Event Marketing Food and Beverage Los Angeles Marketing 
Event Marketer
FEBRUARY 13, 2023
And savvy marketers are carving out time and space within their events and activations to ensure that those riding the alcohol-free wagon feel comfortable, welcome and seen. Naturally, non-alcoholic brewers and zero-proof beverage makers, who create complex drinks that mimic cocktails without the alcohol, are leading the charge.
Event Marketer
MARCH 21, 2022
As the characters and plots on FX Networks’ hit series “Snowfall” evolve, so does the brand’s approach to promoting tune-in through experiential marketing. More Events for Entrepreneurs: Revolt TV’s Annual Summit Returns to in-Person with a Hyper-local Program. Music, art, food and activities reminiscent of L.A.
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Event Marketer
MAY 5, 2021
It made for a socially-distant premiere that upgraded the now-familiar drive-in format—in fact, the screening was Freeform’s first live event that wasn’t a drive-in or drive-thru. “As As a first-to-market idea, the challenges were amplified. We’ll see more events like this even post-COVID,” Travis says.
Event Marketer
JANUARY 23, 2023
A lineup of multisensory red-carpet experiences, press junkets and consumer events were activated in Los Angeles, Mexico City, Mumbai and London in early fall 2022 to captivate cast members, executives, influencers, press and fans on a global stage, as well as ramp up viewership ahead of the debut of the most expensive TV series ever made.
Event Marketer
AUGUST 23, 2021
We launched these social channels on the vision of empowerment, resilience, hope and always moving our community forward,” says Jessica Vargas, director-multicultural marketing at HBO Max. “So To keep the event COVID-friendly, attendees RSVP’d in advance to lock down a House of Bachata visitation window.
Event Marketer
JULY 12, 2021
Tickets were free, but attendees had to volunteer with one of 18 partner charitable organizations on activities that helped the local community such as working in a garden, delivering food or helping the elderly. The format allowed the event to stay socially distanced and wowed guests. Photo credit: Colin Miller.
Event Marketer
JULY 27, 2021
The sponsorship includes in-person activations like the VIP Game Day Experience, which gives fans the chance to watch their favorite NWSL team at a regular-season match from the best seats in the house and includes a prepaid Mastercard for food, beverages and swag. Even properties are employing the tactic.
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