Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

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Eventmobi

AUGUST 15, 2019

Live video better connects your audience to the focus of the event, cultivates a feeling that makes them feel part of the excitement, and harvests engagement in ways that scripted video never could. . How to use live video at your event . If that isn’t reason enough to live stream your next event, I don’t know what is. .

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Event Marketing Marketing Social Media Events 150

Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. By definition, hybrid meetings are a mixed bag. More : How to Create a COVID-era Event Marketing Plan.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

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Event Marketing Marketing Trade Shows Social Media 98

Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. With events being a spectator turns into experiencing so the participant’s attention is sensitized. The most engaging event marketing campaigns.

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Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

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Event Marketer

JULY 19, 2023

But in event marketing, the aesthetic has broader implications for an industry eager to get back to basics. Serrano and Nisenbaum suggest marketers focus on “delicacy” and the feeling attendees will be left with that your brand gave to them. Rely on moments, not branding. Photo: Exclamation Group) Accommodate the families.

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Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet. Click To Tweet.

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Planning Pod

APRIL 11, 2024

Online directories often provide a cost-effective – and generally effective – marketing opportunity for venue and event businesses. In addition to these general directories, there are also many niche directories for specific types of venue and event businesses.

Venues 88

Venues Marketing Fashion Advertising 88

SmartMeetings

MARCH 23, 2020

Why was Corporate Event Marketing Association (CEMA) created? We have more than 675 active members, who are a unique combination of senior-level event marketers, CMOs, VPs of events, experiential marketers and the suppliers that support them. It has definitely expanded our reach. It’s why CEMA exists.

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Picatic by Eventbrite

MAY 6, 2021

The power of social influence can’t be overstated, and today’s best event marketers know it. whatever you call it, the build-up preceding a concert or a festival definitely drives ticket sales. And, hype, in today’s digital marketing landscape, looks a lot like Facebook Event RSVPs. Hype, publicity, buzz?—?whatever

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Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Without further ado, let us begin from the basics: what is a hybrid event? your speaker).

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Event Leadership Institute

DECEMBER 11, 2019

Event marketing is an essential part of pulling off a fantastic event. This week’s Smarticle will provide some insight into the three core social media networks, so the next time you’re planning an event, you’ll be better prepared to leverage social media to its fullest extent. READ TIME: 3 minutes. Source: Hootsuite.

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MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

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Hubilo Blog

DECEMBER 21, 2018

As a marketer, you definitely want to improve your performance and productivity so that your organization can grow. The most successful marketers today show a lot of care when it comes to their event marketing strategy. However, it is something quite rare to hear this fact from marketers.

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Event Marketing Marketing Social Media Technology 68

Eventory

JANUARY 8, 2019

A step-by-step guide to help you set and achieve your event marketing goals. There’s no doubt, that every marketing activity works better if it has a clear set of goals and KPIs attached. They lead to getting a better grip on the whole marketing process. This rule applies as well to event marketing.

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Eventmobi

APRIL 14, 2023

Are you including your event speakers in your marketing plan? By enlisting the aid of speakers to reach out to their existing connections, event planners can tap into an unmined pool of potential attendees. But you can’t expect your event speakers to do all the work themselves. Once you have videos, definitely Tweet them.

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MPG Event Marketing

NOVEMBER 2, 2017

In Europe, GDPR and ePrivacy regulations poses significant challenges for B2B event marketing – where large databases of contacts gathered via research and list buying, not consent, are still relied upon by most event organisers to reach high numbers of prospects to attract delegates, exhibitors and sponsors to their events.

Event Marketing 60

Event Marketing Marketing B2B Sustainability 60

Bizzabo

APRIL 10, 2019

By any definition of the word, the Microsoft brand is an innovator. If you’re looking to be inspired by their imaginative event marketing, check out these great examples, complete with actionable takeaways for your next planned live experience. 12 Microsoft Event Marketing Examples. Microsoft Ignite.

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Event Marketing Marketing 2019 Events 48

Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

InitLive

NOVEMBER 11, 2021

One of the most important aspects of your festival planning process is creating your marketing approach. Without a strong marketing plan , you may not be able to get enough people to attend your festival. In this guide, we’ll review top strategies for creating an effective festival marketing strategy.

