Event Marketer

FEBRUARY 13, 2023

They’re even creating entire festivals around the concept (hello, sponsorship opportunity). But other brands are jumping on board to cater to sober-curious attendees, too, whether on their own or through partnerships with alcohol-free event platforms like Absence of Proof and Zero Proofed. Agency: The Parade Agency.

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Food and Beverage Sponsorships Events Consulting 121

Event Marketer

FEBRUARY 26, 2024

The first real-life WcDonald’s will be open March 9-10, offering fans in Los Angeles a multisensory dining experience. For years, anime creators have been incorporating McDonald’s-inspired WcDonald’s restaurants into movies and shows, and now the fast food giant is making the concept a reality. And the… –R.B.

Sponsorships 92

Sponsorships 2024 Banking Education 92

Event Marketer

FEBRUARY 27, 2024

At Crossover, two digital games— Dribble Town and Splashville —highlighted the NBA’s Eastern and Western Conferences, while a custom avatar of Los Angeles Clippers player Paul George acted as a guide and motivator, offering real-time feedback and commentary. The brand also returned as title sponsor of All-Star Saturday Night on Feb.

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2024 Sponsorships Sports Retail 110

Event Marketer

MARCH 14, 2022

The activation featured four cities, each highlighting a different decade: Jackson Park in Chicago (1960s); Rucker Park in Harlem, New York City (1970s); MacGregor Park in Houston (1980s); and Venice Beach in Los Angeles (1990s). Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year.

Sports 104

Sports Tech Sponsorships 2022 104

Event Marketer

JANUARY 20, 2023

10, at Lincoln Financial Field in South Philadelphia, provided USAA with a unique opportunity to dial up its sponsorship experience in conjunction with its 100th anniversary campaign. More Touchpoints from the Exhibit: The post USAA Activates a Museum-like Historical Timeline at the Army-Navy Game appeared first on Event Marketer.

Insurance 90

Insurance Sponsorships 2009 2022 90

Event Marketer

JANUARY 31, 2024

Times for the “Los Angeles Times Talks @ Sundance Film Festival Presented by Chase Sapphire,” a series of discussions with Sundance filmmakers, actors and screenwriters, moderated by some of the newspaper’s top entertainment editors. From cozy chalets to themed soirees, here’s a taste of the action from Park City.

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2024 Marketing Entertainment Apparel 117

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. Agencies: Infinity Marketing Team ; Zeno. The post From Storytelling to Fan Engagement, Eight Ways to Use Augmented Reality in Events appeared first on Event Marketer.

Fashion 107

Fashion 2023 Sponsorships Technology 107

Event Marketer

APRIL 11, 2024

Since 2016, Marie Claire’s Power Trip summit has connected curated groups of leading businesswomen in New York and Los Angeles through an upscale, bicoastal conference. The post How ‘Marie Claire’ is Transforming its Women’s Summit into a Multi-city Community Platform appeared first on Event Marketer.

Retail 94

Retail Sports Fashion Conference 94

Event Marketer

JULY 5, 2021

The new feature helped amplify Farfetch’s sponsorship by showcasing its apparel not just within the confines of the ComplexLand platform, but all across social media. See the environment in action: SPONSORSHIP. When it comes to selecting sponsors for its events, credibility is paramount for Complex Networks. For ComplexLand 2.0,

Apparel 102

Apparel Sponsorships Retail Social Media 102

Event Marketer

DECEMBER 13, 2021

But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . More From the Auto Space: Inside Nissan’s Socially Distanced Drive-in Sponsorship at CHI-Together. DIRECT-TO-CONSUMER MINDSET. INDOOR/OUTDOOR AUTO SHOWS.

Automotive 106

Automotive 2022 2020 Sponsorships 106

Event Marketer

DECEMBER 13, 2022

Taking over downtown Los Angeles, DeadZone LA, a one-night-only event in October, transformed Skylight ROW DTLA’s industrial landscape into a post-apocalyptic basecamp among factory ruins set in the world of Deadfellaz. The post Deadfellaz Connects its NFT Community IRL through DeadZone LA appeared first on Event Marketer.

Social Media 98

Social Media 2021 Entertainment Hotels 98

Bizzabo

MARCH 31, 2020

Source: Los Angeles Times. Unfortunately, the event has been postponed due to the novel coronavirus. To help build anticipation for the film, Netflix partnered with MC2 Experiential Studio to create a one-of-a-kind experiential marketing campaign. Have you considered hosting a free event? Netflix is a Joke Fest.

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Sponsorships 2019 Entertainment Speakers 77

Hubilo Blog

SEPTEMBER 3, 2021

University of West Florida: It is one of the best universities in the USA, offering an accredited event planning certification course. Situated in Pensacola, this university has a large public certificate program for event planning. . Planning, executing, and managing events becomes easier. Event Planning One Day Training.

Event Planning 52

Event Planning Education Corporate Events Social Media 52

Event Leadership Institute

DECEMBER 31, 2017

Event Producer | AlliedPRA | Los Angeles, CA. Events Specialist | Snap Inc. | Los Angeles, CA. Senior Events Manager | United Way of Greater Los Angeles | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Westminster, CO.

2018 40

2018 Trade Shows Entertainment Event Management 40

Event Marketer

AUGUST 21, 2023

The tour began with an immersive press junket on June 24 that transformed the 14 th floor of the Four Seasons Hotel in Beverly Hills into a Barbie Dream Hotel before events attended by talent, media, influencers and fans hit Australia, South Korea, Mexico City and London. biggest premiere event to date—that took the cake.

