Event Marketer

FEBRUARY 26, 2024

The event’s exclusive sponsors are Bank of America and Independence Blue Cross, while official sponsors include ACME Markets, EP Henry and Hendrick’s Gin, and supporting sponsors include Ketel One and Don Julio. An in-depth report published by Bloomberg last week skewered the influencer event.

Sponsorships 93

Sponsorships 2024 Banking Education 93

Expo Logic

DECEMBER 27, 2019

If you are planning an event that features keynote speakers, you want to provide the best possible experience. The better experience your guest speaker has, the more likely they will be to work with you again in the future. How to Find Your Next Event Speaker. Understand Your Speaker.

Speakers 36

Speakers Social Media Advertising Conference 36

Eventmobi

DECEMBER 13, 2018

As an event planner, you’re well aware that event apps have become common practice at any type of event experience. Chances are, you’ve used an event app yourself; whether it was an event you attended or one you executed as part of your event marketing strategy. Speaker information.

Event Apps 150

Event Apps Speakers Social Media Events 150

Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event.

2019 150

2019 Food and Beverage B2B Social Media 150

Eventmobi

FEBRUARY 25, 2019

*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and service reviews, where EventMobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Event marketing using YouTube.

Marketing 150

Marketing Social Media Speakers Event Marketing 150

Bizzabo

JULY 6, 2018

This guide will help you to understand all angles of event engagement, how to implement them into your own event, and how to accurately measure them for post-event reporting. What is Event Engagement? Catchbox is a microphone that you can throw across the room to another speaker.

2018 48

2018 Social Media Event Apps Events 48

Marketo Events

DECEMBER 21, 2017

While events can be powerful for driving engagement and adoption of your brand, it can often be tricky to get consensus and clarity on how to measure the ROI of an event. In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018.

Social Media 167

Social Media Marketing Speakers 2017 167

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

APRIL 4, 2018

In a world of ever-changing trends and tactics, it’s difficult to say with certainty what will stick – particularly when it comes to marketing. 2018 is a year when we’re beginning to see a handful of those so-called trends become mainstays in B2B marketing. Putting ABM into Action. says Alexander. says Alexander.

2018 26

2018 Marketing B2B Advertising 26

Hubilo Blog

JUNE 10, 2021

In May 2018, the world was glued to screens to watch Warren Buffett’s comments at the Berkshire Hathaway Annual Shareholder’s meeting. In September 2019, Apple’s event where iPhone 11 was launched, streamed live for the first time. Virtual events are easily scalable. million people logged in virtually to watch it.

2020 52

2020 2025 2021 2019 52

Eventmobi

SEPTEMBER 12, 2018

In 2009, having a website that could register attendees was really all you needed from your event management software. According to research by Cramer and Event Marketer , the number of event technology vendors grew from 144 in 2014 to 245 in 2018 — a growth of over 70% in just four years! Advertisement.

Event Management 150

Event Management Management Event Apps Negotiating 150

Eventmobi

SEPTEMBER 12, 2018

In 2009, having a website that could register attendees was really all you needed from your event management software. According to research by Cramer and Event Marketer , the number of event technology vendors grew from 144 in 2014 to 245 in 2018 — a growth of over 70% in just four years! Advertisement.

Event Management 150

Event Management Management Event Apps Negotiating 150

Bizzabo

NOVEMBER 13, 2019

The event series has been held for more than two decades and has featured well-known guests such as Bill Clinton, Stephen Colbert, Denzel Washington, and many, many more. Key Takeaway: TimesTalks is a great reminder to book interesting speakers for your events. The New York Times Travel Show is the largest event of its kind.

Speakers 48

Speakers Travel 2019 Fashion 48

PCMA Convene

FEBRUARY 21, 2019

As event marketers work to attract traffic to their trade-show floors, it’s common to tailor messaging based on where those prospective attendees live, what type of companies they represent, their age, and a number of other demographic factors. The report references data from the U.S. Interested in more insights?

Trade Shows 82

Trade Shows 2017 2018 Conference 82

Eventsforce

FEBRUARY 25, 2020

For example, can the event app block attendees from registering for sessions that take place at the same time, can you define quotas on the number of people per session based on room capacity and will attendees receive notifications to rate a speaker? If the event app doesn’t help save you time, it’s not helping. 6) Security

Event Apps 118

Event Apps Technology Events Event Technology 118

Eventsforce

FEBRUARY 10, 2020

Have a look at the top event tech stories you don’t want to miss: M&IT: Has the Events Industry Grasped Data Protection After 2 years of GDPR? Want to beam in a hologram speaker? Other tools include AI-powered matchmaking tools and content aggregators that use AI to deliver more personalised content to event audiences.

Tech 94

Tech Event Tech Hotels Banking 94

Endless Events

JANUARY 2, 2019

Today we are reflecting on 2018 and discussing our hosts favorite tools for event profs from the past year. In this episode of #EventIcons our hosts Will Curran, Brandt Krueger, Tahira Endean, and Alex Plaxen will share all about their favorite tools for event profs.

2018 70

2018 Speakers Consulting Technology 70

Bizzabo

DECEMBER 20, 2019

Thanks to increasing legalization of recreatio nal marijuana use in many parts of the world, an entirely new category of events is fast emerging. Event marketers of cannabis events are undeterred by regional restrictions. The event will take place in Portland, Oregon and is open to all (18+). September 7, 2018.

