Bizzabo

JANUARY 8, 2020

And for those involved in B2B event marketing , they are a force to be reckoned with. When the Qualcomm team isn't designing new tech, they can be found brainstorming new corporate event ideas and/or hosting a noteworthy conference. Cause An Effect" Event. Source: Event Marketer.

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Bizzabo

AUGUST 1, 2019

Throngs of interested folks tuned in to watch the event and the marketing campaign allowed IBM to showcase the power of its technology in an extremely fun and engaging way. Key Takeaway: This is a great example of a company thinking outside the box when it comes to event marketing. 12 Imaginative Events From Atlassian.

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Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. Key Takeaway: If you're looking for new corporate event ideas , we recommend creating events for specific demographics.

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Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. As an added bonus, many photos taken during the event were posted to social media, giving Bloomingdale's extra press. What is a Brand Activation?

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Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit, a popular magazine that shares tasty recipes, entertaining ideas, and wine reviews, was first published in 1956. Sound good? Then let's get started!

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Bizzabo

APRIL 21, 2020

Key Takeaway: Proper corporate event management should include a variety of different event types. You could, for example, sponsor a sporting event, cook-off, or e-gaming tournament. Key Takeaway: Need some new corporate event ideas ? Main Takeaways: Host an Event Like Rakuten.

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Bizzabo

FEBRUARY 27, 2020

All in all, Disney in the West End was an excellent display of experiential marketing. Key Takeaway: If you're looking for new and interesting corporate event ideas , consider hosting a free gathering for your target market. This is a great B2B event marketing tactic! The ESPY Awards.

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Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Flagship Events.

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Bizzabo

SEPTEMBER 12, 2019

But Oracle is more than software, it's also an incredible event host. In this article, we'll look at 12 of its best conferences, virtual gatherings, and corporate event ideas and tease out the things that make them so great. That way you can use the information to improve your company's events. Sound like a plan?

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Bizzabo

MARCH 19, 2020

As you can see, hybrid events can be incredibly valuable when used correctly. Take a look at these corporate event ideas and examples from leading brands that will help you effectively host your own digital gathering. Hybrid Event Ideas. Apple Special Events. Key Takeaways: Hybrid Events.

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Bizzabo

MAY 8, 2019

The numbers are in: live, in-person events are critical to company success, according to 84% of Vice President and C-Level executives. Amazon, the online retail behemoth, clearly agrees and understands the power of event marketing. What can you do to make your event bigger, better, and more fun than last year?

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Bizzabo

NOVEMBER 13, 2019

Document your event planning process, from initial idea to full-fledged conference and let your audience come along for the ride. They'll appreciate the backstage pass and you'll get plenty of content to help with event marketing. The New York Times Travel Show is the largest event of its kind. Source: TravelPulse.

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Bizzabo

SEPTEMBER 26, 2019

The video was then broken down into smaller clips and shown during one of the largest American events of the year: the Super Bowl. Key Takeaway: Intuit: A Giant Story is a great example of stellar creativity and outside-the-box thinking for corporate event management. The entire event was free to attend. The best part?

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Bizzabo

DECEMBER 27, 2018

Most people don’t always associate enjoyment with this event type, but there’s no reason why you can’t plan a fun staff meeting with high levels of event engagement. Internal Meeting Ideas. Plum Organics is an excellent example of how corporate event ideas can include an element of fun in any internal meeting.

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Bizzabo

AUGUST 16, 2019

Cisco is also a leader in the events space. The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. In this article, we'll look at 12 of them and analyze the corporate event management tactics that make them so successful. The event's content is totally up to you.

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Bizzabo

JULY 3, 2019

It's also known for hosting incredible events and experiential marketing. In this article, we'll look at 12 imaginative event marketing examples from Salesforce (and its subsidiaries) and discuss the key takeaways we can learn from each. 12 Imaginative Events From Salesforce. Sound like a plan? Then let's dive in!

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Bizzabo

JANUARY 29, 2019

Build relationships, provide real value, and help attendees achieve their most important goals with these workshop event ideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. What is a workshop event? Workshop Event Ideas.

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Bizzabo

FEBRUARY 7, 2019

Build your brand, showcase potential, and engage your community with these thought leadership event ideas. The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another.

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Bizzabo

JANUARY 3, 2019

Learn how to impress customers, prospects and other stakeholders with these impressive VIP event ideas. No matter what industry you’re in, you have certain decision-makers and clients who deserve celebration with a special event, an invite-only networking opportunity, or some other exclusive VIP gift. Source: The Points Guy.

