterprise Event Marketing? Enterprise event marketing is an experiential-focused marketing strategy that is executed by enterprise class organizations, which may be B2B-focused, B2C-focused or a hybrid of the two. End-to-end event management systems that consolidate the variety of software used.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Bizzabo

MARCH 31, 2020

Almost every corporate event management strategy includes investor meetings and/or calls. Netflix hosts quarterly review events for its shareholders to keep them updated on organizational happenings. This one night only event allowed attendees to see the series before it was officially released. Source: TechCrunch.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Event marketing.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Bizzabo

FEBRUARY 11, 2019

She managed over 35 events across five continents in 2018. Elijah Clark-Ginsberg, Senior Event Manager, INBOUND. Elijah is the Senior Event Manager at INBOUND —an annual gathering of 24,000+ attendees from across the world. And they look a B2C technology and they're like, "Oh, it's so nice.

2019 48

2019 Technology Advertising B2C 48

Bizzabo

FEBRUARY 12, 2020

Enter the afterparty, a B2C and B2B event marketing trick that both gets people in the door and helps them have a good time once they arrive. Consider hosting an afterparty after your next event and watch attendee experience and the number of repeat ticket buyers increase. Because afterparties are fun.

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2011 2012 B2C Marketing 63

GEVME

JULY 29, 2020

With all this mind, you are probably wondering how to choose the best tools to live stream your event. Are you going to stream your event to clients (B2C) or other businesses (B2B)? Are you looking into monetizing your event? The thing is that it all depends on what you want.

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Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. B2C events have a much different target audience, as they’re focused on reaching ordinary consumers, not other organizations.

B2B 52

B2B B2C Trade Shows 2023 52

Certain

NOVEMBER 22, 2017

Live data capture is even appealing to more traditional B2B and B2C companies , which are increasingly turning more to events to generate demand. Post-event, increase in speed to lead. After an event, everyone is focused on leads: how many and how good are they.

Event Marketing 20

Event Marketing Marketing B2C B2B 20

Bizzabo

JUNE 19, 2019

Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events. Flagship Events. In this first section, we'll look at Apple's flagship events. Apple's annual Worldwide Developers Conference (WWDC) is the company's biggest event of the year.

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Trade Shows 2019 Tech 2004 63