2020 92

2020 2019 Speakers Education 92

Social Tables

DECEMBER 5, 2018

But the meetings and events industry is constantly changing, and maximizing merch ROI can be tricky, particularly for more inexperienced teams or smaller events. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion.

Ecommerce 146

Ecommerce B2B Apparel B2C 146

Eventsforce

SEPTEMBER 4, 2019

A programme management tool can do this for you and save you an enormous amount of time when making changes to speakers and session content. Keep on Top of Event ROI. Producing information on your event’s performance and reporting it back to management teams/stakeholders is another area of stress for many event planners.

Tech 103

Tech Event Management Technology Management 103

Marketo Events

DECEMBER 21, 2017

While events can be powerful for driving engagement and adoption of your brand, it can often be tricky to get consensus and clarity on how to measure the ROI of an event. In this blog, I’ve put together 3 strategies for how to get the most out of your events as you plan your marketing strategy in 2018.

Social Media 60

Social Media Marketing Speakers 2017 60

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Bizzabo

FEBRUARY 5, 2019

Brandon: Was the initial position for event marketing? Danielle: No, actually, the initial position was for marketing administration supporting the whole marketing team. This gave me a lot of exposure to different marketing specialties and I found that events was an area I was most interested in.

Speakers 55

Speakers Sponsorships 2019 Conference 55

Boomset

AUGUST 12, 2018

As more and more industry leaders pick up on the benefits that come along with well-planned events, it’s imperative you stay at least one step ahead of your competitors. While 86 percent of event marketers believe technology can play a major role in the success of an event, it’s in your best interest to keep up with the times.

Tech 48

Tech 2014 Technology Event Apps 48

PCMA Convene

MARCH 25, 2019

After the meeting concludes, each exhibitor receives a report with insights on their exhibit presentation, product, or service presentation, and exhibit staff. At the 2018 conference, Competitive Edge also selected three exhibitors for a new, best-of-show award. For smaller exhibitors, ATS added four “guru bars” to its 2018 conference.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

Brown Paper Tickets

JANUARY 22, 2019

According to Thumbtack, the average cost for a videographer to film your event is somewhere between $750 to $1,000. This video promoted Know Your Value 2018. Note how it highlights each keynote speaker. Before you begin the shoot, look for event promo videos that sing to your heart. Videography. Creative Direction.

Speakers 85

Speakers Events 2018 2019 85

Plan Your Meetings

SEPTEMBER 3, 2018

The Ethics Centre’s annual forum for international speakers has imbued their event website with the same provocative attitude that defines their organization. Other examples of effectively designed event websites. The goal of event marketing is to reach people where they are. Enter influencer marketing.

Social Media 58

Social Media B2B Marketing Trade Shows 58

Bizzabo

SEPTEMBER 28, 2018

Event tickets are the lifeblood of your strategy. And now, events are more relevant than ever. A survey shows that 67% of event professionals in the U.S. view event marketing as their most effective strategy. One of the best methods for increasing registrations is using an event marketing software.

B2B 74

B2B Social Media Marketing Event Marketing 74

Bizzabo

JULY 6, 2018

It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Sales Hacker hosts The Revenue Summit, an event for sales and marketing professionals. Source: Sales Hacker.

Social Media 49

Social Media 2018 Events Conference 49

Bizzabo

JULY 23, 2020

In 2018, it launched its Future of Everything Festival , which brought together more than 100 speakers — from Honest Company co-founder Jessica Alba to then-Chicago mayor Rahm Emanuel — for a three-day event focused on topics like AI, equality, sports, and work.

Financial 62

Financial Events Education 2012 62

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Bizzabo

JUNE 7, 2018

According to Bizzabo’s recent event marketing statistics , 95% of marketers agree that live events provide attendees with a valuable opportunity to form in-person connections in an increasingly digital world. 1) Choose The Right Event Management Software. 8) Start Promoting The Next Event.

Conference 48

Conference Event Apps Social Media 2018 48

Bizzabo

FEBRUARY 11, 2019

You can also watch the 2019 Event Trends video for the full discussion. Aleksandra Panyukhina, Head of Event Marketing, SEMrush. Aleksandra manages everything from budgeting to reporting for SEMrush’s event marketing strategy. She managed over 35 events across five continents in 2018.

2019 48

2019 Technology Advertising B2C 48

Eventsforce

SEPTEMBER 4, 2019

A programme management tool can do this for you and save you an enormous amount of time when making changes to speakers and session content. Keep on Top of Event ROI. Producing information on your event’s performance and reporting it back to management teams/stakeholders is another area of stress for many event planners.

Tech 40

Tech Event Management Technology Management 40

Cvent: Event Marketing

JANUARY 24, 2019

Attendees want to leave a conference having learned something new in a setting that fosters a conversation between the audience and speaker and among themselves. A Successful Meetings survey recently stated 61% of planners report that the use of social media at events is on the rise. Collaboration Through Social Media.

Meetings 28

Meetings Social Media Entertainment Hotels 28

Bizzabo

JULY 3, 2018

This is called list-based retargeting or CRM retargeting , which is particularly useful for event organizers who can utilize the lists of attendees from past events, as many event planners use a CRM platform to manage their contacts. Examples of Event Retargeting Ads 1) Facebook Newsfeed Ad. 2) Display Ads.

Advertising 50

Advertising Ecommerce Social Media Events 50