IMG

JUNE 1, 2023

At Innovate Marketing Group, we are absolutely thrilled with the fantastic events we organized in May. EventAgency 50-Year Company Anniversary Celebrations A toast to East West’s legacy of building bridges of opportunity for the communities and customers for 50 years and counting!

Conference 195

Conference Corporate Events Banking 2023 195

IMG

APRIL 13, 2023

63% of corporate travel managers are excited to host regular company off-site meetings and retreats again. As we move into warmer days, many of our corporate clients have started their company retreat planning process, as part of their company culture and employee engagement strategies. Get Your Copy Now!

Travel 195

Travel Management Event Management Marketing 195

Attendease

MAY 9, 2023

Corporate event marketing has become a critical component of customer acquisition. Corporate events facilitate in-person relationship-building, boost employee satisfaction, and foster a sense of community amongst the attendees. Despite the unique advantages of corporate events, marketing them can be challenging.

Corporate Events 195

Corporate Events Event Marketing Marketing Advertising 195

IMG

APRIL 17, 2023

The new Diversity Makes Us Better webinar is here: Multicultural Marketing, Challenges and Opportunities for Marketing Leaders and CMOs. In honor of Celebrate Diversity Month , we are hosting a virtual panel discussion on Multicultural Marketing! Her company helps fuel brands to change lives for the better. REGISTER NOW!

Marketing 195

Marketing Advertising Corporate Events 2023 195

Picatic by Eventbrite

DECEMBER 8, 2020

You already know the basic principles of email marketing. Now, you want to take your event company to new degrees of success.

Marketing 370

Marketing Event Marketing Events Management 370

SpotMe Blog

JUNE 13, 2023

With so many logistics to handle and compliance regulations to consider when managing pharma events, working with expert pharma event management companies can help reduce stress and ensure you achieve your business goals more easily. We regularly update our list of the top pharma event management companies.

Event Management 130

Event Management 2023 Management Healthcare 130

IMG

AUGUST 14, 2023

Los Angeles, August 15, 2023 – Innovate Marketing Group, Inc. 5000 list of the fastest-growing private companies in America. Magazine as one of the fastest-growing companies in the nation,” said Amanda Ma , Founder and CEO of Innovate Marketing Group. is proud to announce its inclusion in the prestigious Inc.

Marketing 195

Marketing 2014 2023 Banking 195

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Companies who sponsored your last event.

Marketing 195

Marketing Sponsorships Speakers Events 195

Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing. The result is increased conversions.

2024 136

2024 Event Marketing Marketing Social Media 136

SpotMe Blog

APRIL 28, 2022

As the effects of the pandemic begin to ease, hybrid events are becoming a go-to event type for more and more industries. To ensure a smooth event is achieved, companies can’t just hope and pray for things to go right, they need certainty. What are Hybrid Event Management Companies? . Caledonia, WI.

2022 147

2022 Event Management Management Social Media 147

SmartMeetings

APRIL 1, 2024

DMCs are an untapped resource for meeting profs A Destination Management Company (DMC) could be the secret ingredient for meeting professionals cooking up their next event. We are an extension of your team,” says Amberlee Huggins, DCMP, and chief marketing officer of CSI DMC. “We But the entire scene had this destination flavor.

Management 96

Management Contracts Hotels Airlines 96

Eventinterface

FEBRUARY 24, 2020

Many businesses thrive when it comes to events and conferences, whether it be attending them or hosting one themselves. For the latter, however, you need to market your event or conference and then also have high attendee engagement. Promote your next event on your company website. UPDATE YOUR WEBSITE.

Conference 100

Conference Marketing Social Media Advertising 100

Eventinterface

FEBRUARY 24, 2020

Many businesses thrive when it comes to events and conferences, whether it be attending them or hosting one themselves. For the latter, however, you need to market your event or conference and then also have high attendee engagement. Promote your next event on your company website. UPDATE YOUR WEBSITE.

Conference 100

Conference Marketing Social Media Advertising 100

Smart Meetings

JANUARY 4, 2024

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.

Marketing 105

Marketing Social Media Advertising B2B 105

EventMB

JULY 14, 2022

Skift Take: Event tech has been on a roller coaster ride since the start of the Covid pandemic. Now companies have to adapt to new realities and find their unique space in the market in order to survive and thrive. Miguel Neves Read the Complete Story On Skift Meetings.

Event Tech 209

Event Tech Tech Marketing Events 209

InGo

MARCH 21, 2024

In the ever-changing, dynamic landscape of event marketing, the ability to engage with your targeted audience is paramount for the success of your event. Often, the process of coordinating and curating content for company pages can be time-consuming and disjointed. Read more to learn how to get started: 1.

