Attendease

NOVEMBER 18, 2021

Determine your event’s value. Before exploring price strategies to drive event revenue, you’ll need to revisit your event design. In a recent talk with Anthony Vade, Director, North America at Event Design Collective , we learned just how crucial this step is. Uncover your event’s value.

2022 366

2022 Social Media Advertising Financial 366

Attendease

FEBRUARY 20, 2024

For internal stakeholders: Create a core event committee with reps from legal, marketing, facilities, IT, etc. Schedule planning meetings at least monthly leading up to the event. Designate team leads for registration, catering, production, etc., Pssst, event marketing software can help with this.)

Corporate Events 195

Corporate Events Food and Beverage Social Media Event Management 195

Boomset

DECEMBER 9, 2018

Photo courtesy of rawpixel on Unsplash It’s time for your company’s next big event. Social media is an important tool to utilize not only for your event’s content but also for the content your attendees will create. Preparing posts prior to your event is a great way for your social team to know what messaging to use.

Social Media 48

Social Media Event Technology Technology Speakers 48

Event Industry News

JANUARY 10, 2019

As technology maintains its seemingly unstoppable march and the millennial generation officially becomes the largest demographic at work, 2019 promises to deliver a year of transformation for event design, but also of opportunity. Event Sommeliers. It’s tolerance. This is not just a digital phenomenon. The Fly in the Ointment.

Event Design 83

Event Design 2019 Fashion Insurance 83

Endless Events

DECEMBER 26, 2018

These trends influence the events industry. Our clients expect us to stay current with trends and know how to implement them at their events when it comes to event design trends and so much more. . In todays episode we will be discussing all about event design trends. This is all for you! Mosaic, Inc.

Event Design 104

Event Design 2019 Social Media Event Tech 104

Attendease

FEBRUARY 28, 2022

Curating a fantastic first impression to both your customers and the market-at-large can have a drastic, long-lasting impact on your product’s success. This often involves communicating with retail partners, event planning, and scheduling product availability dates long before the launch. Curate an Exclusive Event. Conclusion.

Social Media 195

Social Media Retail Automotive 2021 195

TicketBud

MAY 13, 2014

How To Manage On-site Social Media At Your Event. From keeping your speakers happy to making sure the food layout is just right, there are an endless number of things for an event organizer to worry about the day of the event. Lets talk about how to mange on-site social media at your event.

Social Media 60

Social Media Management Speakers Events 60

Attendease

NOVEMBER 18, 2021

Determine your event’s value. Before exploring price strategies to drive event revenue, you’ll need to revisit your event design. In a recent talk with Anthony Vade, Director, North America at Event Design Collective , we learned just how crucial this step is. Uncover your event’s value.

2022 195

2022 Social Media Advertising Financial 195

Eventory

MARCH 8, 2018

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing.

Event Marketing 111

Event Marketing Marketing Advertising Trade Shows 111

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 131

Event Marketing Marketing Social Media Speakers 131

Attendease

DECEMBER 13, 2023

Once logistics are set, start promoting your event. Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Endless Events

AUGUST 28, 2019

Calling all Marketing savvy planners, because it’s time to talk about how to create a Marketing influencer campaign! Especially when it comes to Marketing! But have you ever wondered how influencers can help with your event Marketing? And how exactly you can harness their power to make your event a success?

Marketing 109

Marketing Social Media Insurance Fashion 109

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? Who Is Gen Z?

Corporate Events 62

Corporate Events Social Media Food and Beverage Financial 62

PCMA Convene

SEPTEMBER 16, 2020

At a very basic level, you can record a video and post it for others to watch,” said Wendy Giammarco, PTK’s vice president of events and marketing. The organization has increased the opportunities for digital engagement with members, including through social media and webinars, particularly on the student chapter level, she said.

Event Design 98

Event Design 2020 Food and Beverage 2021 98

Event Marketer

JULY 19, 2023

But in event marketing, the aesthetic has broader implications for an industry eager to get back to basics. Serrano and Nisenbaum suggest marketers focus on “delicacy” and the feeling attendees will be left with that your brand gave to them. Rely on moments, not branding. Map the emotional journey.

Event Marketing 52

Event Marketing Marketing Automotive Social Media 52

MPG Event Marketing

JULY 9, 2018

In recent years, the remit of the conference or exhibition marketer has expanded – mostly to cover more strategically critical areas of an event’s value proposition. The marketer’s role is no longer limited to planning and delivering a pre-event campaign to get ‘bums on seats’.

Marketing 79

Marketing Event Marketing Social Media Speakers 79

Conferences that Work

AUGUST 24, 2020

Whether you’re a meeting design novice or seasoned pro, you will learn really important things from this book. Intentional Event Design ( ebook or paperback ). Amidst the myriad books on creating and running events, Intentional Event Design , by Tahira Endean and published in 2017, stands out.

Meeting Design 286

Meeting Design Meetings 2009 2013 286

Expo Pass

NOVEMBER 14, 2023

Over the last few years (and with the help of social media), pop-up events have become a cultural trend. With the power of marketing, branding, and unique pop-up event experiences, you can join in on the fun too. To make the most of pop-up events, here are a few ideas we have up our sleeve.

Social Media 78

Social Media Advertising Transportation Marketing 78

Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.

