June, 2016

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Getting More Value from Conference Keynote Speakers

Velvet Chainsaw

Not long ago, becoming a professional speaker was a third step in a thought leaders career path. Many built their expertise in an industry or function, shifted to consulting and then wrote a book to launch their speaking career. In today’s digital age, the path to creating a thought leader platform, leading to speaking gigs, is shifting to a second career play.

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Lessons for #eventprofs from an improv and mindfulness workshop — Part 1

Conferences that Work

You had to be there. In this case, “there” was a wonderful five-day improv and mindfulness workshop Mindful Play, Playful Mind , held June 8-13 2016, at Mere Point on the beautiful Maine coast. In this two-part article I’ll share a little of my experience and takeaways, followed by their relevance to event design ( red ). How I got there.

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Top 5 Reasons Why People Attend Conferences

Eventinterface

Wondering why people register for your conference? Knowing these top reasons will help your meetings stand out and attract attendees by creating value for all stakeholders. TO LEARN. Most attendees come to your conference to learn about a topic. It is in the planner’s best interest to present a program worth attending. As part of the speaker selection process planners should make sure speakers present new information, not the same rehashed findings.

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Event Review: Event Strategy, London, May 2016

Gallus Events

I always try, if possible, to attend an event every month. However the last few months have conspired to make it pretty hard to get out and spend a day at an event. So I was delighted that the Association of Association Executives allowed me to attend the first day of their “Event Strategy” event in London. It was the first time they had run a dedicated event strategy day for associations and they were delighted to have attracted 50 association event professionals.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How To Monetize The Attendee Experience

EventTechBrief

Archived Story.

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Your Trade Show Attendees: What Do They Really, Really Want?

Velvet Chainsaw

This is the first in a series of posts on the findings of reports published by the Center for Exhibition Industry Research (CEIR) based on research recently conducted on attendee retention strategies. It’s likely that the Brexit vote last week is on my mind and that’s why the Spice Girls’ tune, “Wannabe,” popped into my head as I wrote: “Yo, I’ll tell you what I want, what I really, really want.”.

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Who owns your event?

Conferences that Work

Who owns an event? The usual answer to this question is “the event’s sponsors”, i.e. the people and organizations that decide to hold the event and contribute the resources needed for the event to occur. Sponsors typically define the context, format, scope, and desired outcomes of an event, so they are clearly key candidates to be considered as owners.

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Top Tips for Meeting Planners on Engaging With Millennials

Eventinterface

Conferences and events are no longer a one-size-fits-all. As planners we must deliver an engaging experience that crosses multiple generations, and no generation has been more mystifying than the millennial one. Many articles have been written about the millennial generation, or Gen Y. In an article published by the Pew Research Center , millennials are described as racially diverse, economically stressed and politically liberal.

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Event Review: Event Strategy, London, May 2016

Gallus Events

I always try, if possible, to attend an event every month. However the last few months have conspired to make it pretty hard to get out and spend a day at an event. So I was delighted that the Association of Association Executives allowed me to attend the first day of their “Event Strategy” event in London. It was the first time they had run a dedicated event strategy day for associations and they were delighted to have attracted 50 association event professionals.

2016 100
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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What Could the Brexit Mean for Meetings?

PCMA Convene

The paint is still drying on the United Kingdom’s public vote in favor of Brexit — the UK’s withdrawal from the European Union — but every industry wants to know what this literally world-changing decision could mean. That most especially includes meetings and conventions, which have taken advantage of the trade agreements and open borders that exist among EU nations.

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Choosing Event Planning Courses: 3 Common Mistakes To Avoid

Event Planning BluePrint

The other day I was speaking to an Event Planning Blueprint reader about her desire to switch careers and be an event planner full-time. She told me about her current career and how unhappy it makes her and how she loves planning events, and is often asked by family and friends to plan their events. But, she was scared to leave a secure position at her company for a career in event planning because she felt she lacked the know-how and confidence to really make it work.

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Getting Serious About Forecasting Future Conference Topics

Velvet Chainsaw

Savvy 21st Century conference organizers can effectively demonstrate strategic learning alignment of their conference networking and education programming. (Can you?). Smart conference professionals are skilled at articulating the value of their event’s networking and learning opportunities. They can discuss how their programming helps their target market achieve their business goals.

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Feedback Frames—a low-tech tool for anonymous voting

Conferences that Work

Jason Diceman is developing a novel tool for anonymous voting — Feedback Frames. Unlike high-tech audience response systems, Feedback Frames are refreshingly low-tech (no computers, clickers, smartphones, power, or technical support required). One graphic explains the tool: Although I tend to prefer public and semi-anonymous techniques for the participatory voting I use extensively in my facilitation practice, Jason’s approach is a refreshing alternative to the complex (and typically exp

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Top Tips to Avoid These Simple Event and Conference Planning Mistakes

Eventinterface

Planning conferences and events takes great organizational skill and a close attention to detail. It does not matter where you hold your event. Whether it is a San Diego event venue such as the Westfield Horton or the Beverly Hills Hotel in Los Angeles, there are some very simple mistakes you can quite easily avoid making. CHECK THE WEATHER. Bad weather can kill outdoor events stone dead.

