Bizzabo

NOVEMBER 6, 2019

Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers.

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Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. In this article, we'll explore what an event roadshow is and why it can be so beneficial for your company.

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Bizzabo

AUGUST 1, 2019

Throngs of interested folks tuned in to watch the event and the marketing campaign allowed IBM to showcase the power of its technology in an extremely fun and engaging way. Key Takeaway: This is a great example of a company thinking outside the box when it comes to event marketing. 12 Imaginative Events From Atlassian.

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Bizzabo

OCTOBER 10, 2019

Everyone knows that successful events are usually hosted in desirable venues and feature amazing, well-known speakers. But what else can your company do to push its event marketing game to the next level? Is there a bigger annual event than the Super Bowl? And don't forget about event software ! Source: SAP.

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Bizzabo

MARCH 27, 2019

They accomplished this by creating dedicated Slack channels that event attendees could join, meet their peers, and share resources. For your virtual event, get creative and build opportunities for your attendees to meet and network with each other. Event Marketing School. Source: Event Marketing School.

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Bizzabo

MAY 8, 2019

The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of event marketing. What can you do to make your event bigger, better, and more fun than last year?

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Bizzabo

DECEMBER 11, 2019

It also hosts a slew of live events each and every year. In this article, we'll look at 12 imaginative events from AdWeek and tease out the key takeaways that make them so successful. You can apply these lessons to your own event marketing efforts. The answer is event sponsors. What's a partnership event?

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Bizzabo

APRIL 21, 2020

Key Takeaway: Proper corporate event management should include a variety of different event types. You could, for example, sponsor a sporting event, cook-off, or e-gaming tournament. Key Takeaway: Need some new corporate event ideas ? Have you ever considered event sponsorship?

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Bizzabo

SEPTEMBER 26, 2019

The video was then broken down into smaller clips and shown during one of the largest American events of the year: the Super Bowl. Key Takeaway: Intuit: A Giant Story is a great example of stellar creativity and outside-the-box thinking for corporate event management. The last Intuit event we want to study isn't an event at all.

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Bizzabo

JANUARY 9, 2020

Key Takeaway: Looking for new event marketing ideas. So use great stories in your B2C and B2B event marketing efforts to help humanize your brand and explain the benefits of attending your events. Key Takeaway: Event sponsorship is an important element of any company's event strategy.

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Bizzabo

MAY 22, 2019

Let's take a look at 12 of their most imaginative events and see what we can learn. Whether you're hoping to boost your B2B event marketing game, nail your event branding , or something else, Atlassian is here to show you the way. 12 Imaginative Events from Atlassian. But that's not all. Atlassian Summit.

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Bizzabo

NOVEMBER 13, 2019

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.

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Bizzabo

AUGUST 16, 2019

Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. The event's content is totally up to you.

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Bizzabo

AUGUST 30, 2019

Today, Forbes hosts many different gatherings and event types. That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. Key Takeaway: Who's sponsoring your next event? If the answer is no one, you may want to rethink your corporate event management style.

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e2m.live

APRIL 15, 2019

You can not only ensure your event management is much more streamlined but also get on-the-go measurable performance data. You get a detailed listing for all the sponsors and exhibitors with a direct link to their respective booths.

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Event Leadership Institute

DECEMBER 31, 2017

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Event Coordinator | AlliedPRA | San Diego, CA. Westminster, CO.

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Bizzabo

MARCH 19, 2020

This information can then be used to improve event details in the future. As you can see, hybrid events can be incredibly valuable when used correctly. Take a look at these corporate event ideas and examples from leading brands that will help you effectively host your own digital gathering. Hybrid Event Ideas.

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Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

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Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. This does not include the cost of internal product launches and other corporate events.

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Event Industry News

JULY 4, 2022

A “superhero” may not wear a cape in the Event industry, but the best Event partner can save the day. Tag Digital specialise in events, ensuring they have unparalleled knowledge of best practices for event marketing campaigns across Google, LinkedIn, Facebook and YouTube as their base platforms.

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Bizzabo

OCTOBER 8, 2018

The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face. Technology has the power to propel the way we do business — events are no exception.

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Bizzabo

DECEMBER 13, 2018

Leading organizations like Apple, Microsoft, The Wall Street Journal, HubSpot and Target all consider events to be absolutely essential to their event strategy. Meanwhile, the average B2B CMO allocates 24% of their event planning budget to events. Why You Need an Event Strategy. Event Success KPIs.

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Hubilo Blog

FEBRUARY 25, 2020

Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?

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Hubilo Blog

FEBRUARY 25, 2020

Author of the B2B sales classic “Blueprint for SaaS Sales Organization”, Founder of Winning By Design, one of the most successful modern-day sales acceleration consultancies worldwide, contributor for Harvard Business Review, consultant, and coach to CEOs of many leading SaaS companies, professional speaker. Where to find him?

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Endless Events

APRIL 21, 2023

Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Then I landed here as Senior Events Manager, and I love the caliber of events we do here at Endless.”

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Eventtia

DECEMBER 4, 2023

When researching Eventbrite alternatives, we will assess essential features like online registration, attendee management, event marketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.

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Eventtia

DECEMBER 4, 2023

When researching Eventbrite alternatives, we will assess essential features like online registration, attendee management, event marketing, on-site check-in, mobile app, attendee engagement, networking tools, matchmaking, virtual and hybrid event support, and event analytics.

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Cvent: Event Marketing

APRIL 10, 2019

It takes a great deal of time and effort to manage an event and involves communication with multiple teams and vendors. Event planning encompasses tasks at all stages of the event cycle, like event marketing, event sponsors, venue sourcing, event branding, building an event website, and more.

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