article thumbnail

17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending. What Are Event Marketing Strategies?

article thumbnail

The shift from print focus to events for the Financial Times

Event Industry News

With an impressive background in how to monetise audiences for publishers, through events, Orson Francescone moved to the Financial Times’ stable four years ago, as managing director of FT Live. A clued-up speaker, he tells podcast host James Dickson […]

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Event KPIs That Will Prove You Put on a Great Event

Attendease

Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility. Financial success is often the most straightforward metric to measure when you’re looking at event KPIs! This number will give a quick snapshot of the event’s immediate financial impact.

article thumbnail

Diversity Makes us Better: Best Practices to Build a Culture of Diversity and Inclusion

IMG

This virtual panel discussion was brought to you by Innovate Marketing Group. She believes in the power of building community by working together in financially sustainable initiatives that positively impact humans and communities. Get his book, “ Your Personal Brand: Your Power Tool to Build Career Integrity ” now!

Speakers 195
article thumbnail

Budget Financial Meetings: Doing More with Less

SmartMeetings

Meetings in the financial and insurance sector require outside-the-box thinking. The economy was humming along before the coronavirus hit, but even then the majority of meeting planners in the financial and insurance industries were keeping their budgets in neutral. Financial and insurance meetings in the U.S. Content Matters.

article thumbnail

Top 10 Event Planning Trends to Expect in 2024

Attendease

Because of this, planners are being forced to reevaluate their financial resources and approach because of the rising demand for venues and associated services. AI helps in saving time and financial resources if used correctly. Because of the pandemic, events had to become more virtual. Data is vital for customizing user experiences.

2024 370
article thumbnail

Agenda Unveiled: The 2024 Experiential Marketing Summit in Las Vegas

Event Marketer

Let’s talk everything at the 2024 Experiential Marketing Summit, April 24-26, in Las Vegas. Indeed, events are everything , and at the 22 nd annual Experiential Marketing Summit, April 24-26, at the MGM Grand Las Vegas, we’ll explore why.

2024 80