Event Industry News

SEPTEMBER 12, 2018

Gleanin, the leading referral marketing platform for exhibitions, has today announced that visitors registering for events using the Gleanin Connect platform will now be able to use WhatsApp to broadcast their event attendance giving event organisers access to a new marketing channel.

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Event Industry News

AUGUST 2, 2021

For B2B marketing and event teams, 2020 delivered a crash course in hosting virtual events. Over the last 18 months, we’ve seen experimentation and innovation across the events industry and, as social distancing rules relax, a cautious return to in-person gatherings. By Laura Ramos, VP and Principal Analyst, Forrester.

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Event Marketer

JULY 12, 2021

The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. But the continued desire for virtual events can’t be downplayed.

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Event Marketer

AUGUST 2, 2021

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. Salesforce will present a very different Dreamforce this year.

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Event Marketer

AUGUST 14, 2023

They not only came and visited, but hung out because it was a fun and exciting place to grab a snack and interact with each other.” — Chris Watters, Head of Experiential Marketing, Americas, Meta Meta decorated the entrance to its Instagram Featured Creator Lounge with colorful props inspired by the ’90s and internet memes. Agency: MKG.

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e2m.live

FEBRUARY 4, 2019

The global event management software market was valued at $6.4 In less than ten years, the event tech market will nearly double. 4: AI-enabled email marketing apps to raise sales conversion rate: Persistent, personalized and polite follow-up emails sent at regular intervals can raise sales conversion rates.

Event Tech 72

Event Tech Tech 2019 Social Media 72

Event Marketer

DECEMBER 26, 2023

Marketers who have that age as a target cannot ignore this audience and should probably start working to understand them and get that relationship going sooner rather than later.” Alyson Griffin, Head of Marketing, State Farm From a viral 2011 commercial to a revival in 2020, Jake from State Farm is a household name and internet sensation.

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Event Marketer

FEBRUARY 20, 2024

Hot Properties You Might Like: Hot Property: Eight Insights on Activating at Davos Hot Property: Three Ways to Activate a Farmers Market Experience Davos At Davos 2024, LinkedIn and The Female Quotient joined forces to present an economic graph depicting gender inequality in the workforce. Location: Davos, Switzerland Dates: Jan.

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Event Marketer

MAY 24, 2023

That’s a huge difference from where we were in 2019.” For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer. They’re our partners. And that changes the tone.

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2023 Conference Trade Shows Technology 85

Planning Pod

SEPTEMBER 12, 2022

Her decade of experience working with a maturing company has given her valuable insight into what works and what doesn’t when establishing a successful event space. Wedding venue marketing for your new business. Every good wedding venue business plan needs an equally good marketing strategy. Invest in a good website.

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Venues Social Media Insurance Advertising 78

Event Leadership Institute

NOVEMBER 18, 2020

For the last several years, CloudBees has hosted DevOps World – a combo industry, user conference, and open source community event. Traditionally, the highly-produced, multi-day event with keynote stage shows and interactive sessions is held in-person twice a year, in North America and in Europe. Developing the Event Plan.

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Hubilo Blog

FEBRUARY 25, 2020

Often event planners find it difficult to find an easy reference list of keynote speakers or guest speakers for various industry segments. To assist event profs with smooth event management we have curated a list with 97 best industry keynote speakers by industry. Keynote speakers in Marketing and Sales.

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Hubilo Blog

FEBRUARY 25, 2020

Often event planners find it difficult to find an easy reference list of keynote speakers or guest speakers for various industry segments. To assist event profs with smooth event management we have curated a list with 97 best industry keynote speakers by industry. Keynote speakers in Marketing and Sales.

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Speakers Healthcare Consulting Financial 98

Hubilo Blog

JANUARY 7, 2020

Furthermore, event planners can also utilize event automation tools in order to speed up certain event planning tasks. Event automation tools help event planners in completing multiple tasks including creating an event website, an app for registration, event ticketing, setting up event marketing campaigns, etc.

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Event Birdie

JANUARY 26, 2021

This change has been creeping up on us for a while, but as our country burns this summer, we believe the events industry is about to endure a major shake-up that will impact everyone.”. The change and major shake-up I was referring to at the time was not what unfolded. Did you hear there’s an abundance of lobster on the market?

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2021 2020 Events Event Management 68

Bizzabo

JANUARY 17, 2019

Learn how to craft a solid and consistent event brand that will wow sponsors, attendees and partners in 2019. Features event branding ideas and tips from leading brands. When people think of your event, what do they think of? What Is Event Branding? Email Marketing: Design. Personality. Aesthetics.

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2019 Social Media Event Apps Marketing 77

Cvent: Event Marketing

AUGUST 13, 2018

The company refers to itself as a “small big company,” resulting in a personal and genuine culture and a nimble and responsive operating philosophy, two characteristics that are especially appealing to today’s customers. by Loews in Arlington, Texas, will open in summer 2019 and feature 302 rooms and 35,000 square feet of meeting space.

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Hotels 2019 2020 Tourism 28

Cvent: Event Marketing

FEBRUARY 7, 2019

Now that 2019 is in full swing, the Cvent tech team is hard at work building new Event functionality coming soon to Registration Reimagined tools powered by Flex. We hope you’re already using the new Standard Registration builder and finding success. Flex Resources to Take You Above & Beyond.

