Hubilo Blog

FEBRUARY 24, 2022

Attending top industry events is one of the best investments anyone looking to excel in their career can make. The same goes for event professionals too. . But taking time from your busy schedule to attend events isn’t easy– after all, your day-to-day plate as an event manager is probably pretty full already.

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Bizzabo

MARCH 31, 2020

Key Takeaway: The speakers (i.e. You need to secure Grade-A speakers for your conference as well. The speakers you choose just need to be known to your unique target audience and fill them with excitement. Key Takeaway: The Highwayman House was an excellent example of event branding. October 5, 2016. Source: Twitter.

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Nunify

FEBRUARY 12, 2023

How do I promote an event to event professionals? Let me give it one last try with a B2C event. Find attendee preferences for a personalized experience While planning an event, use AI to analyze past attendees’ data. With this data, you create relevant goodies bags , and customized games during the event.

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Event Industry News

OCTOBER 14, 2019

Alex Balding, Events Manager at SaaStock. Alex is an Events Manager at SaaStock, a global community of SaaS (software as a service) founders, executives and investors. Read the Event Tech Q&A here. Aleksandra Panyukhina, Head of Event Marketing at SEMrush. Read the Event Tech Q&A here.

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Bizzabo

AUGUST 1, 2019

In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. Think is IBM's biggest conference of the year and features well-known speakers like Joe Montana and Tony Hawk; dozens of workshop sessions on various technology subjects; and plenty of networking opportunities.

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Bizzabo

NOVEMBER 13, 2019

The event series has been held for more than two decades and has featured well-known guests such as Bill Clinton, Stephen Colbert, Denzel Washington, and many, many more. Key Takeaway: TimesTalks is a great reminder to book interesting speakers for your events. The New York Times Travel Show is the largest event of its kind.

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SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. Bid document.

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Bizzabo

FEBRUARY 12, 2020

Learn all about Bon Appetit's unique approach to event marketing and how you can adopt their philosophies to improve your own conferences, seminars, and expos. Bon Appetit has also begun investing in live events and creative marketing activations to help promote its brand. The same is true for your events.

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Bizzabo

FEBRUARY 11, 2019

Aleksandra Panyukhina, Head of Event Marketing, SEMrush. Aleksandra manages everything from budgeting to reporting for SEMrush’s event marketing strategy. She managed over 35 events across five continents in 2018. Elijah Clark-Ginsberg, Senior Event Manager, INBOUND. ELIJAH: Yes.

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Bizzabo

SEPTEMBER 26, 2019

One of the things that Quickbooks Connect does better than most conferences is secure amazing, high-caliber speakers. Key Takeaway: The speakers you secure for your events matter. That's why we always recommend bringing in great speakers. But the term "great speakers" is relative. Lacerte Season Readiness Tour.

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Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

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Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). What is it that makes these events so revolutionary? Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events.

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Socio Events

MARCH 21, 2023

Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort. From designing event content to choosing the right speakers, B2B marketers have a lot of important decisions to make. On the flip side, there’s business-to-consumer (B2C) marketing.

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Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

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Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Here is a comprehensive guide for event professionals as they gear up for what could be the busiest year of their lives. Planning the Event. Event managers must set a clear schedule prioritizing each step of the event.

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Eventory

APRIL 12, 2018

While being the most popular social media, Facebook is considered more popular for B2C businesses – it’s way easier to contact your clients/attendees like that. Twitter’s main advantage over Facebook is that both customers and businesses use it accordingly, enabling you to do both B2C and B2B marketing. Upload regularly.

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Endless Events

APRIL 21, 2023

Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Then I landed here as Senior Events Manager, and I love the caliber of events we do here at Endless.”

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Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

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Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Read on to learn the in’s and out’s of event engagement.

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Bizzabo

NOVEMBER 6, 2019

Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. In this article, we'll explore 11 different events and experiential marketing activations that Baidu uses to promote its services and products all while serving its customers.

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Bizzabo

JANUARY 24, 2020

The event features expert speaker sessions, hands-on workshops, product deep dives, and more. Their corporate event management team makes their programming so value-packed, in fact, that 83% of past attendees plan to return in 2020 and 91% rate the general session as either good or excellent. You need to do the same.

