Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Attendease

FEBRUARY 13, 2020

Taking advantage of event marketing is one of the winning ways to achieve this - ask Tim Cook and he'll tell you how Apple is able to generate so much anticipation and excitement for each new product release - followed by a boom in sales and sold out products. Industry Trade show. Build your event website.

Trade Shows 317

Trade Shows Social Media Retail Events 317

ePly

FEBRUARY 18, 2024

Unlike other event management roles where the goal is typically to generate revenue on behalf of the organizer, corporate event planning typically works to achieve multiple objectives, ranging from customer engagement and product demos to team building and hospitality. That’s why you develop a contingency plan.

Corporate Events 62

Corporate Events Event Planning Trade Shows Speakers 62

Hubilo Blog

MARCH 7, 2020

They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. With more than a decade of experience as a professional speaker, Dahlia founded The Meeting Pool , a great source of information for event professionals.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Social Tables

FEBRUARY 24, 2021

Our fabulous lineup of speakers include [name], [name], [name], and a few surprise guests you won’t want to miss! Put your name on the waitlist now to get in our exclusive early-bird group and be the first to know when tickets go on sale! Announce your trade show. Subject line: See you at [trade show name] in [city].

Corporate Events 142

Corporate Events Trade Shows Conference Events 142

Socio Events

JANUARY 26, 2023

How to reimagine successful in-person events Discover how the American Med Spa Association paved the way for a new era of in-person events that prioritizes safety, engagement, and immersive brand experiences. Download the case study In-person events Many people prefer to attend a trade show, conference, seminar, or workshop in person.

Trade Shows 96

Trade Shows Event Apps Conference Events 96

Hubilo Blog

APRIL 18, 2019

Interacting with the event industry influencers, knowing how they have developed and managed to achieve success and how the industry has changed in the past few decades. Let’s hear a version from a renowned event marketing influencer?—? before the event begins. Event marketing should not be in a silo.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

Expo Pass

AUGUST 23, 2022

For more, this is why event software is a must for corporate event planners. How to Plan a Corporate Event. Corporate events are all about strengthening business relationships. There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Let your event goals guide your search.

Corporate Events 141

Corporate Events Event Apps Speakers Marketing 141

Event Geek

FEBRUARY 15, 2016

Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up. Trade shows and conferences bustle with eye-catching distractions and highly-caffeinated attendees. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI.

Marketing 60

Marketing Event Marketing Trade Shows Ecommerce 60

Event Industry News

APRIL 6, 2021

The two-day virtual show will also feature a panel chaired by president of International Trade Information Stephanie Selesnick, tackling the question Do Exhibitions Truly Have A Hybrid Future? with Rachel Wimberly, EVP of business development at Tarsus Group and ExpoDevCo’s David Audrain.

Event Tech 87

Event Tech Tech Trade Shows Technology 87

Event Leadership Institute

MAY 26, 2021

Born out of dozens of focus groups and interviews with leaders of event teams from every sector of the industry, during the inaugural Business, Design & Strategy Summit, we’re tackling all the top issues, including health pass legalities, boycotts, experience marketplace disruptions, and more. The Future of Trade Shows.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

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Trade Shows B2B Social Media Advertising 136

Event Marketer

MARCH 15, 2024

Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to take real steps across their events and exhibits. Cue in several wide-reaching initiatives and credible action on the show floor. 30 to Feb.

Trade Shows 92

Trade Shows Sustainability 2024 Transportation 92

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Nunify

FEBRUARY 16, 2024

Event Example: Salesforce Dreamforce , Apple WWDC , Microsoft Ignite , HubSpot User Group Meetings , Adobe MAX 5. Activities: Mixers, speed networking, panel discussions, guest speakers, casual meet-and-greets and other fun networking event ideas. Webinars are the digital version of seminars. Open spaces to interact.

2024 52

2024 B2B Trade Shows Education 52

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Event Planning Government Event Management 2014 133

SpotMe Blog

AUGUST 30, 2021

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. Small group settings. Focus groups. Social media.

Global Events 130

Global Events Event Planning Social Media Event Apps 130

Eventsforce

MARCH 26, 2019

After all, the more you know about your attendees and their preferences, the better you can focus your event to include content that is on target and resonates with your audience. From meeting spaces to large exhibition halls, organisers often require a simple method to transform their venue into a more workable space for their event.

Event Marketing 61

Event Marketing Tech Marketing 2007 61

Socio Events

FEBRUARY 15, 2023

For each one, we’ll give you a free pre-event email template to get you started. What is pre-event email marketing? In an ideal world, event marketers wouldn’t need to worry about promoting an event. That’s where pre-event email marketing comes into play. Okay—but does it really work?

Marketing 97

Marketing Speakers Event Apps Events 97

Event Marketer

APRIL 17, 2023

Trade shows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. A second solution Clark points to is having comically large name tags with huge font, which she once came across at an event. Colliver says. Who are they?

