Velvet Chainsaw

DECEMBER 11, 2019

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue.

Sponsorships 273

Sponsorships Advertising Transportation Education 273

Attendease

NOVEMBER 1, 2019

Running an event is a costly experience. Even for small events, costs can ramp up quickly and out of budget if you are not prepared for issues that might pop up. With event costs rising every year, you will want to bring in revenue from as many channels as possible. Sponsorship tiers and benefits. Sponsorship Tiers.

Sponsorships 257

Sponsorships Event Apps Events Speakers 257

Eventmobi

NOVEMBER 2, 2023

With so many moving parts to juggle, planning a conference can seem like a daunting task. In this comprehensive guide, we’ll walk you through how to plan a conference from A to Z. What Does It Take to Plan a Conference? But how long does it take to plan a conference? The first key to success is to start early!

Conference 195

Conference Sponsorships Speakers Advertising 195

Velvet Chainsaw

FEBRUARY 16, 2022

High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. A conference hub should be a destination that participants want to go to when not attending sessions or walking the expo hall. Here’s what we came up with.

Conference 488

Conference 2022 Sponsorships Tech 488

SpotMe Blog

SEPTEMBER 23, 2021

Event planning is no easy feat. The best events bring together thought leaders who can provide unique value to guests. Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . What Are Event Sponsorships? In-kind sponsorship.

Sponsorships 242

Sponsorships 2021 Food and Beverage Marketing 242

Eventmobi

JANUARY 10, 2024

Without a doubt, conference apps are a must-have tool for any event organizer. In fact, an overwhelming 91% of event organizers claim event apps are crucial to their success. Even attendees themselves enjoy using event apps and consider this technology an integral part of their event experience.

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2024 Conference Event Apps Speakers 195

Velvet Chainsaw

OCTOBER 20, 2020

While things have changed, these tenets will hold true and the principles can be applied to other D&I conferences and events. After studying and consulting on several successful association women’s conferences, I can confidently say – they need to be very different than other conferences in your portfolio.

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Conference 2020 Sponsorships Government 366

Velvet Chainsaw

APRIL 30, 2020

If you’re inbox is anything like mine, you could spend a good portion of our day consuming webinars, virtual events and networking in Zoom or Facebook Messenger Happy Hours. The dynamics that we’re seeing impact conferences and their business models are very similar to the Freemium movement we experienced way back in 2009.

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Conference 2009 Sponsorships Speakers 444

ePly

FEBRUARY 13, 2024

Event sponsorship levels represent the difference between a money-losing event and one with a positive ROI. Savvy event marketers take the time and try to build sponsorship packages that appeal to their prospects’ needs. They know that offering sponsorship tiers is essential in building sponsorship packets.

Sponsorships 62

Sponsorships Financial Marketing Speakers 62

GEVME

JUNE 4, 2019

For many event managers, sponsors are a major source of income. They either make your event profitable or allow you to invest more in it. Searching for and finding sponsors for your event is the most important part of what we do. Why is event sponsorship crucial? What do sponsors expect from the events?

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Endless Events

JULY 11, 2018

Finding sponsors for events can be difficult especially if you don’t have a core set of sponsors established. With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company. What companies do you know of that can join your event and be of added value?

Sponsorships 75

Sponsorships Conference Marketing Technology 75

Event Marketer

FEBRUARY 20, 2024

No matter how long you’ve been in the events biz, the industry’s ever-evolving nature means there’s always fresh territory to explore. To help get the juices flowing for 2024, we analyzed 10 hot properties that offer prime sponsorship opportunities, and in some cases, new audiences worth tapping into. The key to sponsorship?

Sponsorships 85

Sponsorships 2024 2023 Sports 85

Attendease

FEBRUARY 29, 2024

You’re a few months away from what you hope to be a show-stopping event for your association’s members. Effectively engaging your event team ensures they maintain the focus and motivation they need to excel in their roles. Promote wellness among your event team. Check in with your event team often. Practice gratitude.

