2023 Event Marketing Global Events Tech 
Event Marketer
FEBRUARY 22, 2024
Higher air fares are replacing the flight delay challenges of 2023. The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. “The percent increase in hotel rates.
Event Marketer
MAY 17, 2023
More than 1,000 members of the event marketing community convened at Caesars Palace Las Vegas for the 21 st annual Experiential Marketing Summit, May 9-11. WORKSHOPS AND KEYNOTES Kicking off EMS 2023, The Moth Storytelling Workshop and the Data and Measurement Workshop were standing-room only, with highly engaged participants.
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Event Industry News
JULY 19, 2023
Global event technology hire, staffing and logistics specialist One World Rental will once again be headline sponsor for the Event Technology Awards (ETA). Adam […]
Stova
MARCH 17, 2023
The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.
Event Marketer
MAY 9, 2022
More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Gen Z is craving consistency.
Event Marketer
JANUARY 3, 2024
Straight talk from event agency leaders on pushing through the pain points and evolving to meet the opportunities in the year ahead For many event professionals, 2023 was the most promising comeback year that only kind of came back. Are there new performance metrics that can or should be deployed across events?
InGo
MAY 24, 2022
Whether the purpose is to skyrocket sales, cement brand recognition, or bring together industry thought leaders, an event can be a game changer. In fact, 60% of leaders believe that events are the most critical marketing channel for achieving business goals. But, challenges remain in ensuring a truly successful hybrid event.
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