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Getting the Most Out of Event Email Marketing: A Mini Guide

Attendease

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin!

Marketing 195
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From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events

Event Marketer

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. But these days, many companies are leveraging augmented reality in events more intentionally to enhance their experiences and offer something of value to users. Agencies: Infinity Marketing Team ; Zeno.

Fashion 104
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Photo Tour: Sponsor Activations from the F1 U.S. Grand Prix in Austin

Event Marketer

The tech-infused trophy concept, first introduced at a race in Japan, is made with aluminum and designed to light up with the flag colors from the winner’s home country. 18, the team transported its RB19 race vehicle (to be driven by Verstappen) to a private event at Oracle’s Austin-based headquarters—via helicopter.

Sports 87
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Back to Business: How Sundance Sponsors Marked the Festival’s Return to Live

Event Marketer

As a self-proclaimed challenger brand, the automaker leveraged its sponsorship to amplify diverse voices and independent artists in film across a range of events and experiences while underscoring its “New World. And, right on brand, the agency transported its invited guests between the private property and Main St.

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Five Steal-worthy Ideas for Cold Weather Outdoor Activations

Event Marketer

Dome structures are not only eye-catching from a distance, they’re an easily transportable shelter to erect (or inflate) in a cold environment, as Under Armour did at a Notre Dame and Northwestern University college football matchup to promote and offer a hands-on testing ground of its UA ColdGear apparel. Go Under the Dome.

Apparel 132
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Experiential at Super Bowl 57: How Brands from Bud Light to Subway Showed up for Football Fans

Event Marketer

Here, we tackle the sponsorship activations that went the distance for the biggest sporting event of the year. The brand also employed a complete hotel takeover featuring on-premise activations and events throughout Super Bowl 57 weekend, a tactic that earned Budweiser more than 1 billion impressions in 2020.

Sports 86
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Hybrid Event Best Practices: A Virtual-First Approach

Eventmobi

In-person events generally involve much higher costs for both the organizer and the participants. Extra expenses include: Venue rental, stage setup, lighting, and AV recording equipment Onsite staffing and supply costs (catering, cleaning, security, PPE) Travel and transportation. Sponsorship: A Way to Support Lower Ticket Costs.

Speakers 248