2023 121

2023 Food and Beverage Fashion Social Media 121

MPG Event Marketing

JULY 9, 2018

In recent years, the remit of the conference or exhibition marketer has expanded – mostly to cover more strategically critical areas of an event’s value proposition. The marketer’s role is no longer limited to planning and delivering a pre-event campaign to get ‘bums on seats’.

Marketing 60

Marketing Event Marketing Social Media Speakers 60

Canadian Special Events

APRIL 23, 2018

Three extraordinary examples of how to use experiential marketing to cut through the clutter and connect directly with the end user. Best Experiential Marketing Event – Mandell Entertainment, Toronto, ON for Roots Northern Lights. Car shows in the 1920s became a popular way to market automobiles to consumers.

Marketing 45

Marketing Social Media Entertainment Fashion 45

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Identifying the proper target market (i.e., based on your marketing plan.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Event Industry News

APRIL 16, 2024

Visitors to London’s largest event venue ExCeL are more likely to be eco-conscious and tech-savvy, according to its latest audience insights data. The analysis, focused on UK audiences, also revealed that attendees are mostly millennials, affluent and are highly active on social media, in particular in creating their own original content.

Tech 62

Tech Social Media Venues Events 62

Event Industry News

MARCH 16, 2020

We have also developed ‘Global Spelfie’ which allows not just thousands, but potentially millions to participate and experience an event. Designed to extend the reach of events beyond the physical limitations of venues.

Social Media 95

Social Media Advertising Sports Technology 95

Smart Meetings

DECEMBER 28, 2023

“It’s really a transformational year in terms of how we’re moving and growing,” said Amy Kramer, market and product innovation leader with Maritz. After an eight-hour session, a chat service can record and summarize the main points of a presentation in a handy event recap. The result could be more experimentation.

2024 99

2024 Event Technology Technology Social Media 99

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).

Event Marketing 67

Event Marketing Marketing Banking B2B 67

ePly

MARCH 18, 2024

Even simple events can have multiple moving parts, making event planning an intense exercise in logistics. More than throwing parties, event planning considers all stages of the event cycle. From conception to post-event marketing, the planner has to be ready for nearly anything.

Social Media 62

Social Media Transportation Speakers Negotiating 62

Event Industry News

JANUARY 18, 2023

Ken Gibbs brings over 20 years of experience in digital and social media marketing to Money20/20 with a track record in delivering growth for several major media companies such as ViacomCBS, BET Networks, Aol Time Warner, and Prime Video. Ken is a […].

Social Media 62

Social Media Marketing Financial Event Design 62

Social Tables

NOVEMBER 12, 2021

For example, event signage can be used to: Advertise sponsorships Display product information Drive brand awareness Interact with event attendees Guide customers to a location Promote products and events Encourage attendees to share content on social media . 10 event signage ideas that stand out.

Advertising 148

Advertising Trade Shows Social Media Event Design 148

Hubilo Blog

FEBRUARY 7, 2021

Virtual events require planners to attract attendees, and to compete for the attention of a virtual audience in a saturated market. How can planners market their events to stand out and appeal to an online audience? Release an Event Teaser to Familiarize Attendees with the Virtual Event Platform. CONCLUSION.

Marketing 52

Marketing Social Media Education Events 52

Event Marketer

SEPTEMBER 6, 2021

And ahead of the show’s season six premiere, a select few had the opportunity to immerse themselves in the franchise and rub elbows with cast members at an exclusive Teatime on the Potomac event on District Pier at The Wharf in Washington, D.C. Both experiences sold out within 72 hours.

Social Media 81

Social Media Marketing Event Design Event Marketing 81

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success.

Speakers 149

Speakers Social Media Event Apps Technology 149

Maritz Global Events

DECEMBER 26, 2019

Meeting and event professionals gained a ton of insights in 2019. We countdown the favorites over the past year and how they can help your event move forward. From examining different options to spatial design, from social media to the over-50 crowd, there was a lot of accessible content that event professionals found helpful.

2019 96

2019 Social Media Fashion Banking 96

PCMA Convene

JANUARY 25, 2019

Morgan’s observations are mirrored in the insights from “The Future of Meetings and Events ” report, a joint research project between Marriott and the PCMA Foundation, which identified five major, future-oriented consumer trends and market forces that will be transforming meetings and events in the years to come.

Travel 74

Travel Event Design Food and Beverage Hotels 74

All Seated

JANUARY 4, 2021

Industry veteran, Nick Borelli, has joined the Allseated team bringing his passion for enhancing attendee experiences and supporting those who design them. Nick’s new role as Director of Marketing Growth will take advantage of his authority in the worlds of virtual and face to face gatherings. Nick Borelli.

Trade Shows 74

Trade Shows Social Media Hospitality Entertainment 74

Smart Meetings

OCTOBER 6, 2023

Smart Meetings spoke with one of our 2022 Meeting Professionals of the Year , event psychology advisor Victoria Matey , to learn more about the role that behavioral health plays in the lives of busy meeting professionals and their attendees. Do you stay at your desk and look at social media? For one, how do you take breaks?

Meetings 87

Meetings Social Media Consulting 2022 87

Maritz Global Events

JANUARY 28, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. For many associations, events are key strategies for member outreach and growth. To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Good design.

Social Media 52

Social Media Event Design Event Marketing Marketing 52