Eventmobi

OCTOBER 10, 2023

Networking events are the lifeblood of professional growth and relationship-building. Hosting different types of networking events benefits not just your attendees but also your organization! According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field.

2023 195

2023 Trade Shows Association Meetings Conference 195

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. A relaxed mind is a receptive mind.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Attendease

DECEMBER 13, 2023

Events are a critical channel for healthcare organizations to engage with their key audiences. From large-scale medical conferences to intimate seminars, events enable healthcare event planners to strengthen relationships, generate leads, and position their brands as thought leaders. What are your measurable goals?

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Smart Meetings

MARCH 25, 2024

The annual customer gathering and user conference for the largest event tech company on the planet, Cvent Connect, is moving to Henry B. We asked Rachel Andrews, senior director of meetings and events, what 3,500 anticipated attendees can expect in the new location and expanded agenda. The evening event promises Texas-style fun.

2024 79

2024 Trade Shows 2023 Education 79

TicketBud

SEPTEMBER 19, 2023

With school events, holidays and travel, it can be easy to lose touch with communities and audiences. But the season also provides many opportunities to connect through specially timed and themed events. According to Bizzabo, most marketing professionals (95%) recognize the value events hold for creating in-person connections.

Trade Shows 126

Trade Shows Travel Events Social Media 126

Momencio

APRIL 19, 2018

The cost of acquisition for enterprise B2B leads is soaring; in some industries leads may cost several thousands of dollars to acquire and involve long sales cycles and high-touch event marketing. In fact, 11% of a company’s revenue is dedicated to the marketing budget , on average, in the United States. Personalized microsites.

Trade Shows 52

Trade Shows B2B Fashion Social Media 52

Socio Events

JANUARY 26, 2023

In-person events are a great way to connect with your audience and build relationships. Whether you’re hosting a conference, workshop, or networking event, there are many things to consider when planning and executing a successful event. We love all event formats for unique, albeit equally important, reasons.

Trade Shows 96

Trade Shows Event Apps Conference Events 96

Ins'Tent

JUNE 19, 2019

One space that is taking a huge leap in terms of technology is in event marketing. If you truly want to get your business noticed and stay engaged with your customers, staying on top of the latest event marketing technology strategies is key. Social media has proven to be very beneficial when dealing with event marketing.

Event Marketing 72

Event Marketing Tech Marketing Social Media 72

Bizzabo

JUNE 2, 2021

Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for event planning? Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? We'll also show you how to use online event planning classes to your advantage at the end of the article.

Event Planning 109

Event Planning Trade Shows Government Healthcare 109

Event Marketer

MARCH 15, 2024

To celebrate, we’re counting down the top 22 reasons why the event community loves EMS—and we know you will, too. EMS is the ultimate three-day conversation for event and trade show marketers. Smart Sponsorship Activation Strategies Long gone are the days of sponsoring an event with some swag and signage.

2024 52

2024 Marketing Trade Shows Sponsorships 52

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Event planning is an umbrella term.

Event Planning 133

Event Planning Government Event Management 2014 133

Event Industry News

DECEMBER 11, 2018

As part of an overarching strategy to serve its clients more holistically and streamline the customer journey, Freeman, the world’s leading brand experience company, has acquired mdg, a full-service event marketing and public relations agency.

Event Marketing 45

Event Marketing Marketing Trade Shows Events 45

Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

Sustainability 107

Sustainability 2013 Trade Shows Advertising 107

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

2023 94

2023 Trade Shows Sustainability Education 94

PCMA Convene

AUGUST 8, 2017

Last month, Convene and event marketing agency Marketing Design Group (MDG) collaborated on an exclusive Periscope livestream at Transform USA ‘s inaugural event in Washington, D.C. . Maximize Event Reach. That helps to get eyes on the prize, get social lift, and create that buzz for the next event.”.

Social Media 83

Social Media Advertising Trade Shows Marketing 83

Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy. 30 to Feb. Rosie the Riveter would have been proud.

2023 93

2023 Trade Shows Retail Automotive 93

GEVME

MARCH 4, 2019

When you work in the event industry, sooner or later you will need qualification and certification of your skills to stand out from the bulk of planners and to provide proof of your expertise. Nowadays, you can find many event management professional certification programs and courses. About event management certification.

Event Management 120

Event Management Management Trade Shows Healthcare 120

Expo Pass

FEBRUARY 1, 2023

Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. Personalizing your webinar to fewer people will help them get even more out of the event. Recent studies have revealed the impact that mental health has on a person’s life.

2023 135

2023 2001 Sustainability Trade Shows 135

Nunify

FEBRUARY 16, 2024

The most exhaustive list of different types of events based on occasion, size, activties, theme, duration and objective. Event Examples : Diwali, Holi , Christmas, Easter, Dia de los Muertos , Obon 2. Examples of events : Rio de Janeiro , Venice , Trinidad & Tobago , New Orleans (Mardi Gras) 3.

