Eventmobi

SEPTEMBER 5, 2023

Swag” might include sponsored items or branded merch and can range from snacks and apparel to gift cards, stationery, and more! Visit local art markets Art markets bring together creatives and makers of all types. You never know—they might have something in mind from prior experience that would make your tote bag extra special.

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Event Industry News

DECEMBER 14, 2023

As 2023, draws to a close, TeamTogs, the branded apparel, uniforms and merchandise specialist and uniform partner for Event Sustainability Live is celebrating its 20th anniversary.

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2003 Apparel 2023 Sustainability 64

Event Marketer

APRIL 4, 2022

“When you’re at these events, all you really want to do is swing a golf club, so we wanted to find a way to bring that experience to a golf course,” says Taylor Berry, vp-brand marketing at Tito’s. The post Tito’s Handmade Vodka Scores with a New PGA Tour Lounge and Boat Activation appeared first on Event Marketer.

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Event Marketer

DECEMBER 27, 2021

And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. CREATING A CORPS.

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Marketing Fashion Education Apparel 119

Eventinterface

JULY 17, 2017

Cotton is making a comeback in apparel with items like polos. We’ve seen more requests for cotton apparel in the last six months trending over and above performance wicking shirts. Dress shirts and golf shirts are still popular but numbers show cotton apparel is still in the lead. COTTON COMEBACK. Reasons why?

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Apparel Trade Shows Insurance Events 140

Event Geek

NOVEMBER 20, 2017

Living up to its reputation as the “Super Bowl of B2B Event Marketing,” Dreamforce 2017 brought back a huge crowd of 170,000 attendees, including scores of Salesforce customers and partners, to the Moscone Center in San Francisco for a week of learning, networking and entertainment. Fed up of cold calling? Let us help you warm them up!

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2017 Event Marketing Marketing Apparel 113

Event Marketer

NOVEMBER 8, 2021

The curated program features classic, rare and never-before-seen collectibles, apparel, music releases and photos. The Bowie 75 pop-ups offers classic, rare and never-before-seen collectibles, apparel, music releases and photos. The marketing campaign is planned to extend into a multi-year effort.

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Apparel 2022 Fashion Social Media 122

Event Marketer

MARCH 18, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover mountaintop skincare at the Kiehl’s Ski Lounge, sexy 3D printing and St. Agency: BMF) KIDSUPER JUST DROPPED A PERMANENT STREETWEAR HAVEN Streetwear apparel brand KidSuper has just secured a stylish new home in Brooklyn, NY.

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2024 Apparel Insurance Retail 96

Event Marketer

MARCH 14, 2022

Since its establishment in 2004, intimates apparel brand Soma has built more than 250 boutiques and outlets in locations nationwide, but New York City isn’t one of them. Take a Tour of the Pop-up: The post How Soma Intimates Uses Pop-ups to Inform Future Product Designs appeared first on Event Marketer. Agency: Ludlow Grey.

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Event Marketer

JANUARY 25, 2024

For me, the most important thing is inspiring that sense of community in markets that mean a lot for our brand.” is focused on bringing a taste of the modern American West to new markets across the U.S. Nashville is one of the fastest growing markets in America, with a ton of new consumers moving in.

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Apparel Marketing Transportation 2020 106

Do Good Events

APRIL 18, 2024

It took the market by storm. Mainly, equipment, apparel, things to make it easier for them to stick with their health goals. As mentioned, the industry does a lot of research and pays particular attention to what is trending in retail so our industry can be a quick follow on to the popular products.

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2024 Apparel Retail Sustainability 52

Canadian Special Events

FEBRUARY 1, 2024

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and the VP of Business Development with Canadian Special Events.

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Event Marketer

JULY 5, 2021

available on mobile and desktop, attendees first chose an avatar and outfitted it with generic apparel. The new feature helped amplify Farfetch’s sponsorship by showcasing its apparel not just within the confines of the ComplexLand platform, but all across social media. To participate in ComplexLand 2.0, The post ComplexLand 2.0:

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Apparel Sponsorships Retail Social Media 104

Event Marketer

DECEMBER 21, 2023

The brand and its merry cart then stopped at a flea market in Brooklyn, NY, on Dec. 2, and the Mar Vista Farmers Market in L.A. Agency: Stacey Ruiz Events) The post Holiday Activations: 14 Brands that Made Festive Season Sparkle appeared first on Event Marketer.

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Apparel Sustainability 2024 Fashion 114

PCMA Convene

FEBRUARY 19, 2021

While that scale represented less than half of pre-COVID levels, Surf Expo’s show producer, Emerald, said it clearly demonstrated a market need in this sector. The second challenge was adapting to current market needs. Marketing an in-Person Event During COVID. New Dynamics. We want to make a trip worthwhile for them.”.

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Trade Shows B2B 2021 Apparel 111

Event Marketer

JANUARY 18, 2022

There’s no better contingency plan than fresh air, and while many markets are under a deep freeze, winter has never deterred brands from perfecting engagement for bundled up consumers. As Justin Lew, director of marketing at High West, put it: “Education leads to appreciation.” Go Under the Dome. Activate a Snow Stunt.

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Apparel Education Transportation 2017 136

Event Marketer

OCTOBER 24, 2023

Grand Prix this year with a pop-up shop and official F1 apparel collection spanning tees to hoodies to track pants. Grand Prix in Austin appeared first on Event Marketer.

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Sports Apparel Automotive Retail 97

Event Marketer

JULY 19, 2023

More Scenes from the Transformers: Battle in Brooklyn Event: Photo credit: MAG/Hasbro The post A ‘Transformers’ Street Mural Activation Packs a Commercial Punch for Hasbro and Amazon appeared first on Event Marketer. To capitalize on the buzz surrounding the release of the “Transformers: Rise of the Beasts” feature film in the U.S.,

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Event Marketer

FEBRUARY 12, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover cocktail lingerie, mischievous matrimonies and stupid pet tricks. TBS WANTS TO SEE YOUR PET’S DUMBEST TRICK Does your dog know a trick that virtually no one would find impressive? If so, TBS wants to chat. 3 in Tampa.

