Attendease

DECEMBER 13, 2023

Events are a critical channel for healthcare organizations to engage with their key audiences. From large-scale medical conferences to intimate seminars, events enable healthcare event planners to strengthen relationships, generate leads, and position their brands as thought leaders. What are your measurable goals?

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Boomset

FEBRUARY 7, 2018

Photo by Jacob Ufkes on Unsplash Social media marketing for your event is a no-brainer. Social media is a great way to market your event before, during, and after the big day. This post will offer you tips on how to best use social media to market your event to success.

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Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste. The best way to communicate about your event is online. It’s a win-win.

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Eventinterface

OCTOBER 18, 2017

If planning an event weren’t enough, you also have to worry about marketing the event. Without the proper and appropriate marketing, your event could suffer the worst fate: poor turnout. Don’t let your great event go to waste. The best way to communicate about your event is online. It’s a win-win.

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Event Marketing Marketing Social Media Fashion 100

Canadian Special Events

OCTOBER 6, 2023

On the evening of September 28th, 2023, The Carriage Way at Toronto’s Union Station became the stage for an epic event that had influencers buzzing with excitement. None other than The Concierge Club who orchestrated an evening that showcased the evolution of Canadian fashion retailer Dynamite. The result?

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Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. Manufacturing and supply chain delays remain a challenge for many industries, including automotive, fashion, and electronics. Curate an Exclusive Event. Momentum is everything!

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SmartMeetings

FEBRUARY 26, 2018

Everyone uses social media now for marketing events. But what about the feedback you get from attendees during an event? Heed these six tips to stay on top of your social media throughout the day. Make sure you’re following keywords for your event, as well. Make It Public.

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SmartMeetings

DECEMBER 8, 2016

By this stage of the game, almost all meeting professionals are using social media in some fashion and degree in conjunction with events. 2 at Omni Orlando Resort at ChampionsGate , social media guru Alex Plaxen shared his insights to help planners kick their social media games up a few notches.

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StraussCA

JANUARY 11, 2024

As we live in an era dominated by social media, digital marketing, and 24/7 news cycles I’m often asked if the traditional news release is still relevant for associations as a means of disseminating information to key stakeholders. Direct Engagement : Social media allows for direct engagement with the audience.

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Event Marketer

FEBRUARY 7, 2022

3-4 at historic Harlem Parish and offered content programming, murals, fashion displays, local vendors and refreshments. We partnered with local Harlem fashion, art and culinary Black-owned brands and gave people the opportunity to come out to meet some of these visionaries and sample their products. Agency: Allied Experiential.

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Event Marketer

APRIL 10, 2023

“I always say about event marketing and experiential, it’s not so much about what you do there for the thousand people who go through the activation, it’s about how you turn your fans into your ambassadors.” –Amy We do a lot on social media and on our site.

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Event Marketer

NOVEMBER 1, 2021

There were also beauty demos, panels, fireside chats and guest appearances by beauty brand leaders, celebrity makeup artists and social media personalities. More Beauty Event Strategies: How YSL Beauty Charmed Gen Z at New York Fashion Week. VH1’s Glam N Go Beauty Truck Drives Touch-Ups and Tune-In.

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zkipster

JUNE 8, 2023

Planning an event and don’t know where to start? Use this essential event planning checklist to make sure you’re following all the necessary steps. The experienced team of former event planners at zkipster have identified the stages of event planning and the tasks you must have on your event to do list.

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Event Industry News

OCTOBER 14, 2022

Brella – the complete event platform built for networking – has announced the upcoming release of a new groundbreaking version of their event app ( watch the release video here ). . Event apps on the market are out-fashioned,” says Brella’s Chief Product Officer, Mikko Matikka. event-app .

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Event Marketer

OCTOBER 5, 2023

Nanette Wong, VP-Global Brand Marketing, Fenty Beauty Fenty Beauty by Rihanna on Sept. shop in Koreatown, Los Angeles, creating a branded drive-thru and pop-up environment for 300 social media influencers to sample and promote the new Eaze Drop Blur and Smooth Tint Stick products designed for on-the-go touchups.

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Event Marketer

OCTOBER 4, 2022

Our main objective always with any event that we are mounting is to drive consumer awareness, which ultimately translates to viewership,” says Jill Hudson, svp-publicity at FOX Entertainment. Monarch’ is rooted in country music; there’s glitz and glamour and fashion. 11] aligned perfectly with New York Fashion Week.”.

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Maritz Global Events

DECEMBER 26, 2019

Meeting and event professionals gained a ton of insights in 2019. We countdown the favorites over the past year and how they can help your event move forward. From examining different options to spatial design, from social media to the over-50 crowd, there was a lot of accessible content that event professionals found helpful.

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Event Marketer

FEBRUARY 19, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. ANA further reports that the ethnic diversity of the advertising and marketing industries declined from 32.3 fest—until now, that is. percent in 2022 to 30.8

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Event Farm

MAY 17, 2017

This is a guest post by Denayja Reese , a multi-city Event Production and Experiential Marketing Consultant who has worked with companies like Toyota, Airbnb, Spotify, and more. If you want some quick tips, though, keep reading to learn three important steps for building a great content team for your next event.

