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The Brief: Rainbow Hunting and Mountaintop Skincare

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover mountaintop skincare at the Kiehl’s Ski Lounge, sexy 3D printing and St. In fact, construction technology company ICON launched the first permitted 3D-printed house in 2018 at SXSW. Patrick’s day rainbow-hunting.

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The Best Event Marketing at Dreamforce 2017

Event Geek

Living up to its reputation as the “Super Bowl of B2B Event Marketing,” Dreamforce 2017 brought back a huge crowd of 170,000 attendees, including scores of Salesforce customers and partners, to the Moscone Center in San Francisco for a week of learning, networking and entertainment. Fed up of cold calling? Let us help you warm them up!

2017 113
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In the Wake of E3, Trade Show Experts Weigh in on Four Critical Shifts

Event Marketer

Sony hasn’t activated at the event since 2018, and leading gaming brands continue to create their own live and digital proprietary events—giving them total control of the experience as well as attendees’ undivided attention. . “It’s about apparel, it’s about music, it’s about collaborations and it’s about being entertained.

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Data-driven Tips for Using Email Marketing to Promote Events

Endless Events

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

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How to bring swag bag game to a new level? Tips & best bag ideas

Eventory

Marketing freebies are really popular. Swag bag is a bag filled with marketing freebies, gift cards, and other cool, themed stuff that attendees receive during various events. In the Forbes article, the author lists some gifts for 25 nominees in acting and directing categories from the 2018 Gala. Check your marketing personas.

Apparel 145
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6 Steps to Creating Event Merchandise That Your Attendees Actually Want

Social Tables

In this guest post, Bonfire CMO Kevin Penney draws on his experience in the world of custom apparel to lay out proven strategies for effective event merchandising. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion. 18% venues.

Ecommerce 146
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Maya’s Moroccan Paradise

Canadian Special Events

On Sunday, June 17, 2018, party planner Heidi Gruenspan joined forces with Craig Grudz, DT Floral and Decor Inc, Aaron Schacter, Bounce Entertainment and the team from the Eglinton Grand to design and produce Morrocan Paradise for Maya, as she celebrated her Bat Mitzvah. .

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