article thumbnail

Demos, Partners, Content: Inside Mobileye’s Exhibit Strategy at CES and Beyond

Event Marketer

Mobileye’s exhibit strategy at CES for years focused solely on market awareness. But the autonomous driving and driver-assistance tech brand, which branched off from Intel last year, has steadily evolved its booth experience at the massive trade show to stimulate excitement and intrigue. market in 2024). “The

2024 94
article thumbnail

Industry Perspectives: Can Touch This—Five Questions About Next-Gen Demos

Event Marketer

Trade show attendees want to make the most of in-person learning with hands-on demos and activities, something that they can’t get from pre-recorded video demos and online learning materials, according to a Freeman Trends Report Q1 2024. How does this translate to demos on the show floor? Is sharable still a thing?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Exhibit Design: Intel Wows a Tech Crowd at AWS by Merging AI and Live Music

Event Marketer

Intel orchestrated unexpected moments of joy while showcasing the company’s deep tech expertise by tapping into the power of music and AI image animation in its booth at AWS re:Invent, Nov. The post Exhibit Design: Intel Wows a Tech Crowd at AWS by Merging AI and Live Music appeared first on Event Marketer.

Tech 98
article thumbnail

How to Create an Event Marketing Plan

GEVME

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

article thumbnail

Visit 6Connex at Event Tech Live: Stand B4

Event Industry News

With a powerful menu of fully integrated in-person event apps, a promotional portal, registration and ticketing features, management tools , reporting, and a live event environment, 6Connex technology ensures each event provides an impactful experience at every attendee touchpoint.

article thumbnail

event tech insights: enhancing attendee engagement

SevenEvents

in the rapidly evolving world of event management, technology has become an indispensable tool for an events company looking to enhance attendee engagement. following covid-19, traditional events incorporating more interactive experiences has rapidly increased, and event tech plays a pivotal role in this.

article thumbnail

Take a Tour of INBOUND 2023: Wearable Tech, Accessibility and Communities

Event Marketer

INBOUND, HubSpot’s annual Boston-based conference connecting business, marketing and sales professionals familiar with its marketing software, welcomed 11,000 global attendees Sept. The post Take a Tour of INBOUND 2023: Wearable Tech, Accessibility and Communities appeared first on Event Marketer.

2023 89