Event Industry News

JULY 19, 2023

Global event technology hire, staffing and logistics specialist One World Rental will once again be headline sponsor for the Event Technology Awards (ETA). Adam […]

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Event Technology Technology 2023 Event Tech 52

Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

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2023 Negotiating Food and Beverage Financial 40

Event Industry News

JUNE 26, 2023

Hosted by Edinburgh Napier University, the industry leading AGF environmental assessor training returns to the classroom on 21st and 22nd September 2023.

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Event Industry News

SEPTEMBER 2, 2022

Mark is an experienced business leader, strategic thinker, developer of talent, and specialist in event marketing. Having co-founded global events agency FIRST, he has extensive creative, commercial and international experience, working for some of the world’s top brands.

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MeetingsNet

MAY 23, 2023

While hardly a surprise to those who have had to plan corporate and association meetings in the booming post-pandemic events market, the rate of price growth for most meeting-related elements is expected to be higher by at least five percent yet again over the next 12 months.

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2024 Food and Beverage 2023 Negotiating 59

Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Careers as jungle gyms.

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Event Marketer

MAY 24, 2023

“People are coming back face-to-face, but they’re doing it differently, and we had to adapt to that,” Colleen Bisconti, vp-global conferences and events at IBM, described ahead of IBM Think 2023. “A Johnson, IBM’s experiential agency of record for more than 20 years, which helped architect the modern IBM global event portfolio.

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Event Marketer

JULY 25, 2023

We sat down with Claire Butler, senior director-marketing, and Azra Daniels, director-global events, to discuss what they’re learning about embracing a “supporting role” in the event. Agency: Sparks.

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Event Marketer

JANUARY 3, 2024

Straight talk from event agency leaders on pushing through the pain points and evolving to meet the opportunities in the year ahead For many event professionals, 2023 was the most promising comeback year that only kind of came back. Are there new performance metrics that can or should be deployed across events?

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InGo

MAY 24, 2022

Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer. In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. But, challenges remain in ensuring a truly successful hybrid event.

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InGo

MAY 24, 2022

Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer. In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. The event management software market was valued at USD 9.13

B2B 52

B2B Event Apps 2028 2020 52

Stova

MARCH 17, 2023

Your ability to estimate how much this will cost will depend mainly on the venue of your corporate event. Marketing & PR Marketing is an important aspect of any event. Headcount Planning Tools for a Global Events Team Success in events is 50% event planning and 50% event talent aligned against the plan.

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2023 Food and Beverage Social Media Negotiating 40

Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.

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Stova

MARCH 20, 2023

The Ultimate List of Conferences to Attend in 2023 Are you struggling to find which conferences are worth investing your time and money in? We’ve put together a comprehensive list of 200+ top in-person, virtual and hybrid conferences that you should attend in 2023.

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Social Tables

DECEMBER 27, 2018

A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent event marketing survey , 52% of survey respondents said that event marketing drove more business value than other marketing channels. (To

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