Sustainability 381

Sustainability Social Media Sponsorships Management 381

Velvet Chainsaw

FEBRUARY 1, 2024

Conversely, sponsorship revenue is back to pre-pandemic levels and has upside potential. If your sponsorship menu and prospectus look similar to 2019, a refresh can help you seize this growth opportunity. Here’s a step-by-step guide for auditing and refreshing your sponsorship menu. Itemize your inventory. Assign categories.

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Sponsorships Advertising 2023 2019 222

Stova

FEBRUARY 15, 2024

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. For starters, they help you offset rising event costs. With so many in-person and online options, they need compelling reasons to travel to your event. Breathe easy.

Sponsorships 59

Sponsorships Trade Shows 2024 Sustainability 59

Eventmobi

MAY 1, 2024

Selecting the best event technology for your association is crucial for creating engaging events and meetings for your members. That’s why asking the right questions upfront is essential to finding a provider that aligns with the goals and objectives of your events program. Get the Guide 1.

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Event Technology Technology Event Tech Tech 397

Eventbrite UK

JANUARY 5, 2023

Looking for sponsors for your next conference? Attract them with your stellar sponsorship pitch deck!

Sponsorships 78

Sponsorships Conference Events Event Marketing 78

Event Farm

APRIL 11, 2017

This post was originally published on Attend by Event Farm's blog and was written by Garrett Huddy. Conference sponsorships may seem expensive, but with the right preparation, they can drive business results and impact your company’s bottom line. fully aligned and prepared for the conference before it begins.

Sponsorships 150

Sponsorships Conference Marketing Event Marketing 150

Event Industry News

DECEMBER 19, 2023

The Eastside Rooms’ cost of living impact survey reveals that 45% of associations/not for profits are seeing increased difficulty in securing sponsorship for their conferences and events.

Sponsorships 57

Sponsorships Conference Venues Events 57

Tito Blog | An Event Blog for Organisers

APRIL 10, 2019

According to EventMB , finding sponsors is the second biggest logistical challenge when it comes to organising events. Providing useful information as a magnet for potential sponsors is one approach through which many conferences have found success.

Sponsorships 152

Sponsorships Conference Events 152

Bizzabo

SEPTEMBER 17, 2020

From sponsored sessions to virtual booths, discover the most popular virtual event sponsorship ideas for engaging virtual attendees and driving ROI. Virtual events are one the most popular event types for 2020 and they're swiftly becoming mission-critical for organizations and brands. 8 Virtual Event Sponsorship Ideas.

Sponsorships 88

Sponsorships 2020 Trade Shows Event Apps 88

Smart Meetings

FEBRUARY 27, 2023

Do you need to find new monetary sources for conferences, conventions and trade shows? While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19.

Conference 112

Conference Sponsorships Trade Shows Insurance 112

Endless Events

MAY 27, 2020

So, let’s talk about virtual event sponsorships, shall we? As we all know, sponsorships have been the industry’s holy grail of revenue for years. They’re a safe way to ensure money is coming through the door, and planners have dedicated a fair chunk of their time to perfecting the art of negotiating good sponsorship deals.

Sponsorships 111

Sponsorships Social Media Speakers Entertainment 111

SpotMe Blog

OCTOBER 7, 2023

Organizing a medical conference that brings results can be stressful. Every day, we help 10 out of the top 20 life science and pharmaceutical companies get the maximum value from their events through technology. Want to jump straight to the list of the best medical conference apps? Why Do You Need A Medical Conference App?

2024 130

2024 Conference 2023 B2B 130

Attendease

SEPTEMBER 6, 2023

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. Event organizers knew they had to adapt quickly or businesses would crumble. Event organizers knew they had to adapt quickly or businesses would crumble.

