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Configurable Conference Journeys

Velvet Chainsaw

For complex conference programs, this insight means that you can increase satisfaction — and reduce attendee anxiety — by providing them with several targeted choices. For conferences that develop education sessions that appeal to a broad audience, applying the principles in this study can improve the attendee experience.

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17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

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Case Study: British Society for Rheumatology’s Award-Winning Sustainable Conference

Event Industry News

The British Society for Rheumatology (BSR) continues to set the benchmark in organising conferences, which was recognised at the Association of British Professional Conference Organisers’ (ABPCO) Excellence Awards 2023, where it won The Sustainability Award.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING?

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Case Study – UAKON 2020

e2m.live

UAK organizes UAKON, an annual conference every year to improve the standard of clinical practice and to promote research activities in Urology. UAK had to pivot their conference from in-person to virtual adhering to the COVID-19 restrictions. e2m OnAir turned UAKON 2020, their 34th annual conference into a virtual event.

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How to explain Event Marketing meaning to COO?

Eventory

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. One of such directions is Event Marketing.

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Case study – cooperation with Ringier Axel Springer Polska

Eventory

Each month the company organizes dozens of events for their customers and business partners, as well as hundreds of smaller meetings. Ringier Axel Springer Polska also creates original conferences filled with professional content that build an engaged community around the company’s brands. ?