Connect Your Meetings

OCTOBER 8, 2019

Research has shown that traditional marketing tactics aren’t working, so people aren’t listening to you. Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Conduct an influencer marketing campaign that delivers exceptional ROI.

Marketing 57

Marketing Trade Shows Social Media Advertising 57

MeetingsNet

APRIL 29, 2022

CinemaCon 2022, the annual convention and trade show of the National Association of Theatre Owners, drew about 6,000 members to Caesars Palace from April 25 to 28 to preview Hollywood’s upcoming releases and to talk shop with producers, directors, actors, marketing and advertising executives, equipment and technology suppliers, and each other.

Risk Management 111

Risk Management Conference Trade Shows Advertising 111

SpotMe Blog

JULY 25, 2021

Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions. Consider these hybrid event examples, both with different focuses, but still blended experiences: A large trade show that’s principally an in-person event with exclusive online content and an event app. Trade shows.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Expo Pass

AUGUST 23, 2022

There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Attendees, stakeholders, and speakers all have to know Why the event is happening. This is literally the schedule for your event, including speakers, breakout sessions, food services, and anything that will happen. Market your event.

Corporate Events 141

Corporate Events Event Apps Speakers Marketing 141

PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

Trade Shows 105

Trade Shows Sponsorships Advertising Consulting 105

GEVME

OCTOBER 10, 2020

This team ensures that the speakers’ timing, the presentation, the audio, the camera set-up, etc. Trade Shows – Trade shows refer to an annual event where the particular industry members come together to demonstrate their latest product or service. The essential part of any event is its speakers.

Sustainability 156

Sustainability Trade Shows Food and Beverage Events 156

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. You don’t have to rely on traditional marketing tactics anymore. Here’s fifteen.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing? Quick Reads. Sponsorships.

Marketing 79

Marketing Trade Shows Event Marketing Education 79

Eventmobi

FEBRUARY 3, 2022

For example, a leadership summit is often a loss leader, association events are usually events that break-even, and trade-shows are often the best opportunity to yield a profit. This chart shows an overview of the most common expenses for meetings and events. Expenses for Virtual Events. Streaming service cost.

Food and Beverage 370

Food and Beverage Financial Sponsorships Technology 370

GEVME

APRIL 25, 2018

Whether it’s a celebration of your marketing team’s achievements, a new product launch, or taking one hundred team members on an incentive trip to Buenos Aires, all of these wonderful events can be considered corporate events. or clients (trade shows, charity events, etc.). Trade show. 30,000 – $2,000 000.

Corporate Events 224

Corporate Events Event Planning Trade Shows Social Media 224

GEVME

MARCH 15, 2019

Over 5,000 event colleagues, exhibitors, and mentors connected with one another at the Special Event (TSE), the industry’s largest trade show and conference for event professionals. Social Media Marketing World 2019. The IMEX America public expo show is a champion in the U.S. advertisement industry. March 2019.

2019 179

2019 Event Management Conference Management 179

TicketBud

DECEMBER 10, 2015

As you’ll recall in my last post , content marketing is essential for positioning yourself as a leader within your industry. This means that if you’re doing a trade show, having a representative from a company writea bout what to look for in a certain product is great. Guest posts from speakers and stars are great here.

Marketing 60

Marketing Trade Shows Speakers Social Media 60

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

Trade Shows 136

Trade Shows B2B Social Media Advertising 136

Eventscase Blog

JANUARY 10, 2024

Similarly, working with suppliers who adhere to ethical standards, such as fair trade practices or eco-friendly production methods, promotes responsible sourcing and supports local communities. Furthermore, organisations can practise ethical marketing and advertising by promoting events accurately and transparently.

Meetings 59

Meetings Sustainability Advertising Event Planning 59

GEVME

JULY 21, 2021

Almost every event imaginable can be conducted virtually including trade shows, conferences, career expos, corporate events, etc. No matter what the software, they will have some typical features such as: – A video playback to view the event live, such as a performance, or a presentation from a live speaker.

Food and Beverage 156

Food and Beverage Trade Shows Events Social Media 156

GEVME

JULY 21, 2021

Almost every event imaginable can be conducted virtually including trade shows, conferences, career expos, corporate events, etc. No matter what the software, they will have some typical features such as: – A video playback to view the event live, such as a performance, or a presentation from a live speaker.

Food and Beverage 156

Food and Beverage Trade Shows Events Social Media 156

PCMA Convene

MAY 1, 2017

When Valarie Coyle, meetings director at Health Professions Network, starts mapping out her next event, a destination marketing organization (DMO) is always her first stop. They can be your social-media guru, local speaker bureau, or on-the-ground safety net. The primary function of the CVB today goes far beyond marketing.

Marketing 83

Marketing Hotels Speakers Advertising 83

Planning Pod

JULY 7, 2022

Reporting features in event and venue management platforms can measure anything from which marketing efforts were most effective to ROI. Surveying sponsors, donors, guest speakers, and exhibitors can also provide information of value. Digital event marketing. Virtual/hybrid event platforms.

Event Tech 103

Event Tech Tech Social Media Technology 103

Eventmobi

JULY 13, 2023

Think back: what do you remember about the event speakers from your most recent event? Getting the right speakers for your event can make or break the success of your conference, trade show, or seminar. But finding the perfect speakers can sometimes feel like searching for a needle in a haystack! Entertainers.

