Endless Events

JULY 12, 2018

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Measuring event ROI in two ways. Using registration metrics.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Attendease

DECEMBER 13, 2023

Events are a critical channel for healthcare organizations to engage with their key audiences. From large-scale medical conferences to intimate seminars, events enable healthcare event planners to strengthen relationships, generate leads, and position their brands as thought leaders. What are your measurable goals?

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Eventsforce

FEBRUARY 18, 2020

Want the lowdown on all things event technology? Creating buzz and excitement around your events is so important as it makes it easier to convince people why they should attend in the first place. You can create interest around your event by developing sneak previews of what will be on offer. In your inbox, every week. .

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Eventmobi

JUNE 5, 2023

Still thinking about the event app that made navigating your weekend a breeze? Then you’re familiar with some top-notch event branding! The best event branding sticks in attendees’ minds long after the event has ended—and gets them excited when it comes around again in the future. What is Event Branding?

Social Media 195

Social Media Advertising Conference Marketing 195

Attendease

DECEMBER 23, 2019

What does 2020 hold for the events industry? With rapid innovation and global sharing of ideas entrenched in technology – event managers are not any more afraid of applying new methods in order to find their perfect blueprint for an event. Below are the top 9 event trends that will shape 2020. More intimate events.

2020 243

2020 Event Apps Social Media Travel 243

Eventscase Blog

APRIL 5, 2024

In today’s digital age, audiovisual event production has become a fundamental component for the success of any meeting, conference or celebration. The importance of audiovisual event production lies in its ability to transform a standard presentation into a dynamic and immersive experience.

Social Media 59

Social Media Sports Trade Shows Technology 59

Boomset

FEBRUARY 7, 2018

Photo by Jacob Ufkes on Unsplash Social media marketing for your event is a no-brainer. Social media is a great way to market your event before, during, and after the big day. This post will offer you tips on how to best use social media to market your event to success.

Social Media 48

Social Media Ecommerce Marketing Advertising 48

TicketBud

OCTOBER 4, 2023

Planning an event can be an exciting but daunting task. Whether you’re planning a fundraiser, corporate conference or a private gathering, making your event a success requires meticulous planning. Below, we offer a complete checklist to help you plan and execute a memorable and successful event.

Event Planning 78

Event Planning Entertainment Sponsorships Social Media 78

Cvent: Event Marketing

OCTOBER 18, 2018

How do event marketers define success? According to a recent study by Cvent, the metrics for event marketing success encompass financial results, event attendance, lead generation, overall awareness and post-event analysis, all aligned with the company’s overall business goals. Event Attendance.

Event Marketing 41

Event Marketing Marketing Social Media Financial 41

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

MPG Event Marketing

DECEMBER 7, 2017

One of the most underrated skillsets in event marketing is agility. Marketers who possess the ability to intelligently adapt strategy and fine-tune tactics in the heat of a campaign will always outperform those who take time to change direction or hesitate under pressure. Measurement and reporting starts from day one.

Event Marketing 79

Event Marketing B2B Marketing Management 79

Eventmobi

OCTOBER 5, 2023

Why might two similar events experience drastically different results? It all comes down to the event marketing strategies behind them! From in-person gatherings to virtual meet-ups, event marketers face a range of challenges and opportunities. What Are Event Marketing Strategies?

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Planning Pod

MARCH 28, 2024

Navigating the complexities of paid advertising can be a daunting task for any events business. Planning Pod’s streamlined event management platform gives you what you need to spend less time working on minute details and more time exploring strategies to grow your business, like paid advertising. Learn more > 1.

Advertising 88

Advertising B2B Social Media Marketing 88

Planning Pod

OCTOBER 4, 2023

With event attendee expectations shifting, event organizers are on the lookout for fresh ways to create memorable experiences—and that’s where event technology can be a game-changer. Here’s everything you need to know about event technology solutions to leave a lasting impression on your attendees.

Event Technology 88

Event Technology Technology Social Media Tech 88

Eventsforce

JULY 29, 2019

This simple fact along with the explosion of the internet and social media has led to the rise of digital influencers – and consequently, influencer marketing. But what exactly do influencers do and why should event organisers consider using them around their events? He’d get the word out to his existing followers.

Marketing 91

Marketing Event Marketing Social Media Speakers 91

Expo Pass

JUNE 7, 2022

Attendees have tons of options for events right now, and there are only going to be more next year. This is great news for event-goers, but it also means big competition between events! So how can organizers make sure attendees keep signing up and returning to their event? Understand your audience.

Social Media 78

Social Media Speakers Events Technology 78

MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

Event Marketing 79

Event Marketing Marketing B2B Sustainability 79

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Event planning is an umbrella term.

Event Planning 133

Event Planning Government Event Management 2014 133

GEVME

JUNE 1, 2018

An event planner or a marketer has many event marketing tasks to take care of once the date of the event is finalized. Here are a few quick steps to event branding before, during, and after the event: Set clear brand guidelines. Create a sub-brand. Keep brand fatigue at bay. Study your competitors.