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Apparel Entertainment Technology Marketing 97

Event Marketer

MARCH 1, 2024

So we have to look at other ways that are off the page and offline to market to our fans. The front of its footprint mimicked a traditional store where attendees could purchase apparel and accessories, read about the company’s mission, check out “dummy” bags of its cannabis products, and learn more about them.

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Sponsorships 2024 Apparel Education 76

Event Marketer

NOVEMBER 15, 2021

More Cause Marketing Strategies: Common Ground: Stand Together Talks Immigration On National Pop-Up Tour. Coors as a family of brands has a really long history with supporting sustainability initiatives,” says Stephanie Clanfield, marketing manager at Coors Banquet. Thomas’ Partners with Nature Nonprofits for Breakfast, Beautification.

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Apparel Sustainability Marketing Event Marketing 94

Ins'Tent

MARCH 29, 2021

They became a great tool not only for encouraging safety but also for expanding marketing efforts. Using custom logo masks as giveaways and prizes for your customers and prospects, turned out to be a great promotional tool with lasting marketing effects. Many apparel stores took the liberty of creating their masks. Merchandise.

Apparel 52

Apparel Sports Fashion Banking 52

Canadian Special Events

SEPTEMBER 16, 2022

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and VP of Business Development with Canadian Special Events.

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Hotels Apparel Corporate Events Management 52

Canadian Special Events

JUNE 30, 2022

Farm to table isn’t a marketing strategy, it’s an advantage born of the proximity to the source. After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change.

Apparel 52

Apparel Tourism Corporate Events Marketing 52

Event Marketer

OCTOBER 11, 2021

For These Brick-and-Mortar Retailers, Experiential Marketing is a Path Forward. Toys R Us gets a reboot and Macy’s, whose market share in toys is small, gets to expand its toy business. Jason Mulderig, svp-brand marketing at HBO Max, agrees. It’s a win-win. Hush, Brooklyn, NY, handled.).

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Retail Sports Apparel Education 125

Canadian Special Events

NOVEMBER 24, 2022

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and VP of Business Development with Canadian Special Events.

Apparel 52

Apparel Corporate Events Technology Management 52

Event Marketer

JANUARY 24, 2022

Marketers are not only recognizing the power of sound to improve attendees’ wellbeing, but the importance of stimulating more than one sense to create longer-lasting, richer memories. The post Audio-centric Activations: Five Strategies Worth a Listen appeared first on Event Marketer. Featured photo credit: SXM Media.

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Ins'Tent

FEBRUARY 9, 2021

If you’re in the market looking to get custom printed promotional gifts, apparel, or even tents and displays for your business, dye sublimation is a great option. This printing technique is great for fabric surfaces from apparel, to promotional flags, canopies, and pop-up tents, etc.

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Apparel Marketing 52

Endless Events

FEBRUARY 21, 2018

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

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Marketing Event Marketing Apparel Events 85

Event Marketer

APRIL 11, 2024

What started as a marketing stunt in Toronto two years ago has grown into a community-focused, multiday experience that came to the U.S. Photo credit: CCM Hockey Learn more about the localized strategy behind CCM Hockey House at the Experiential Marketing Summit at the MGM Grand Las Vegas. And thus, CCM Hockey House was born.

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Retail Apparel Social Media Marketing 80

Event Marketer

OCTOBER 25, 2021

says Rachel Prowler, senior manager-marketing at PepsiCo Beverages North America Division. Just like the tracks available in the dance pods, the apparel will be updated each season. The post Pepsi’s Permanent Installation at Hersheypark Turns Visitors into Pop Stars appeared first on Event Marketer.

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Apparel Retail Entertainment Technology 121

Canadian Special Events

JULY 29, 2022

Jet Entertainmen t ‘s Experiential Marketing Team was hired by Hersh Realty Group to launch “FourME Condos,” a pre-construction development by The Lash Group. This was a brilliant marketing activation that built a team of fans who will never forget the experience or the company that brought them that experience.

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Entertainment Apparel Social Media 2022 52

Eventtia

APRIL 22, 2024

This is an effective tool for marketing and stimulating early ticket sales. This can include anything from branded apparel to workshop materials. This flexibility is especially beneficial for luxury and consumer brands that often use a variety of digital solutions for CRM, marketing automation, and customer service.

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2024 B2B Apparel Events 62

Canadian Special Events

JULY 18, 2022

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and VP of Business Development with Canadian Special Events.

Apparel 52

Apparel 2019 Corporate Events Education 52

Canadian Special Events

JULY 14, 2022

After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change. Author: Jason Koop is a writer, influencer, fan of Canadian event experiences, and VP of Business Development with Canadian Special Events.

Apparel 52

Apparel Fashion 2022 Transportation 52

Event Marketer

MARCH 20, 2023

But keeping a social media community engaged and loyal in this competitive space is driving online retailers like activewear brand POPFLEX to explore experiential marketing. And two, connect with our fans and community of POPFLEX customers,” says Jen-Ai Notman, vp-marketing at POPFLEX.

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Retail Social Media Apparel 2022 83

Canadian Special Events

JUNE 9, 2022

John’s, and Candace Schierling, Director of National Conventions & Event Marketing, Tourism Saskatoon. After more than 15 years in the apparel industry managing accounts for some of the world’s largest designers, like Calvin Klein, Tommy Hilfiger, and Vanity Fair Corp, Jason was ready for a change.

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