Marketing 101

Marketing Social Media 2021 Management 101

Attendease

FEBRUARY 20, 2024

KPIs provide concrete proof of what’s working and can be used to measure success event-over-event and year-over-year. Moreover, having crystal clear goals and objectives means you have a definitive blueprint to revisit if disagreements or hurdles pop up during planning. Pssst, event marketing software can help with this.)

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Corporate Events Food and Beverage Social Media Event Management 195

Eventtia

AUGUST 12, 2022

Influencer marketing has been a hot topic up for discussion amongst many marketers for the past few years. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. What is influencer marketing? What is influencer marketing? Define Goals and Objectives.

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Marketing Social Media Events Advertising 62

Attendease

APRIL 26, 2023

For instance, information that can help you improve your marketing and event planning efforts. Also, data that can help increase your overall registration, both for your current event and in the development of future event marketing campaigns. Visitors pour in to your site from your event marketing.

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Social Media Events Marketing Event Marketing 195

Event Marketer

JULY 26, 2021

Storytelling has always been the beating heart of experiential marketing. The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. Mark Henneberger , Vice President of Events Solutions at Walmart.

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Marketing 2020 Event Marketing Speakers 119

Canadian Special Events

SEPTEMBER 1, 2016

Event marketing at work, can be found in the most unsuspecting places. The house of praise is a great example of a modern church that understands the power of an event to create engagement and grow their membership. This is definitely a night you do not want to miss!!

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Event Marketing Marketing Events 40

Planning Pod

APRIL 12, 2023

We particularly like this LinkedIn post highlighting an interview with Jonathan Steffert discussing storytelling event strategies. Event Marketer – @EventMarketer We can’t get enough of the photos Event Marketer posts on their social media platforms.

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Social Media Education Event Planning Event Marketing 147

GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

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Event Planning Marketing Advertising Social Media 136

Event Marketer

JUNE 28, 2021

Case in point: its three-day livestreamed concert, dubbed Red Rocks Unpaused , which EM highlighted at the summer edition of the Experiential Marketing Summit last month. How a Billboard Typo and Viral Marketing Helped Visible Intro its Brand. EM: How do you see the industry evolving as events pick back up? Pearl Servat.

Marketing 110

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Event Marketer

NOVEMBER 30, 2022

Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. And while there’s a general sense of optimism, the majority of event marketing budgets are not expected to be fully reinstated to 2019 spend levels until next year, or even 2024 for some organizations.

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2023 Sponsorships 2024 Event Marketing 106

Evvnt

SEPTEMBER 20, 2022

Evvnt answers the most frequently asked questions about email marketing and reveals tips on how to succeed with your next event email campaign. The post FAQs about Email Marketing appeared first on Evvnt.

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Marketing Event Marketing Events 52

Event Marketer

DECEMBER 27, 2021

And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. GOING LOW-KEY.

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Marketing Fashion Education Apparel 110

Event Marketer

MARCH 1, 2024

“When we’re building a campaign, we definitely want to make sure we cast a wide net, but for something like ‘Shōgun,’ we also need to craft specific messaging and engagements so that they feel customized to the audience. Agency: Cartwheel and Co. Step into the world of “Shōgun” at Nobu Hotels: Photo credit: Cartwheel and Co.

Hotels 82

Hotels Social Media Travel Hospitality 82

Attendease

JANUARY 2, 2020

In order to increase awareness of your events and boost ticket sales, it’s important to invest time and effort into social media marketing. Today we will cover how to use Facebook, Twitter, Instagram and TikTok to promote your events in the new year. How to Promote an Event on Facebook. With over 1.2

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Event Marketer

NOVEMBER 6, 2023

“What I like to capture and get through with these events is definitely the feeling of joy, feeling of excitement, making longtime memories because that’s also what I took from some of these events. This is definitely very far from where I started when I wanted to be a doctor because I wanted to help people.

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Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

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Hubilo Blog

JULY 19, 2018

What started only as a medium to connect people has now become the most significant aspect of digital marketing. To be fair, marketing opportunities are like an omnipresent phenomenon. There are a lot of marketing opportunities and models hidden on this platform as well that have helped a lot of businesses grow significantly.

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