Maritz Global Events

JANUARY 8, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.”

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e2m.live

MAY 18, 2020

With physical events and trade shows set to remain on hold for some time yet, more and more companies with a considerable budget for events are going digital. But, how do you realign a multi-day trade show filled with networking and lead capturing opportunities and insightful sessions to the new world of virtual events?

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Ins'Tent

JULY 7, 2023

Having a pop-up tent booth at a trade show can be an excellent opportunity for businesses to showcase their products or services to a wide audience and network with potential customers and partners. Lighting can be an effective way to make your booth stand out, especially in a crowded trade show. Be consistent.

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Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. But how do you host a successful virtual trade show? An introduction to virtual trade shows. The benefits of hosting a virtual trade show. Download the guide. The sky’s the limit.

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Ins'Tent

OCTOBER 17, 2022

Because trade shows bring so many people together with common interests, they are an amazing way to get exposure for your business and meet a variety of potential new customers.

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Plan Your Meetings

OCTOBER 1, 2018

We settled on two events that charged no registration fee for attendees, thinking we’d save much of our meagre marketing budget by walking the trade show floor and handing out literature about our company. RELATED STORY: 8 top tips: Land quality leads at trade shows. Some were veteran suitcasers.

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Ins'Tent

MARCH 14, 2023

If you are preparing for events, such as trade shows, expositions, fairs, or conferences, it is advantageous to have a retractable banner that is flexible, light, and easily customizable. A retractable banner, AKA roll-up banner, is a type of portable, freestanding display stand used for advertising or informational purposes.

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Ins'Tent

AUGUST 14, 2019

Every year, millions of people visit trade shows across the United States. Whether it’s a tech expo or comic book convention, the average trade show visitor spends 5.5 The most successful trade exhibits all incorporate the latest technology. With so many trade shows out there, however, competition is fierce.

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Eventbrite UK

MARCH 20, 2018

This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers. The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog.

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. You are working in a highly competitive market and need to stay abreast of all the newest event trends.

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ePly

JANUARY 27, 2024

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

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Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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GEVME

JULY 4, 2019

Every event planner should know how to market an event venue to make it a success. Key reasons to market your event venue. How should you market your event venue so that it unmistakably impacts and guarantees a positive response from your target audience? Effective event venue marketing is the answer.

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Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

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GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019.

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Eventory

DECEMBER 20, 2018

At the very end of the year, every marketing manager takes a closer look at what the upcoming 12 months will bring. 2019 will offer lots of events of all kinds but it will be especially rich in advertising conferences and marketing related events. Event Marketing already took a place among the leading marketing activities.

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Social Tables

NOVEMBER 12, 2021

It can be used to advertise a brand, business, or product, as well as direct people to a physical location. . Marketing and brand managers interested in incorporating gorgeous event lighting into their signage should explore adding marquee signs to their next event setup. How should I use event signage? .

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Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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Ins'Tent

MARCH 6, 2023

Expanding Usable Outdoor Space With a Commercial Patio Umbrella Expanding your usable outdoor area with a custom market umbrella is a popular and effective way to create additional space for outdoor activities and events. Also, UV-resistant, waterproof canopy market umbrella material tends to be more durable and long-lasting.

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PCMA Convene

JANUARY 15, 2019

Add to that fact the high cost of purchasing, setting up, and staffing an exhibit booth and then sprinkle in how digital marketing channels have grown more sophisticated, and it’s easy to see how our exposition marketplaces may very well be on the road to becoming the next Sears.

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Event Industry News

JUNE 10, 2022

This includes the Mumbai debut of Gartex Texprocess India, Denim Show alongside Screen Print India, the successful trade fair trio of Paperworld India, Corporate Gifts Show, Interior Lifestyle India presented by Ambiente India, its flagship Media Expo and LED Expo fairs and the renowned NGV India Summit.

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Event Industry News

JULY 23, 2019

At the recent trade show hosted in Manchester, Richard Waddington, chairman of Event Marketing Association, James Morgan, founder of Event Tech Lab, and Holly Moore, founder of Make Events, discussed the developments in advertising. Advertising evolves with changing attitudes, technologies and expectations.

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PCMA Convene

AUGUST 9, 2020

On May 7, The Toy Association announced Toy Fair Everywhere, a series of three digital market weeks to start in July, in a video message from Steve Pasierb, president and CEO of the association. Due to COVID-19, we found ourselves in the position to bring that digital offering forward now.”.

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Eventmobi

JULY 5, 2023

Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. This allows sponsors to choose the option that aligns best with their marketing/business objectives and budget. Often, you want to reach out to someone from the marketing department.

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Ins'Tent

FEBRUARY 9, 2024

Overview If you are getting ready to set up for a trade show, festival, or other entertainment or sales event, it’s important to understand the difference between commercial inflatables and consumer inflatables. Inflatable advertising is an uncommon, yet fun, way to enhance your marketing campaigns and your foot traffic.

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Eventbrite UK

MARCH 24, 2022

Sponsorship is a multi-billion dollar industry, and its annual growth has surpassed advertising and other forms of marketing, including public relations, direct marketing, and promotions.

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Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a social media platform.

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Eventbrite UK

JUNE 5, 2019

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t always come true! The post The Event Marketing Lifecycle: When You Can Sell the Most Tickets appeared first on Eventbrite UK Blog.

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MeetingsNet

OCTOBER 2, 2023

chatbots to Freeman’s trade show and conference customers. In addition to conferences and trade shows, the video studio expects to create work for advertising, documentaries, destination marketing organizations, and more.

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Connect Your Meetings

OCTOBER 8, 2019

Research has shown that traditional marketing tactics aren’t working, so people aren’t listening to you. Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Conduct an influencer marketing campaign that delivers exceptional ROI.

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Event Marketer

MARCH 4, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover syrup fountains, the “Fyre Festival of kids events” and the inaugural Florida Man Games. the show’s host, Joe Manganiello, and executive producer, Howie Mandel, were on hand to greet fans. Behold: The Florida Man Games.

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Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

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QC Event School

JULY 14, 2022

As a wedding planner, it’s important to know how to market your business in order to attract potential clients. That’s why today, we’re going to break down the top 10 tips to market your wedding planning business. What Is The Target Market for Wedding Planners?

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Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

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Ins'Tent

JULY 14, 2023

Introduction: As a retail business owner, you understand the importance of effective marketing and promotion. Weather Protection: Whether you’re participating in outdoor or indoor markets, custom canopies provide protection from the elements. They are perfect for farmers markets, food concessions, and small-scale outdoor events.

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Velvet Chainsaw

AUGUST 6, 2019

For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. egg debate.

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Event Marketer

JANUARY 25, 2024

” –Emma Rathe, Head of Event Marketing, Reddit How do you translate business messaging to a playful, children’s museum-like experience? When we look into the future of advertising, customers are getting harder and harder to find in the context that’s most relevant to them,” says Emma Rathe, head of event marketing at Reddit.

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