article thumbnail

Smart Glasses Are On the Rise: Can They Help With Event Planning?

Attendease

Smart glasses are emerging as potential game-changers for various industries, and the demand is surging—the smart eyewear market is set to hit $10.6 But can this new tool benefit the meticulous world of event planning? The answer is a promising yes, with some considerations event planners and managers should keep in mind.

article thumbnail

Meeting of the Minds: The Role of AI in Event Planning

Smart Meetings

In this episode of Meeting of the Minds, Smart Meetings sits down with Janette Roush, Executive Vice President of Marketing and Digital for New York City Tourism & Conventions, and Sindhu Srivastava, CEO of We Crush Events and MeaningfulData, to explore the potential of AI in the events industry.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Event Planning Has Risen in the Ranks of Most Stressful Jobs

Velvet Chainsaw

Unless you plan events for a booming industry, your reality working for professional and trade associations is that revenue from your 2022 and 2023 meetings is 15 percent (or more) lower than 2019. Shifting marketing budgets. Annual conference budgets are usually finalized 12-plus months prior to the event.

article thumbnail

Navigating the Future: Top Event Marketing Trends for 2024

IMG

Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.

2024 195
article thumbnail

Data Marketing for Events: Creating a Holistic Strategy

Attendease

In order to measure if your event planning efforts are driving the desired results, including high engagement levels, meeting registration goals, and building relationships, you may have considered incorporating data into your marketing strategy. Core Elements of an Event Data Marketing Strategy.

Marketing 369
article thumbnail

6 Steps to Evaluate and Choose the Right Event Planning Tools

Attendease

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease. Let’s get started!

article thumbnail

How to Market an Event Planning Business

GEVME

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.