Remove Corporate Events Remove Event Design Remove Event Marketing Remove Events
article thumbnail

Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. Consider asking questions like: What is the primary purpose of this event?

article thumbnail

PRG welcomes Ariane Coldiron as SVP of Corporate Events

Event Industry News

PRG (Production Resource Group), the world’s leading provider of production solutions for entertainment and live events, has announced the hiring of Ariane Coldiron as Senior Vice President, Corporate Events. Coldiron will head the Corporate Events division, reporting directly to PRG CEO Stephan Paridaen.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Crafting Corporate Events That Resonate with Gen Z

Endless Events

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?

article thumbnail

ICE lays out pain points and solutions for in-house corporate event organisers in annual report

Event Industry News

The In-house Corporate Event (ICE) community has outlined a series of growing issues affecting corporate event organisers and some of the solutions they are turning to as planners come under increased pressure on time and budget.

article thumbnail

Red Bull Technology sees huge growth in its corporate events business as it continues to evolve its offering

Event Industry News

As Oracle Red Bull Racing embarks on its 20th season in Formula One as reigning Constructors’ Champions following a dominant year, it also has much to celebrate within its event business at the Red Bull Technology Campus.

article thumbnail

Center Parcs Achieves Record Year For Corporate Events

Event Industry News

Center Parcs Conferences & Events has experienced its best ever year for corporate bookings at the dedicated events venue in Woburn Forest, shattering previous records with a £2m increase in confirmed revenue compared to its prior strongest year in 2019/20.

article thumbnail

(1/10) How To Define Clear Goals for Your Corporate Events

Eventtia

Event marketing is part of most corporate growth playbooks. In 2021, companies spent almost 9% of their marketing budget on events. If a corporation allocates $5,000,000 annually to fuel its marketing strategy, $450,000 will be dedicated to running events. Why Does It Matter?