Trade Shows 95

Trade Shows Consulting 2009 Meetings 95

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing?

Marketing 79

Marketing Trade Shows Event Marketing Education 79

Stova

OCTOBER 26, 2023

Networking for 2024 Evolution of Networking In the past, networking and education were the twin engines powering successful business events. Attendees gathered to make connections and gain insights from knowledgeable speakers. Networking is now the main driver of in-person event success. How do they rate speakers?

2024 52

2024 Social Media Event Apps 2030 52

Expo Pass

FEBRUARY 1, 2023

Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. On the other hand, a webinar can accommodate smaller groups. Personalizing your webinar to fewer people will help them get even more out of the event.

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2023 2001 Sustainability Trade Shows 135

The Castle Group

SEPTEMBER 26, 2023

Imagine this scenario: you’ve been tasked to organize a user group conference , sales incentive program , product launch , corporate retreat, annual fundraiser, or fill in the blank here. You need to hit it out of the park, but it’s a first time event at your company, and planning is not your primary role or in your wheelhouse.

Event Management 52

Event Management Management Sustainability Food and Beverage 52

Socio Events

AUGUST 10, 2022

Incorporating a virtual fitness event, such as a yoga break, meditation session, or dance-off, is a fun way for attendees to stay engaged during a long day of speakers and online training sessions. Maximize brand awareness at a virtual trade show. Event swag is a staple part of the event-going experience.

Event Ideas 52

Event Ideas 2022 Trade Shows Sponsorships 52

Event Rebels

MARCH 4, 2019

The data collected from previous year’s events presents a treasure trove of valuable insights. Not only can you group by demographics, but also by registration category. Effective Email Marketing. The blog-spoke model is a nice way to create a content model for your event marketing. Make Email look great on Mobile.

Social Media 96

Social Media Trade Shows Conference Marketing 96

Endless Events

AUGUST 26, 2018

If you are unfamiliar, Connect Marketplace is all about meeting with the best minds in the industry, they have the most interesting speakers from many industries and it’s a great time to well, connect! This weeks episode is an extended two-hour show with the best and brightest minds in the industry. Meetings & Events Blog.

Sustainability 81

Sustainability 2018 Trade Shows Consulting 81

Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). What is it that makes these events so revolutionary? Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

Bizzabo

MAY 15, 2020

In less than six weeks, we launched our inaugural virtual event (Almost) IN-PERSON for over 6,000 event professionals. Last week, Bizzabo brought thousands of event professionals together for the (Almost) IN-PERSON virtual experience. For a more behind-the-scenes review, check out this webinar with our event marketing lead.

Speakers 92

Speakers Events Technology Marketing 92

Bizzabo

MARCH 25, 2021

Navigating virtual event production can feel like learning a whole new language. It’s no secret that virtual events are here to stay. And as event marketers, being competent in virtual production is now a part of the job. There are two types of moderators in virtual events. ROS (Run of Show). Broadcasting.

Social Media 73

Social Media Speakers Events Technology 73

Eventsforce

JUNE 12, 2019

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

Tech 82

Tech Contracts Social Media Event Tech 82

Eventsforce

MARCH 11, 2021

Have a look at the top tech stories you don’t want to miss: BizBash: What is Clubhouse and How Should Event Profs Be Using It. And event marketers are watching it closely. You can choose to pop in as a listener and see who else is there, learn about or connect with the speakers, and listen as long as you’d like.

Tech 92

Tech Social Media Wireless Event Tech 92

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Bizzabo

JULY 3, 2019

Back then, it was a very immature industry, but despite that, we had an in-house event management system that handled online registrations, online payments processing, hotel reservations and speaker proposal collections. ELINA: Events play a significant role in driving lead generation. ELINA: For events, professionalism.

Trade Shows 59

Trade Shows Social Media Events Marketing 59

SpotMe Blog

JUNE 2, 2021

Check out The B2B Marketers Cliff Notes to B2B Demand Generation . Events and B2B Lead Generation: 4 Reasons Why It Works. Networking and lead generation are the primary reasons business events, such as conventions, trade shows, and product demonstrations exist. . 3) Encourages Word of Mouth Marketing.

B2B 130

B2B Social Media Marketing Events 130

Event Leadership Institute

DECEMBER 31, 2017

Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Technical Program Manager, Executive and Event Production | Google | Mountain View, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Event Coordinator | AlliedPRA | San Diego, CA. Westminster, CO.

2018 40

2018 Trade Shows Entertainment Event Management 40

Eventscase Blog

JULY 27, 2023

Importance of event branding If you haven’t ever hosted a brand event before, it’s okay to wonder if it’s really worth the effort. While the short answer to your question is a big resounding yes, let’s get into why event marketing is a rewarding practice you shouldn’t skip. No technical skill is required at all.

Social Media 52

Social Media Marketing Events Trade Shows 52