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Bizzabo

JUNE 15, 2018

Looking to build a corporate event management plan but not sure where to begin? Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. Promote The Event.

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GEVME

JULY 23, 2019

Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Trade show planners are looking for the best practices to apply in their event organisation efforts. Define the budget .

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Bizzabo

JULY 13, 2018

This allows event goers to familiarize themselves with fellow attendees, while simultaneously increasing your online event presence. Salesforce’s event planners use social media as a b2b event marketing strategy for their annual Dreamforce SaaS conference. Talk about a win-win.

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Bizzabo

JUNE 5, 2019

Capture the hearts and minds of your attendees with 10 event ideas straight from Facebook. Learn how Facebook uses experiential marketing to produce impactful events that deepen connections. Workplace is Facebook’s B2B collaboration and communication tool. billion monthly active users. Flow by Workplace.

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Bizzabo

NOVEMBER 30, 2018

All B2B event types are usually centered around a concerted effort to achieve common business goals. These types of events are defined by their target audience. If you’re planning an event for your company that is focused on bringing together clients or employees, then it’s a good bet you’re planning a B2B affair.

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Bizzabo

DECEMBER 11, 2019

It also hosts a slew of live events each and every year. In this article, we'll look at 12 imaginative events from AdWeek and tease out the key takeaways that make them so successful. You can apply these lessons to your own event marketing efforts. What's a partnership event? Let's get started! Source: Adweek.

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Bizzabo

FEBRUARY 25, 2021

We’ve created a list of 19 virtual gift ideas across 4 distinct categories that you can feel confident about sending at your virtual event. And if you’re looking for some examples to get you inspired, check out these virtual event ideas. Engagement-Driving Gifts. Cocktail Kit. Source: Cocktail Courier. Giving Back.

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Bizzabo

APRIL 7, 2020

Plus, themes make event marketing much easier. Every other Friday in 2019, starting at 6 pm, the two brands invited attendees into the Villain event venue to eat delicious food, listen to music, and enjoy VICE curated entertainment. Don't Go It Alone: Who says you have to host every event on your own?

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Bizzabo

DECEMBER 5, 2019

They also happen to have a killer event strategy , which we'll analyze and explore in this article. Keep reading to learn how PTC hosts such amazing events and the key takeaways you can use to supercharge your own event marketing efforts. If you're looking for new corporate event ideas , try hosting a user conference.

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Bizzabo

NOVEMBER 6, 2019

Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers.

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Bizzabo

APRIL 26, 2020

eBook that teaches readers why live events are so valuable and includes insights from industry leaders at IBM, Forbes, and Adobe. This gift idea is also a great event marketing strategy as it allows you to promote your brand after your conference concludes. You know what else boosts event ROI? Event software.

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Bizzabo

OCTOBER 24, 2019

The Artificial Intelligence Conference is hosted by O’Reilly, a leader in the B2B event marketing industry, and is the place to “Get the AI insights you need to drive results in your business.” Attendees learn how AI is changing corporations and how they can leverage it across a wide range of industries. Source: O’Reilly.

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Bizzabo

OCTOBER 10, 2019

Everyone knows that successful events are usually hosted in desirable venues and feature amazing, well-known speakers. But what else can your company do to push its event marketing game to the next level? Is there a bigger annual event than the Super Bowl? And don't forget about event software ! Source: SAP.

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Bizzabo

MAY 22, 2019

Let's take a look at 12 of their most imaginative events and see what we can learn. Whether you're hoping to boost your B2B event marketing game, nail your event branding , or something else, Atlassian is here to show you the way. 12 Imaginative Events from Atlassian. But that's not all. Atlassian Summit.

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Bizzabo

NOVEMBER 27, 2019

Keep reading to learn the secrets behind Twitter's most successful events and experiential marketing activations as well as how you can use them to supercharge your own event marketing efforts. This goes for both B2C and B2B event marketing strategies. Source: Event Marketer.

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Bizzabo

MARCH 15, 2019

From event management software reviews to social media, Julius and his team cover all their bases. Plus they always have a fun, new take on event ideas. Event Marketer. Event Marketer's content tackles all things face-to-face marketing. Event everything! Event Tech Live.

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Bizzabo

JANUARY 24, 2020

The event features expert speaker sessions, hands-on workshops, product deep dives, and more. Their corporate event management team makes their programming so value-packed, in fact, that 83% of past attendees plan to return in 2020 and 91% rate the general session as either good or excellent. You're too busy for that.

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Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. Event Roadshow Ideas. Event planning is a complicated business. Source: Yext.

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