Event Marketing 396

Event Marketing Marketing Social Media Advertising 396

Bizzabo

NOVEMBER 18, 2020

Looking to secure sponsors for your next virtual event? Writing an effective sponsorship proposal is the key to standing out to your potential partners. Finding event sponsorships is one of the top challenges among event marketers. Sponsors add a lot of value to your event. within the first three pages.

Sponsorships 94

Sponsorships 2020 Speakers Healthcare 94

Eventmobi

JULY 10, 2023

More than a decade ago, when EventMobi launched, mobile apps for conferences were a revolution. These days, they’re a prerequisite for a fantastic conference experience. With the right conference app, you can: Enhance communication Streamline event management Personalize attendees’ experience And so much more.

Conference 150

Conference Event Apps Trade Shows Social Media 150

Prestige Events Magazine

DECEMBER 18, 2023

The Eastside Rooms’ cost of living impact survey reveals that 45% of associations/not for profits are seeing increased difficulty in securing sponsorship for their conferences and events. A key finding from the report was that 83% of organisers saw an increase in event costs last year.

Sponsorships 45

Sponsorships 2023 Government Sustainability 45

Velvet Chainsaw

OCTOBER 14, 2020

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. Up Your Sponsorship Game. While these virtual expo predictions are sobering, conference organizers should be taking steps to diversify revenue by going all in with sponsorship.

Sponsorships 477

Sponsorships Trade Shows Social Media Advertising 477

Velvet Chainsaw

SEPTEMBER 23, 2021

Organizations are making tough decisions about how to–or even whether to–move forward with their upcoming conferences and expos. While some have made the decision to cancel their f2f events, many others are forging ahead. The post [WEBINAR]: Should You Move Ahead with Fall In-person Events?

Trade Shows 370

Trade Shows 2016 Sponsorships 2021 370

Event Industry News

JUNE 22, 2020

by Gaia Santoro, Head of the Sponsorship Unit, AIM Group International. The rapid move to virtual events has opened new ways to communicate and interact with target audiences and sponsors. As a matter of fact, there is no need to choose between two alternatives: the virtual experience can definitely add value to your next live event.

Sponsorships 112

Sponsorships Travel Consulting Sustainability 112

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? Why is event sponsorship important?

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

GEVME

JANUARY 4, 2022

In the last two years, people have gotten comfortable with the idea of attending a virtual event from home. Flipping the coin, do attendees see the value of paying for an online event? However, are people ready to invest in an online event when they are feeling they are not getting the same experience as in person?

Sponsorships 317

Sponsorships 2022 2021 Events 317

Event Marketer

JULY 27, 2021

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Now, as vaccines continue to roll out and stadiums, arenas and ballparks gradually return to full capacity, brands are looking ahead to what sports sponsorships will look like in a post-pandemic world.

Sponsorships 140

Sponsorships Sports Food and Beverage 2021 140

PCMA Convene

MAY 7, 2020

How can digital events create sponsorship opportunities like the 2nd AAT-AD/PD Focus Meeting 2020 did (above)? Event planners explored the topic in a recent PCMA Catalyst forum post. Does anyone have any sponsorship benefit ideas you are offering for virtual conferences?” I hope these [ideas] are helpful.

Sponsorships 85

Sponsorships 2020 Events Conference 85

Velvet Chainsaw

JUNE 21, 2018

The North Star is the perfect metaphor for your annual conference purpose. When your conference purpose serves as a North Star, it guides all decisions, tasks, behaviors and strategy. Uncovering Your North Star Conviction To Find Conference True Target Market. What’s your conference conviction?

Conference 262

Conference Conference Planning Sponsorships Marketing 262

Social Tables

JANUARY 27, 2021

Skip to content Menu Solutions Interactive Floor Plans Collaborative event sales software that increases qualified leads and drives direct revenue. Event Diagramming Collaborative event management software that saves time, boosts revenue and drives loyalty. Discover some of 2021’s top event planning conferences: 1.

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2021 Event Planning Conference 2020 193