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2022 Conference Registration Pacing

Velvet Chainsaw

On average, associations are anticipating 2022 registration and revenue will be about 20 percent below pre-pandemic levels. Attendees will not be motivated to save $100 for registering early when you have the same cancellation policy as 2019. Market differently. Budget realistically. Remove risk for early commitment.

2022 398
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Planning Events In 2022: The Pandemic Is Over, But Don’t Plan Like It’s 2019

Endless Events

As things currently stand in the events industry, we’re planning events in 2022 as if the COVID-19 pandemic never existed. And to the Event Brew hosts, they often look identical to 2019. She notes that, indeed, some events look a lot like 2019 in 2022. The Powerful Return To 2019 Might Leave Some Behind.

2019 128
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New Globex projections – the global exhibitions market to rebound to 78% of its 2019 size by 2022

Event Industry News

The 12th edition of Globex – the global exhibition organising market: assessment and outlook to 2022 – released today by AMR International, details the devastating impact of COVID-19 on 2020 and looks ahead at the likely fallout of the crisis over the coming years. Highlights – Projection to 2022.

2022 98
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The Top 100 Most Influential People in the Event Industry for 2022

Conferences that Work

Industry experts first get to nominate and then vote for those they believe have the most notable impact on the world of events and experience marketing. And thank you everyone who voted for me in the last four years (20192022)! This year, a total of 454 professionals were honored with a nomination.

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AMR’s Globex forecasts the global exhibitions market to rebound to 97% of its 2019 size by 2024

Event Industry News

As the world has continued to be gripped by the COVID pandemic, the recovery of the exhibitions market in 2021 and 2022 has been muted from a global perspective. However, the good news is that recovery is accelerating across most regions (excluding China) and is forecast to reach 97% of its 2019 size by 2024.

2024 96
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The Power of Experiential Marketing: Leveraging Events to Engage and Inspire

Eventmobi

Have you ever felt overloaded by colorful ads, marketing emails, notifications, and promotional posts? Modern marketing can feel impersonal and unconvincing when it all blurs together. If you’re wondering how to get into experiential marketing, read on to understand the benefits of this strategy and examples of it at play.

Marketing 195
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11 Secrets for Successful Association Sponsorships in 2022

Eventmobi

Looking for detailed advice on designing an event sponsorship package that will be competitive in today’s market? Researcher David Allison talks about the importance of using values rather than demographics to make decisions about everything from marketing to benefits. Event Industry (2019) and SURGE Innovation Pioneer (2018).