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Bizzabo

OCTOBER 12, 2018

Looking for the best event tools but tired of sifting through seemingly endless options? You might have an event coming up or just want to stay ahead of the game by learning about the latest in event management software. You never know what challenges and opportunities will come to light with every new event.

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Bizzabo

MAY 14, 2018

As VP of Marketing at CMI, it’s Cathy McPhillips’ job to oversee marketing efforts for all CMI properties, including their annual flagship conference. Prior to joining CMI, Cathy has 20+ years in marketing, including agency life, B2C, restaurant and non-profit marketing, and her own marketing consulting business.

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Bizzabo

NOVEMBER 27, 2019

Keep reading to learn the secrets behind Twitter's most successful events and experiential marketing activations as well as how you can use them to supercharge your own event marketing efforts. This goes for both B2C and B2B event marketing strategies. Source: Event Marketer.

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Bizzabo

NOVEMBER 2, 2018

Sometimes the best way to get people to your event is to partner with a few amazing speakers. The speakers at their 2018 conference included Magic Johnson, Grant Cardone, Neil Patel, and more.Who can your company partner with for its product launch event? Know your target market. Photo: Zoominfo.

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Bizzabo

DECEMBER 15, 2020

As an industry, we found opportunities to create many of the first virtual events and are still taking courageous steps to shape the next era of events. We predict that event marketers will be leveraging virtual conferences as part of a larger hybrid event strategy. Sponsored Event Sessions and Event Speakers.

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Bizzabo

NOVEMBER 30, 2018

Here are some common do’s, don’ts, and examples of real life corporate event ideas that will help you plan your next B2B extravaganza. Why B2B events? B2B event marketing is just as important as B2C events. Common conference activities include guest speakers, breakout sessions, and networking opportunities.

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Bizzabo

JANUARY 3, 2019

Here are 20 creative and outstanding real-world examples of VIP events you can draw inspiration from. To leave not stone unturned, this list includes B2B and B2C events. Add a VIP lounge to any existing event. This is certainly one area that works hand-in-hand with account-based event marketing.

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Endless Events

OCTOBER 19, 2018

You’ll also be able to check out Whiteboard Wednesday where you can take a deep dive into an AV topic with our very own Chief Event Einstien, Will Curran, and the #EventIcons podcast which is featured on the blog. Event Leadership Institute. Gallus Events. All about event tech. Corbin Ball’s TechTalk.

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Trade Shows Food and Beverage Tech Education 133

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

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Bizzabo

JUNE 20, 2018

Each month we interview an events professional that is doing something remarkable. This month we spoke with Dayna Rothman, CRO at SaaStr, about multi-channel event promotion, the differences and similarities between B2B and B2C events, and what it takes to scale a rapidly growing event. This past annual.

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Bizzabo

AUGUST 30, 2019

That way you can learn to host amazing events just like Forbes. 12 Forbes Event Marketing Examples. The annual event is geared towards young world-changers (hence the name) and is truly life altering for those who attend. Key Takeaway: Do your best to craft special experiences for your guests at each event you put on.

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Bizzabo

JANUARY 9, 2020

Key Takeaway: Looking for new event marketing ideas. So use great stories in your B2C and B2B event marketing efforts to help humanize your brand and explain the benefits of attending your events. Key Takeaway: Earlier we talked about finding sponsors for your events. Embrace storytelling!

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Eventory

JULY 5, 2018

You need to make sure you and your team understand well the essence of event marketing. Event marketing means promoting your brand or product through events. It is being often confused with event promotion, which is simply the promotion of an event, not the whole organization. 3 Agenda hype.

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GEVME

FEBRUARY 4, 2020

As a marketer, your role now would be to delight these potential customers at every single stage. How can you make sure to boost your sales at every stage of the event marketing funnel? What is an event marketing funnel? How are modern event sales going? How does event marketing funnel work.

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Bizzabo

OCTOBER 8, 2018

No where is that more evident than when it comes to trying to sell out an event. The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face. Source: Bizzabo.

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