Social Media 59

Social Media Speakers Marketing Event Marketing 59

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. AI tools are best used as a brainstorming buddy.

Event Marketing 134

Event Marketing Marketing Social Media Events 134

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Event Industry News

MARCH 18, 2024

Julie Coates-Walker has been appointed as Group Head of Sales for conferences, events, and hospitality at Arena Racing Company (ARC), the UK’s largest racecourse group, which comprises 21 venues, including 16 horse racing venues.

Hospitality 104

Hospitality Conference Venues Sports 104

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 139

Event Marketing Marketing B2B Social Media 139

Tigris Events

DECEMBER 2, 2020

[…]. The post Top Event Marketing Company: Clutch Global Awards Tigris Events for 2020 appeared first on Leading the Canadian Industry in Dynamic Event Staffing & Experiential Marketing.

2020 72

2020 Event Marketing Marketing Events 72

Prestige Events Magazine

JANUARY 26, 2024

Global creative communications agency DRPG has announced a significant milestone in its expansion with the successful acquisition of The Special Event Company, a distinguished live and virtual event agency based in North Carolina, USA.

2024 59

2024 Global Events Marketing Events 59

SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

Marketing 147

Marketing Social Media Event Marketing Events 147

GEVME

JUNE 11, 2018

According to a study conducted by the Queen’s University School of Business, companies that have the most engaged staff achieve a 65% higher share price and 30% greater client satisfaction. Undoubtedly, this puzzle has a huge number of pieces, with corporate events being one of them. Why you should organise corporate events.

Event Ideas 204

Event Ideas Corporate Events Events Event Planning 204

Event Marketer

JANUARY 15, 2024

Experiential Marketing Measurement Coalition Better event measurement builds credibility for your events. Event Marketer has a new media partnership with the industry’s leading authority on event measurement and analytics, the Experiential Marketing Measurement Coalition. We can help.

Marketing 67

Marketing Event Marketing 2024 Trade Shows 67

EventMB

JULY 7, 2021

Virtual events platform Hopin announced Wednesday that it purchased Attendify as part of its plan to expand its event marketing suite. That's another major move by the company that just celebrated its second anniversary this past June. No financial details were disclosed.

Event Marketing 209

Event Marketing 2011 Marketing Financial 209

SmartMeetings

FEBRUARY 26, 2024

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” Here are some best practices for driving audience attendance in digital events.

Event Marketing 73

Event Marketing Marketing Social Media Advertising 73

Bizzabo

SEPTEMBER 17, 2018

Each month we interview an events professional who is breaking the mold. This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Establishing a powerful event brand.

Event Marketing 110

Event Marketing Marketing Tech Events 110

Event Marketer

MAY 2, 2024

Events are impactful. Events are revenue-generating. Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Eliminate random acts of marketing,” Griffin said. It’s not a one-size-fits-all,” said Conk.

2024 100

2024 Marketing Trade Shows Sponsorships 100

Planning Pod

APRIL 2, 2024

A/B testing, or split testing, is a cornerstone of data-driven marketing for any growing business. It allows you to compare two versions of a marketing asset and see which performs better. For busy event professionals, A/B testing is easy to overlook. It takes time, intentionality, and effort. Are you prioritizing lead volume?

Marketing 78

Marketing Events Management Event Marketing 78

Endless Events

DECEMBER 1, 2022

She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. Defining the Roles: Event Marketer vs. Event Planner.

Event Marketing 117

Event Marketing Marketing Events Financial 117

Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

Event Marketing 133

Event Marketing Marketing Social Media Events 133

Eventtia

AUGUST 19, 2022

“I’m already spending so much time in the office … why should I attend after-hour company events?”. These are just a few of the excuses you’ll hear from your employees when it comes to attending company events. Trying to get your employees excited about company events is like assigning extra homework to students.

Events 118

Events Corporate Events Meetings Venues 118

Prestige Events Magazine

JANUARY 18, 2024

Diversity, Equity and Inclusion (DE&I) have become cornerstones of progressive workplaces in the events industry, and this exclusive project is set to transform the way organisations approach DE&I in the workplace, offering invaluable insights into employee engagement, retention, and productivity.

Consulting 102

Consulting Social Media Events Management 102

Event Farm

JULY 25, 2017

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Imagine, on the other hand, that you’re asked to do the same for an event.

Marketing 226

Marketing Event Marketing Event Tech Tech 226

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62