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How Planners Are Celebrating GMID 2022

Smart Meetings

Global Meetings Industry Day (GMID), a celebration of everything wonderful about the meetings industry, is kicking off its seventh year with the theme “Meet Safe,” a redux of GMID 2021’s theme. While most events across the globe took place virtually last year, more events are now meeting in person. Advocating Voices.

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How Major Fall Conferences are Betting on the Return of In-person Attendance

Event Marketer

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. After kicking off a return to big trade shows in June with World of Concrete, Las Vegas has a busy summer of events, to be followed by a busier fall. 3 in Las Vegas.

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Events and Carbon Offsets: What You Need to Know

PCMA Convene

As the city of Austin has worked toward carbon neutrality, the Austin Convention Center has been leading the charge by buying carbon offsets, converting to renewable energy, and focusing on ways to be one of the greenest places to meet in the U.S. The events industry is helping to grow that market.

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SXSW selects Grip as the event technology partner for its first in-person event since 2019

Event Industry News

This year’s SXSW Conference in Austin, Texas (11 – 20 March 2022) is a hybrid event focused on connecting people from all over the world, bringing together a diverse range of forward-thinking exhibitors – from promising startups to established industry leaders.

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The Power of Pink: Warner Bros. Brings ‘Barbie’ to Life at an ‘Over the Top’ Premiere Event

Event Marketer

Wendy Robino, SVP-Marketing Events and Regional Publicity, Warner Bros. began four months out, and like the overarching marketing campaign for the “Barbie” movie, the experience was designed to position Mattel’s Barbie brand as fresh and inclusive while paying homage to the themes and aesthetic of the Greta Gerwig-directed film.

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How to Measure the Success of Your Conference

Eventinterface

For planners, it may indeed be attendee numbers and room pickup; for financial people, it may be profitability; for marketers, it may be the number of leads generated. Every event should be part of an overall marketing strategy, and therefore act as a bridge from one thing to the next. Things to evaluate are attendance numbers?

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2019 40 Under 40: The In-Crowd

Connect Your Meetings

Meet the “In-Crowd,” our 2019 Connect Association 40 Under 40. 31 • Associate Manager of Meetings. Destination Tahoe Meetings & Events. 33 • Senior Manager, Meetings and Events. 33 • Director of Sales & Marketing. Austin, Texas. 37 • Director of Education and Meetings. 34 • Meeting Planner.

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