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2019 Travel Tech Hotels 28

Bizzabo

MARCH 7, 2019

Looking to attend an AI event or two this year? Below, we've listed 20 of the top machine learning conferences in 2019. It refers to the study of algorithms that computer systems use to perform specific tasks without receiving step-by-step instructions. Start Date: June 9th - June 15th, 2019 in Long Beach, California.

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2019 Conference Speakers Technology 63

Bizzabo

DECEMBER 13, 2018

Event organizing ain’t easy. In this guide you’ll find what you need to know about event strategy in 2019—from planning an event, to promoting an event and more! Event professionals have a million and one things on their plate. Why You Need an Event Strategy. Event Success KPIs.

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2019 Social Media Event Apps Events 57

Eventory

FEBRUARY 14, 2019

This way, we’re able to create a technological map of our country on which we can track the demand of local markets and determine regions of particular specialists. They were unconventional and referred to local characteristics. In 2017, we hosted 2 local editions, this year it was 5 – we’ll see what 2019 will bring us.

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2018 Speakers Conference Technology 80

Bizzabo

FEBRUARY 1, 2021

And while event engagement is clearly an important metric to keep track of within your larger event strategy , it can be hard to define, let alone measure. Use this guide on audience engagement to create your enterprise event marketing strategy that propels your events from good to great.

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2021 Social Media Event Apps Speakers 76

Bizzabo

JULY 13, 2018

Google’s ORD Camp event planners have the right idea. The ORD Camp badges have large, visible text, star symbols to signal recurring attendees, and include three topics for other attendees to refer to. Attendees will be sitting through numerous sessions throughout the course of an event. These badges are simple yet effective.

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Event Marketer

JANUARY 29, 2024

–Michelle Rosen Sapir, Group Business Lead, Brand and Reputation Events and Experiences, Google Fourteen years in the making, Google released its “Inclusive Event Design Guide” last fall to support event professionals in creating in-person, virtual and hybrid programs that are inclusive and accessible for all attendees.

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Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort. What is a B2B event?

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GEVME

MARCH 11, 2019

Advertise the event. Use the principle of scarcity for the event. Take advantage of email marketing. Build strong content marketing campaigns. As you can see, there’s plenty of work to be done to guarantee a top-notch registration process for your event attendees. Use the principle of scarcity for the event.

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Bizzabo

MARCH 20, 2019

In this article, we'll explore what the attendee experience really is, why it's critical that your events create satisfying attendee experiences, and 15 event marketing examples that you can learn from to improve the attendee experience at each of your events. Content Marketing World. Attendee Experience Examples.

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Bizzabo

APRIL 4, 2019

Take a look at the 10 events listed below and learn valuable tips to supercharge the get-togethers your brand hosts. event marketing. Fortunately, event marketing stats show that hosting events is a great promotional strategy. The 10 events listed below are proof. 10 ROI-Mazing Events.

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2017 Social Media 2019 2018 58

Social Tables

APRIL 16, 2019

So in the spirit of continued growth for all of us in the crazy world of event planning, we’ve rounded up slideshares of the 12 event management powerpoints (which we’ll abbreviate ppt) that every pro can learn a little something from. Looking for an event planning ppt? Looking for an event marketing ppt?

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Event Management Marketing Management 2028 120

Social Tables

DECEMBER 27, 2018

What does it mean to be a part of the events industry in 2019? For venues and planners, that means looking into the crystal ball to get ahead of event trends and expectations. Here, we cover the top 19 trends which promise to shake up event planning and hospitality in 2019 and beyond. Industry Performance Trends.

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2019 Meetings Hotels Venues 167

Bizzabo

NOVEMBER 8, 2018

The Event Technology Awards is arguably the most prestigious awards show in the industry. At the Event Technology Awards (often referred to as the “Oscars” of the industry), vendors are recognized for building outstanding products that are capable of improving the work of event organizers and marketers.

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Bizzabo

DECEMBER 15, 2020

Within several months, many innovative approaches and tools quickly emerged onto the market. The development of these tools has allowed organizers to closely align their event goals to the virtual channel. We predict that event marketers will be leveraging virtual conferences as part of a larger hybrid event strategy.

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Conference 2021 Sponsorships 2020 83

Cvent: Event Marketing

APRIL 10, 2019

It takes a great deal of time and effort to manage an event and involves communication with multiple teams and vendors. Event planning encompasses tasks at all stages of the event cycle, like event marketing, event sponsors, venue sourcing, event branding, building an event website, and more.

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Event Planning 2019 Food and Beverage Social Media 46

Floktu

DECEMBER 18, 2019

We’ve made our predictions, and with just a few days left in 2019, it’s time to share the research with our valued family of event managers. . An Event Trend Report by Corporate Event News found that mobile apps are now used at more than 80% of all events, and three-quarters of attendees will download the apps.

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Bizzabo

NOVEMBER 6, 2018

Welcome to your 2019 event technology guide. Here you’ll find information and examples of popular event tech tools like event management software, event marketing software, and even event planning software. What is Event Technology? Why is Event Technology a Big Deal?

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Event Technology Technology 2019 Social Media 65