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Event Marketer

MARCH 11, 2024

The 38 th edition of the SXSW Conference and Festivals in Austin is officially underway, providing nine jam-packed days (March 8-16) of sessions, music and comedy showcases, film and tv screenings, exhibitions, tech competitions, awards ceremonies—oh yeah, and killer experiential marketing activations. Agency: 15|40.

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Event Industry News

DECEMBER 10, 2021

The brand and product launch was produced by the experts for events and live marketing from VOK DAMS worldwide. Avatar Technology relied on the event and digital expertise of VOK DAMS for the world premiere of its debut and its first EV model, the AVATR 11. For the social media content production, VOK DAMS produced content of.

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Automotive Social Media Fashion Technology 70

Planning Pod

AUGUST 29, 2023

Why Your CRM is Making or Breaking Client Relationships Slow response times are the silent killer of the events industry. Streamlining your communication and workflow through a CRM not only elevates your client experience and shortens the event planning process, but cultivates healthy client relationships. Prefer manual linking?

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Management Fashion Social Media Events 78

Prestige Events Magazine

DECEMBER 11, 2023

How we interact with each other has changed in recent years with social media exacerbating this shift. Luci Sorrell, Head of Sales, Commercial Events at Somerset House, comments: “We are excited to share the outcomes and insights of our recent work with communications agency, Triggerfish, on what defines a brand activation.

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Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

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Event Marketer

NOVEMBER 1, 2021

In partnership with events platform Black Restaurant Week and dating app BLK, the “Love Life” Date Night activations took place Oct. More From HBO’s Event Portfolio: Grand Ex 2019: HBO, Giant Spoon and the Experiential Campaign of the Year. HBO Max Targets Gen Z with an ‘Un-Fashion’ Installation.

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Event Marketer

OCTOBER 10, 2022

Bose strutted into New York Fashion Week (NYFW) with a new “Sound is Power” mantra and a blend of art and technology experiences that introduced its QuietComfort Earbuds II and reinforced the idea that audio is more powerful when it’s personalized. Agency : Mirrored Media. At New York City’s Glasshouse on Sept.

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Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. A little warning: guerrilla marketing looks easy. Spotify’s Cosmic Playlists.

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Retro Events & Marketing

SEPTEMBER 20, 2021

But the thing is, when something gets popular on social media, everyone… and I mean EVERYONE starts copying it. and in a couple of years, when the fashions have changed, they’ll look about as funky as a 1980s kitchen renovation complete with colonial pine furniture and a brown microwave. Let me show you how. Or Tears for Fears.

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Ins'Tent

FEBRUARY 25, 2019

Technology has transformed the marketing world, and some of the most basic elements of traditional event marketing are now obsolete. For example, mass marketing is less likely than ever to attract the attention of new clients. The event marketing mantra has always been “show, don’t tell.”

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2018 Event Marketing Marketing Social Media 40

Event Marketer

JULY 3, 2023

Theresa Travis, Executive Director-Marketing Engagement, Experiential and Influencers, Freeform A custom welcome sign greeted attendees as they entered the post-screening reception at Elysian Park. And if that didn’t satisfy their sweet tooth, attendees could hit up a gourmet s’mores station at the end of the event.

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Fashion Social Media Transportation Marketing 86

Canadian Special Events

APRIL 23, 2018

Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the end user. Best Experiential Marketing Event – Mandell Entertainment, Toronto, ON for Roots Northern Lights. Car shows in the 1920s became a popular way to market automobiles to consumers.

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Marketing Social Media Entertainment Fashion 45

Expo Pass

APRIL 27, 2023

Whether it’s a rockin’ concert, a mesmerizing live painting, or another spectacular show, this entertainment option is the secret sauce for planning unforgettable creative events. So, buckle up and get ready for an epic ride as we share our tips, tricks, and the many benefits of adding a live performance to your creative events.

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SmartMeetings

JUNE 12, 2018

Social media campaigns have become crucial to event professionals. It’s the fastest way to spread the word about upcoming events, connect with potential attendees and boast about what makes you the best planner. But nothing truly beats good, old-fashioned email. Increase attendance at an upcoming event?

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Event Marketing Marketing Social Media Fashion 50

PCMA Convene

MARCH 1, 2019

There were no strong signals from event professionals who responded to this year’s survey that they anticipated an economic downturn, and only a few mentioned concerns about the economy going south. continued to lose market share, with overseas travel to the U.S. 30 — is that the U.S. According to Tourism Economics’ “U.S.

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Event Marketer

DECEMBER 20, 2021

Poppi prebiotic soda company, which markets itself as a healthier alternative to traditional soda, this fall teamed up with Amazon Prime Video and plant-based brand Beyond Meat to disrupt the college football tailgate scene with an eco-conscious sampling activation tied to The Tailgate Tour traveling fan engagement platform.

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Event Marketer

JUNE 1, 2022

In April, the brand partnered with select Ritz-Carlton properties to give traditional presidential suites highly-curated First Lady makeovers, and invited the public to open house events where they could immerse themselves in the worlds of the women portrayed. Social media amplification was another essential piece of the strategy.

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Event Marketer

NOVEMBER 8, 2021

The experiential pop-ups invite guests to discover the music, fashion, art and other influences of Bowie and his artistry through video, photography and audio experiences in partnership with Sony 360 Reality Audio. The marketing campaign is planned to extend into a multi-year effort. Agency: Factory 360 , New York City.

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