Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. Marketing has a place in every stage of the event process and events are necessary to an all-inclusive marketing program. What is Event Marketing.

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Endless Events

DECEMBER 1, 2022

She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. Defining the Roles: Event Marketer vs. Event Planner. Let’s dive right in!

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Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Benefits of events vs. other marketing channels(. Event app ?

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Event Marketer

APRIL 29, 2021

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. Below are resources to help marketers implement effective, safe and productive in-person events going forward. 1) CDC Readiness and Planning Tool.

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Picatic by Eventbrite

MAY 6, 2021

The power of social influence can’t be overstated, and today’s best event marketers know it. whatever you call it, the build-up preceding a concert or a festival definitely drives ticket sales. And, hype, in today’s digital marketing landscape, looks a lot like Facebook Event RSVPs. Hype, publicity, buzz?—?whatever Interested.”

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SevenEvents

DECEMBER 2, 2021

to help everyone get in the christmas spirit below are some great christmas markets based here in the uk and in europe. manchester christmas market. manchester has always been known in the uk for doing one of the best of christmas markets and this year is no different. budapest christmas market. budapest christmas market.

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Event Marketer

JULY 12, 2021

Nearly a year and a half has passed since the pandemic irreparably altered the world of experiential marketing. So as the industry begins to emerge from COVID’s fog, event marketers looking to cultivate career growth should be keeping their established skills sharp while embracing the new set of tools they’ve added to their arsenal.

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GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. Follow-up activities.

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Hubilo Blog

OCTOBER 15, 2021

Develop invitations and market the event. But if it is a corporate event, you need to market the event extensively, especially if the client’s end goal involves an audience outside the organization. Email marketing is essential to keep the attendees informed and give updates regarding the event. Decide the theme.

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The Castle Group

NOVEMBER 29, 2023

The definition of Marketing Communications (Marcom) varies, so let’s start there. Your company’s marketing mix comprises the channels you use to reach your target audience. Marketers often say how “noisy” it is out there. What types of services do you need from a marketing communications agency?

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Only one in 10 plan to cut back on the number of physical events they will hold.

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The Planner's Lounge

MAY 23, 2023

Seeing as most of your ideal clients hang out on Pinterest – this platform is one to strongly consider adding to your marketing strategy. Let’s discover seven ways to know if you are ready to start using Pinterest for marketing your wedding business! Is your ideal client using the platform? Pinterest managers exist!

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Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. By definition, hybrid meetings are a mixed bag. More : How to Create a COVID-era Event Marketing Plan.

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Eventory

APRIL 5, 2018

Reading Time: 6 minutes It all started with passing samples of products on the streets… Experimental, engaging marketing has gone from the edge to the great player in marketing. Check out our picks of the best event marketing campaigns to get inspired and implement the brand new event marketing strategy to your company.

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Eventmobi

AUGUST 15, 2019

Implementing live video into your event marketing strategy is game-changing and is the key to an overall successful event in this day and age. . There are many live stream software options on the market to choose from that will allow you to go live at your event, and many of them are free of charge. . Streaming software.

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InitLive

NOVEMBER 11, 2021

One of the most important aspects of your festival planning process is creating your marketing approach. Without a strong marketing plan , you may not be able to get enough people to attend your festival. In this guide, we’ll review top strategies for creating an effective festival marketing strategy.

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PCMA Convene

FEBRUARY 14, 2022

Simpson hasn’t yet arrived at a standard definition of what human-to-human design means for the events industry, he said. Marketing personas have their place — they can be used to help communicate messages about the value of an event to different target audiences, he said. They’re making decisions based on that.

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. You are working in a highly competitive market and need to stay abreast of all the newest event trends.

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QC Event School

JULY 14, 2022

As a wedding planner, it’s important to know how to market your business in order to attract potential clients. That’s why today, we’re going to break down the top 10 tips to market your wedding planning business. What Is The Target Market for Wedding Planners?

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Prestige Events Magazine

APRIL 18, 2024

Campaign is known as being a definitive resource for marketing and where brands share their best practices. Exclusive Collection was awarded ‘Most Sustainable Company’ at the headline Campaign Experience Awards last night. The Campaign Experience Awards celebrate everything live, experiential and face-to-face.

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PCMA Convene

MARCH 17, 2021

Erica Gifford , Marketing Project Specialist at APITech had to make that transition with developing over 50 digital courses using what she learned in the DES Course. I’m currently the marketing project specialist for APITech. You have “marketing” in your job title, but you’re also in digital events. Here is her story.