Marketing 212

Marketing Entertainment Social Media Events 212

MPG Event Marketing

DECEMBER 7, 2017

One of the most underrated skillsets in event marketing is agility. Marketers who possess the ability to intelligently adapt strategy and fine-tune tactics in the heat of a campaign will always outperform those who take time to change direction or hesitate under pressure. Measurement and reporting starts from day one.

Event Marketing 60

Event Marketing B2B Marketing Management 60

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. In fact, when we ask event planners what they value the most during or after an event, it’s one of the answers that come up the most.

Social Media 134

Social Media Wireless Events 2017 134

ePly

MARCH 18, 2024

Even simple events can have multiple moving parts, making event planning an intense exercise in logistics. More than throwing parties, event planning considers all stages of the event cycle. From conception to post-event marketing, the planner has to be ready for nearly anything. tornado, hurricane, etc.),

Social Media 62

Social Media Transportation Speakers Negotiating 62

MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

Event Marketing 60

Event Marketing Marketing B2B Sustainability 60

Planning Pod

AUGUST 16, 2023

Between managing tasks, staying organized, and planning for unforeseen events, keeping up with client relationships without disrupting timelines or missing deadlines can be difficult. Ready to make your CRM for event management work for you? CRM software for event management makes your daily life easier. What is a CRM tool?

Event Management 78

Event Management Management Social Media Marketing 78

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Event planning isn’t easy. In fact, when we ask event planners what they value the most during or after an event, it’s one of the answers that comes up the most.

Social Media 92

Social Media Wireless Events 2017 92

Social Tables

JANUARY 17, 2018

Coordinating an event involves layers upon layers of details from the pre-planning stage six months in advance to the day-of-event logistics. Keeping all of those details in your head will result in constant mental chaos and present unnerving stress on event day. Establish the event specifics. Event Goal.

Event Planning 137

Event Planning Social Media Entertainment Event Design 137

InitLive

APRIL 14, 2021

What separates a good event from the best event of the summer? The perception and reputation of the event all come down to its brand. Think of what all significant events have in common from Coachella and VidCon to Dreamforce and Relay For Life. What is Event Branding? Why Event Branding Matters.

Social Media 92

Social Media Events Entertainment Marketing 92

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

Endless Events

DECEMBER 16, 2018

We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. Our iconic panel Corbin Ball of Corbin Ball & Associates , James Spellos of Meeting U , and Nick Borelli of Borelli Strategies are joining us and weighing in on the event tech trends.

Event Tech 95

Event Tech 2019 Tech Social Media 95

PCMA Convene

JANUARY 3, 2017

In October, Bear Analytics hosted a live program called “Getting Real With Data,” which it billed as a discussion on “how associations and event professionals are using data to enhance sales, marketing, planning, and every-thing in between.” What kinds of data should event organizers and associations focus on?

Marketing 73

Marketing Event Marketing Social Media Consulting 73

Eventsforce

NOVEMBER 16, 2021

Want the lowdown on all things events? Putting together the perfect events team is a challenge at the best of times. In fact, a recent industry research study from Eventsforce shows that nearly 50% of organizers say staffing is one of the biggest issues they have to deal with when planning hybrid events – which is quite concerning.

Social Media 97

Social Media Sponsorships Tech Events 97

Eventsforce

JULY 29, 2019

This simple fact along with the explosion of the internet and social media has led to the rise of digital influencers – and consequently, influencer marketing. But what exactly do influencers do and why should event organisers consider using them around their events? He’d get the word out to his existing followers.

Marketing 40

Marketing Event Marketing Social Media Speakers 40

Bizzabo

JUNE 4, 2021

In this post we’ll take a look at how technology can help you drive success at every stage of the event lifecycle: before, during and after events. Your event strategy , like any marketing campaign, is cyclical. The event lifecycle is built on a straightforward premise: build, measure, learn and build again.

Tech 110

Tech Event Apps Event Management Social Media 110

Eventscase Blog

JANUARY 24, 2024

In our case, we are welcoming 2024 with a bang as we anticipate new opportunities, new events and more innovative developments to make this our best year ever! Like you, we are watching all these advancements around artificial intelligence and events and we are trying to understand how we can use it to improve the organisation of events.

2024 59

2024 2023 Social Media Management 59

GEVME

AUGUST 13, 2019

For many event managers, sponsors and partners bring a great deal of income. They either make your event profitable or make is so you can invest more in it. No matter your experience in the event industry, searching for event marketing partnerships is still a necessary task. . About the event partnership.

Contracts 136

Contracts Financial Social Media Marketing 136

Event Industry News

NOVEMBER 1, 2019

Not all event CMS platforms are the same. Five years ago, the basic functions of an event CMS would have happily satisfied the needs of the average conference or event organiser: beautiful website templates, front-end drag and drop design and editor, form builder, agenda/speaker/exhibitor modules etc. Now… not so much.

Social Media 75

Social Media Tech Marketing 2020 75

Eventmobi

SEPTEMBER 12, 2018

I remember the state of the meeting and events industry when we first started EventMobi about 10 years ago. Event apps were the new technology on the block for event planners. Back then, it was tough to convince planners that engaging attendees via their mobile devices could be an integral part of the event experience.

Event Management 150

Event Management Management Event Apps Negotiating 150