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Virtual Reality And the Future of Event Planning

MeetingPool

Did you know Event Planning is listed as one of the most stressful job positions in America? And it’s no wonder since planning events requires a million little steps, all leading up to a huge deadline. Luckily technology can help us along the way to the big event. What may surprise you, is what sorts […].

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Big Developments in the Big Easy

PCMA Convene

MCCNO is getting its own mixed-use district. New Orleans is all for letting les bons temps roll, but that doesn’t mean the destination isn’t serious about meetings business. Indeed, the New Orleans Convention & Visitors Bureau recently hosted a press trip organized around the three-year-old Collision conference for technology startups — held at the New Orleans Ernest N.

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San Francisco's Top 100 Events 2016

BizBash

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Relabel Conference Registrants

Velvet Chainsaw

A Momentous Catalyst To Conference Attendee Behavior Change. I am often asked how to get conference attendees to adopt 21 st Century learning habits. The majority of conferences treat attendees as consumers of information. We encourage them to attend our programming and passively listen. Some of them resist any changes we make to that model. They don’t want to be involved in small group discussions.

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Reduce Chinese-style self-censorship at your meetings

Conferences that Work

The Chinese government runs a massive online censorship program. Why mention this on an event design blog? Well, the most effective aspect of China’s online censorship regime illustrates what happens when you don’t incorporate covenants into your meetings. Tech In Asia explains: “Imagine being near a steep cliff. During the day, when you can see clearly, you might walk right up to the edge to take in the view.

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Will Brexit Impact Meetings and Events?

Eventinterface

The yeas have it. The United Kingdom is set to exit the European Union. Will this Brexit cause uncertainty for the meetings and event industry, or will it be business as usual? “The meetings and event industry is easily affected by economic and political uncertainty, however it will take at least two years for the separation conditions to be negotiated and no one really knows what will happen,” said Al Wynant, co-founder and CEO of Eventinterface.

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How to Win Event Marketing Hero Points

Event Geek

Get "10x" results by empowering yourself with a superhero mindset. Name one person in your company who has responsibility for a huge budget, oversees thousands of details that span almost every department, and drives the vision for the way thousands of potential customers might experience your company for the first time. If you’re an event marketer, you probably shouted, “Me!

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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3 Ways to Plan for the Unthinkable

PCMA Convene

More than 2,000 meeting professionals met in Atlantic City, New Jersey, earlier this week for MPI’s 2016 World Education Congress , three days of education and networking at the Harrah’s Waterfront Conference Center. The news that dozens of people were killed in a mass shooting in Orlando — a tragedy that coincided with the opening night of the conference — lent gravitas to some of the events, especially a Tuesday-morning session titled “How Increased Situational Awareness and an Improved

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Event Reminders: How Many is Too Many?

Techsytalk

I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. When I talk to planners in the industry, it seems that we all still heavily rely on email marketing as a primary channel for getting the word out about our events.

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Copycat Cookie-Cutter Conference Or Unique Event

Velvet Chainsaw

You are unique. And the conference and events you plan can be unique too. As a one-of-a-kind meeting professional, you are called to create one-of-a-kind conferences. You have an infinite amount of possibilities to create something new. Something different. Something unique. Thanks to Will Mancini for continually challenging me to think and be different.

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Ask Me Anything About Event Production—Today! (June 30, 4-6pm EDT)

Conferences that Work

Today (June 30) from 4 – 6 pm Eastern Daylight Time I’m hosting an Ask Me Anything (AMA) about Event Production with A/V production professionals Brandt Krueger , Christopher De Armond , and Patrick Brochu. Between them, these three guys should be able to answer just about any question you have about event production. So, if you’re wondering how to contract wisely for A/V services, whether those line items for a cyc & fresnels are legitimate, why you need a 24-channel mixer

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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16 Summer Party Ideas From the Engage!16 Wedding Summit

BizBash

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The Jack-Of-All-Trades Entrepreneur Who Wants To Tame Event Technology

EventTechBrief

Archived Story.

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How One Kansas City Community Kitchen Reinvented Itself

PCMA Convene

This spring, downtown Kansas City residents, some of them homeless, began buzzing about a new hangout spot. “We started hearing, ‘We’re going to Club 750,’” said Beau G. Heyen, president and CEO of Episcopal Community Services (ECS) Heartland, which runs several metro-area meal programs and food pantries. “And we’re like, what in the world is Club 750?”.

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