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Trade Shows Travel Hotels Marketing 92

Event Marketer

DECEMBER 11, 2023

That’s something that means a lot, to have a personality or a founder or someone that’s there for them.” ( Agency: NOUN) OFF-BEAT EVENT FORMATS A crowded landscape has prompted some brands to think outside of traditional beauty event formats to slice through a saturated market.

2023 96

2023 Financial Marketing Events 96

Event Leadership Institute

JANUARY 31, 2018

Regional Lead, Technical Production | FIRST | Los Angeles, CA. Senior Events Manager | United Way of Greater Los Angeles | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA.

2018 40

2018 Hospitality Trade Shows Hotels 40

Event Leadership Institute

APRIL 2, 2018

Events | Huntington Beach, CA. Event Designer | AlliedPRA | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA.

2018 40

2018 Event Management Events Event Design 40

Event Marketer

DECEMBER 27, 2021

Kohl’s began its sponsorship in 2019 when it introduced adaptive apparel to its three largest kids’ brands and became the show’s presenting sponsor this year. At the event, participants of different physical abilities, age, race and gender were cast as models. Agency: Revolution Marketing) —B.K. DIGITAL CURRENCY.

Marketing 114

Marketing Fashion Education Apparel 114

Event Marketer

JULY 12, 2021

The streaming programming drew buzz for concerts featuring Jazmine Sullivan, DJ Khaled & Friends and Ne-Yo, as well as a live Verzuz (webcast episode) with Bobby Brown and Keith Sweat streamed from Los Angeles. The post What We Learned About Hybrid Events From Two Weekends of Essence Fest appeared first on Event Marketer.

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Food and Beverage Travel Technology Events 130

Bizzabo

JULY 3, 2019

It's also known for hosting incredible events and experiential marketing. In this article, we'll look at 12 imaginative event marketing examples from Salesforce (and its subsidiaries) and discuss the key takeaways we can learn from each. 12 Imaginative Events From Salesforce. Salesforce Women's Networking Event.

Sponsorships 49

Sponsorships 2018 Trade Shows Speakers 49

Bizzabo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.

2019 78

2019 Sports Entertainment Advertising 78

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

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B2B Event Marketing Marketing Social Media 48

Event Marketer

DECEMBER 12, 2022

Zappos Gets Weird with Bay to Breakers Title Sponsorship. The free event at Smorgasburg in Los Angeles took a village. The post Year in Weird: A Roundup of Some of 2022’s Most Bizarre Brand Experiences appeared first on Event Marketer. Agency: Taylor Herring). Photo credit: Taylor Herring.

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2022 Social Media Entertainment Tech 92

Bizzabo

DECEMBER 15, 2020

As an industry, we found opportunities to create many of the first virtual events and are still taking courageous steps to shape the next era of events. We predict that event marketers will be leveraging virtual conferences as part of a larger hybrid event strategy. Sponsorship Opportunities. Further Reach.

Conference 83

Conference 2021 Sponsorships 2020 83

Bizzabo

DECEMBER 26, 2018

The 2019 Marketing Analytics & Data Science (MADS) Conference will focus on how data can be used to drive specific business purposes and create profitable solutions. Gathering industry leaders to dissect, discuss, and establish the future of digital marketing. Digital Summit Los Angeles. Los Angeles, CA.

2019 81

2019 Marketing Conference Social Media 81

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Bizzabo

OCTOBER 12, 2018

Source: Event Planning Blueprint. Their main services include conference improvement, event sponsorship , education differentiation, speaker improvement, general session design, and strategy facilitation. Source: Endless Events. Websites for Event Marketing. Event Marketing Institute.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Event Marketer

OCTOBER 20, 2021

In addition, iHeartRadio personalities hosted interviews broadcast across iHeartMedia radio stations in more than 150 markets and on iHeartRadio.com. More Festival Sponsorship Strategies: How 12 Brands Engaged Festivalgoers at the 2021 Governors Ball. 2-3 featuring the festival’s top performances and highlights.

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Sponsorships 2021 Retail Entertainment 100

Event Marketer

DECEMBER 27, 2021

An online component was also available via a microsite that offered surprise cookie “drops” and invited consumers unable to attend the pop-ups to enter to win sweet treats, ensuring everyone could participate (Agency: NVE, Los Angeles). Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year.

2021 111

2021 2022 Sports Retail 111

Bizzabo

AUGUST 30, 2019

Today, Forbes hosts many different gatherings and event types. That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. The event brings together some of the world's foremost wealth and financial advisors for a day of learning and enlightenment. Forbes Under 30 Summit.

Healthcare 48

Healthcare 2019 Speakers Conference 48

Event Marketer

OCTOBER 23, 2023

16-17 in Los Angeles, with a laser-sharp focus on democratizing beauty, delivering the most inclusive and accessible experience possible for every attendee, and challenging industry standards and stereotypes. Organizers reintroduced the annual convention, Sept.

2023 107

2023 2024 Fashion Speakers 107

Event Marketer

SEPTEMBER 27, 2021

Consumers had access to more Fashion Week events and sponsor activations than ever before as the historically closed-door affair took a turn down a more inclusive runway. More Fashion Week Strategies: New York Fashion Week Sponsorship: Cocktails, Collabs and Catwalks. Photo credit: Scott Clark Photo for AGENC. KATE SPADE.

Fashion 105

Fashion Retail Sponsorships Consulting 105

Bizzabo

OCTOBER 8, 2018

The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face. Technology has the power to propel the way we do business — events are no exception. Source: UCLA.

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Social Media Marketing Event Technology Speakers 74