Speakers 195

Speakers Advertising Contracts Negotiating 195

Event Industry News

SEPTEMBER 14, 2020

Global events agency, The fresh Group have partnered with Sunbelt Rentals UK – the UK division of the global leaders in plant supply, tools and specialist equipment hire for the construction, events and infrastructure markets – to produce SUNFEST, a virtual festival exploring future innovation and sustainability in rental.

Sustainability 70

Sustainability Trade Shows Advertising Speakers 70

Event Industry News

JUNE 28, 2022

Other winners included Informa Markets – Decorex 2021, who picked up the Marketing Campaign of the Year award for trade, Quartz Business Media Ltd – World Vape Show Dubai who picked up the award for Best Event Launch and Katherine Parkhouse from FESPA who picked up the Unsung Hero award. Informa Markets – Decorex 2021.

2022 82

2022 2021 Sustainability Venues 82

PCMA Convene

SEPTEMBER 18, 2017

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Here are four insights we’ve learned from analyzing the marketing-spend category: 1. Marketing spend for conferences with an expo is usually closer to 6 percent.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

QC Event School

SEPTEMBER 29, 2022

These events can be anything from conferences and trade shows to holiday parties and team-building exercises. Trade shows. Moreover, they’re usually put on for the purpose of marketing or networking. Trade shows. Trade show coordinator. The Answer! Product launches. Hybrid Events.

Corporate Events 94

Corporate Events Event Planning Negotiating Trade Shows 94

InitLive

MARCH 4, 2021

What kind of value do you want to provide, and which organizations and speakers would make ideal partners for your event? Here are a few formats that you can incorporate in your conference: Trade Show. Marketing and advertising. Giveaways and speaker gifts. Booking Your Speakers. Large Seminars.

Conference Planning 107

Conference Planning Conference Speakers Sponsorships 107

InitLive

NOVEMBER 10, 2022

What kind of value do you want to provide, and which organizations and speakers would make ideal partners for your event? Here are a few formats that you can incorporate in your conference: Trade Show. Marketing and advertising. Giveaways and speaker gifts. Booking Your Speakers. Large Seminars.

Conference Planning 62

Conference Planning Conference 2022 Speakers 62

Socio Events

AUGUST 29, 2022

For example, for a client seeking brand awareness, a sponsorship package could include webinars featuring speakers from their company, interviews with their team published on your website through blogs or videos, and a booth sponsorship with an on-site activation at a large trade show.

Sponsorships 52

Sponsorships Social Media Financial Speakers 52

SpotMe Blog

JUNE 2, 2021

It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. Business-to-business (B2B) lead generation is the process of identifying potential business customers and attracting their interest through cold calling, content marketing, and other sales and marketing tactics.

B2B 130

B2B Social Media Marketing Events 130

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? How do you make sure your association stands out from the crowd?

Marketing 195

Marketing Social Media Sponsorships Advertising 195

PCMA Convene

JUNE 23, 2020

and in some instances is an even smaller part of their overall meeting investment (sponsorship, advertising, industry sessions, etc.). The virtual conference can supplement your newsletter and cross-market to other ASSH programs. Troy Peters , Vice President of Marketing and Business Development, Video West, Inc.

Sponsorships 98

Sponsorships Trade Shows Advertising Travel 98

MeetingsNet

JUNE 5, 2017

That could just be a fun fact, but in the hands of speaker, author, and marketing and advertising specialist Kelly McDonald , founder of McDonald Marketing and a top expert in consumer trends, generational differences, and leveraging the customer experience, it’s a teachable one. When are ladies room lines longest?

Meetings 89

Meetings Trade Shows Speakers Advertising 89

StraussCA

JUNE 29, 2022

Creating a solid plan for your next event takes time, to avoid rushed marketing activities leading to poor attendance and financial returns. Event Marketing. Entertainment, guest speakers or presenters; factor in travel, accommodations, per diems and other consumables. Event Marketing. Ingredients: . Event Goals.

Food and Beverage 52

Food and Beverage Contracts Entertainment Insurance 52

Bizzabo

MAY 15, 2020

Speakers from SAP, Twitter, Bloomberg Live, HubSpot, Yext, Gainsight and more came together for an afternoon filled with insights and inspiration. As a marketer at an events company, I understand first-hand the unprecedented impact COVID-19 has had on us all—personally and professionally.

Speakers 92

Speakers Events Technology Marketing 92

The Modern Event

JANUARY 21, 2016

Yay for free advertising! Encourage attendees and speakers to post with a hashtag that shares your message, for example in November for National Diabetes Month JRDF launched a #T1Dlookslikeme campaign to raise awareness for Type 1 Diabetes. Location is everything. Ok, that’s not a phrase, but it should be. Spread your message.

Trade Shows 60

Trade Shows Social Media Advertising Speakers 60

Hubilo Blog

MAY 21, 2019

Even though social media and other technologically advanced marketing platforms continue to influence the advertising industry, keep in mind that there’s no substitute for person-to-person exchange in marketing. This Chicago-based firm invested significantly in an upcoming trade show across various marketing channels.

Trade Shows 45

Trade Shows Food and Beverage B2B Banking 45

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition. Marketing an event isn’t a piece of cake.

Social Media 52

Social Media Marketing Events Trade Shows 52

Hubilo Blog

AUGUST 5, 2020

Virtual conferences, summits, exhibitions, trade shows, meetings, trade fairs, educational fair events, anything – they have to be detail oriented and snappy with the planning and execution of events at the same time. GPJ India is a subsidiary of GPJ worldwide, the world’s #1 ranked experience marketing agency.

Event Management 105

Event Management 2020 Management Consulting 105