2024 52

2024 B2B Trade Shows Education 52

Eventmobi

OCTOBER 5, 2023

Why might two similar events experience drastically different results? It all comes down to the event marketing strategies behind them! From in-person gatherings to virtual meet-ups, event marketers face a range of challenges and opportunities. What Are Event Marketing Strategies?

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

GEVME

FEBRUARY 20, 2022

The last two years have been instrumental in bringing a whirlwind of changes into the event industry. Physical events, the most popular way to host events in pre-pandemic times, saw a gradual decline as virtual events became everyone’s first choice. What is a hybrid event? Why are hybrid events so popular?

Speakers 156

Speakers Sponsorships Trade Shows Events 156

Connect Your Meetings

OCTOBER 8, 2019

Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Learn the difference between macro and nano influencers and how to identify if they are the right fit for your event. Apply strategies tailored specifically for events.

Marketing 57

Marketing Trade Shows Social Media Advertising 57

Event Marketer

APRIL 17, 2024

After a successful 2023, almost 80 percent of exhibitors plan to attend the same number of events or more in 2024, and most exhibitor budgets will increase or stay the same, according to the new Freeman 2024 Exhibitor Trends Report released this month. There’s a lead gen gap. Objectives have to come first.

2024 73

2024 2023 Marketing Meetings 73

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). What Is An In-Person Event Platform?

2023 130

2023 B2B Event Apps Technology 130

SpotMe Blog

JUNE 2, 2021

All companies working in B2B sales can benefit from hosting events to generate more leads. It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. B2B lead generation is made simpler through online event platforms. How Do You Generate B2B Leads?

B2B 130

B2B Social Media Marketing Events 130

Event Farm

MAY 2, 2017

Events tend to make up a large portion of marketing spend—after all, they’re a quick and efficient way to get facetime with a large audience in a short period of time. To get the most ROI out of your events, drive more qualified prospects, and support an account based approach, you must change your strategy.

Trade Shows 144

Trade Shows Marketing Event Marketing Events 144

Hubilo Blog

JULY 9, 2018

Browsing the event industry news articles, I recently came across numerous technological trends being followed in the industry. A lot has changed in the recent past with the inception of tech in the events industry. Event Management Software is an all-in-one solution to all the tech requirements of an event.

Event Management 77

Event Management Management Trade Shows Tech 77

Eventsforce

JUNE 12, 2019

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

Tech 82

Tech Contracts Social Media Event Tech 82

Smart Meetings

AUGUST 27, 2018

Bank Street Events, Stamford. A new Harvard Business Review study shows an overwhelming majority of companies (90 percent) prioritize staging events for customers and potential customers because for more than half of them, event marketing is the most valuable marketing channel they have.

Trade Shows 40

Trade Shows Banking Tech Technology 40

Event Geek

MAY 25, 2016

So many industry events, such little time. Networking is everything in today’s world--and that is especially true when it comes to the marketing industry. That’s exactly why marketing events are so important for b2b marketers. Event ROI Worksheet What's your event ROI? 1) Is this event unique?

B2B 60

B2B Trade Shows Social Media Conference 60

SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. Eight-year-young, Slovakia-based Slido was emerging as the ubiquitous Q&A and polling platform at events. Big Fish Getting Better.

Tech 124

Tech Management Meetings 2007 124

Bizzabo

JANUARY 7, 2019

Each month we interview an events professional who is breaking the mold. This month we spoke with Aleksandra Panyukhina—Head of Event Marketing at SEMrush—about unifying a global events brand, leveraging events for every step of the funnel and tracking event ROI. Tailoring events to the buyer's journey.

Global Events 53

Global Events Trade Shows Marketing Events 53

InGo

JULY 1, 2019

At InGo, we believe that the future of events is in relationships. This is why we have empowered over ten million visitors to reconnect and invite their most valuable connections through our award-winning marketing platform. Events provide the best opportunities for authentic connections.

Social Media 52

Social Media Trade Shows Advertising Marketing 52

The Castle Group

SEPTEMBER 26, 2023

You need to hit it out of the park, but it’s a first time event at your company, and planning is not your primary role or in your wheelhouse. You are also aware that events, when executed successfully, are an essential part of your marketing mix. What do event management companies do?

Event Management 52

Event Management Management Sustainability Food and Beverage 52

Event Industry News

APRIL 27, 2020

Her impressive experience as a marketing and communications professional started after graduating from university with a Business Studies degree and further studies to gain the Chartered Institute of Marketing qualifications. Theresa is super excited about joining Robe UK.

Marketing 62

Marketing Trade Shows Social Media Sponsorships 62

Bizzabo

JUNE 19, 2019

Want to host amazing and imaginative events like Apple? Each of these 10 corporate event ideas listed in the article will teach you how. Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Flagship Events. Let's dive in!

Trade Shows 63

Trade Shows 2019 Tech 2004 63

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. We take a more in-depth look at Uber’s event service and how it can benefit corporate event organisers.

Social Media 87

Social Media 2020 Tech Transportation 87