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TicketBud

JANUARY 30, 2014

Create and launch marketing plan. Create Your Marketing Plan. Determine channels to allocate your marketing budget towards. Create content to supplement your marketing channels (blog posts, ad copy, design assistance, radio/tv commercials,PR copy). Supplement marketing efforts through promotional discounts.

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Eventtia

AUGUST 12, 2022

Influencer marketing has been a hot topic up for discussion amongst many marketers for the past few years. Many companies are increasing their focus and shifting their marketing budgets to collaborate with influencers. What is influencer marketing? What is influencer marketing? Define Goals and Objectives.

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Event Marketer

JUNE 28, 2021

Case in point: its three-day livestreamed concert, dubbed Red Rocks Unpaused , which EM highlighted at the summer edition of the Experiential Marketing Summit last month. How a Billboard Typo and Viral Marketing Helped Visible Intro its Brand. We’re definitely going to embrace the hybrid format. Pearl Servat.

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Evvnt

SEPTEMBER 20, 2022

Evvnt answers the most frequently asked questions about email marketing and reveals tips on how to succeed with your next event email campaign. The post FAQs about Email Marketing appeared first on Evvnt.

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Event Marketer

DECEMBER 27, 2021

And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. CREATING A CORPS.

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Event Marketer

JULY 19, 2023

But in event marketing, the aesthetic has broader implications for an industry eager to get back to basics. Serrano and Nisenbaum suggest marketers focus on “delicacy” and the feeling attendees will be left with that your brand gave to them. Rely on moments, not branding. Photo: Exclamation Group) Accommodate the families.

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Event Industry News

SEPTEMBER 22, 2022

Sales and Marketing Director, Josh King has been promoted to VP of Growth at emc3. Alistair Graham, CEO of emc3, said: “Josh exemplifies emc3’s company values; he is imaginative, helpful and most definitely a dependable force. During his time with emc3, Josh King has learnt the business, and the industry, inside and out.

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Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet. Click To Tweet.

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Prestige Events Magazine

SEPTEMBER 21, 2022

Sales and Marketing Director, Josh King has been promoted to VP of Growth at emc3. Alistair Graham, CEO of emc3, said: “Josh exemplifies emc3’s company values; he is imaginative, helpful and most definitely a dependable force. During his time with emc3, Josh King has learnt the business, and the industry, inside and out.

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Event Industry News

APRIL 20, 2022

Selina Donald, Global Sustainability Director of Momentum says “Momentum will be rolling out TRACE to every market, to measure the footprint of our client projects across the globe. We spent some time researching the right software for us, and TRACE came out on top.

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Event Marketer

JULY 26, 2021

Storytelling has always been the beating heart of experiential marketing. Storytelling has always been a main component of any great event,” says Cameron Mercer, head of event marketing, EMEA, APAC and Workplace at Facebook. THE PANELISTS: Jitter Garcia , Head of Event Marketing at Univision Communications.

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Attendease

FEBRUARY 15, 2023

Say goodbye to switching between an email marketing platform, a website builder, and a ticketing platform, inevitably rebuilding assets from scratch each step along the way. Thanks to flexible templates, your team can save these newly created on-brand websites and email marketing campaigns for use on future events.

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EventMB

AUGUST 16, 2016

There is no small experiential marketing. The very definition says, “go big or go home.” Experiential marketing combines […]. The post 7 Inspiring and Outrageous Experiential Marketing examples by Editorial Team appeared first on [link].

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Expo Pass

JUNE 1, 2021

The only problem is marketing in-person events in 2021 is a whole different story. But, with a little planning, it can definitely be done. Here are our top tips for marketing your hybrid or in-person event in 2021 and beyond. Big events should start marketing today. Smaller brands are making a big splash in 2021.

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Eventmobi

APRIL 14, 2023

Are you including your event speakers in your marketing plan? To get the most out of our event speakers, you need an event marketing strategy that equips them with the right information, tools, and resources to draw their network to your event. Here are 8 tips to engage event speakers and facilitators in pre-event marketing.

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Ins'Tent

MAY 26, 2021

That is why custom inflatable replicas act as the perfect marketing strategy. Those may not be original, but they definitely catch your attention, which is exactly how your marketing strategy should work. The biggest goal in marketing is getting your audience’s attention in the first place. Brand Recognition.

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