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How to Plan a Conference: 12 Steps for a Memorable & Successful Conference

Eventmobi

With so many moving parts to juggle, planning a conference can seem like a daunting task. In this comprehensive guide, we’ll walk you through how to plan a conference from A to Z. We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics.

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66 Creative Event Sponsorship Ideas to Help You Secure Your Ideal Sponsors

Eventmobi

Ever need help generating event sponsorship ideas? So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. And if you’ve got quite a few sponsorships under your belt, you might find something new to consider! Create sponsorship levels Got your offerings ready?

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How to Turn Around Your Sponsorship Revenue

Velvet Chainsaw

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

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How to Secure Event Sponsorship

Attendease

Sponsorships are the lifeline that keeps the events industry sustainable. Over the last decade, event sponsorship has become the primary way in which events receive funding, products, and other services. Undoubtedly, the most lucrative form of sponsorship for event managers, the brands too gain a lot from these events.

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Monetizing Your Virtual Conference When Competing with Free

Velvet Chainsaw

The dynamics that we’re seeing impact conferences and their business models are very similar to the Freemium movement we experienced way back in 2009. Go ahead and read Seth’s post and then come back for the linkage to conference monetization. To best compete: Premium conferences must choose quality over quantity.

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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

For most event organizers and businesses that rely on heavy foot traffic for exposure at conferences, the digital transformation was embraced more out of necessity than fervent interest. Now, as large-scale conferences and events have returned en masse, many won’t think twice about returning to an event hosted on Zoom or Teams.

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Five Smart Strategies for Post Pandemic Success

Velvet Chainsaw

Last week I attended the National Speakers Association’s (NSA) Annual Meeting, Influence 2023. Below I’ve highlighted five strategies NSA implemented that resulted in achieving pre-pandemic attendance, record high sponsorship and highly valued education and networking experiences. Create a Welcoming Conference Culture.

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