Maritz Global Events

JANUARY 8, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. It throws a wrench in their trade show marketing routine.

Trade Shows 64

Trade Shows 2001 Advertising Education 64

e2m.live

MAY 18, 2020

With physical events and trade shows set to remain on hold for some time yet, more and more companies with a considerable budget for events are going digital. But, how do you realign a multi-day trade show filled with networking and lead capturing opportunities and insightful sessions to the new world of virtual events?

Trade Shows 96

Trade Shows B2B Event Apps Advertising 96

Eventbrite UK

JUNE 5, 2019

It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes don’t always come true! Instead, base your strategy on real results from events like yours. The experts at ToneDen have worked with countless events to refine […].

Event Marketing 112

Event Marketing Marketing Advertising Events 112

Eventbrite UK

MARCH 20, 2018

This guide will equip you with the tips and best practices you need to master event marketing on LinkedIn and convert your prospects into ticket buyers. The post Master LinkedIn Advertising for B2B Events appeared first on Eventbrite UK Blog.

Advertising 108

Advertising B2B Event Marketing Marketing 108

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 195

Trade Shows 2001 Automotive 2007 195

GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

Event Planning 136

Event Planning Marketing Advertising Social Media 136

GEVME

JULY 4, 2019

Every event planner should know how to market an event venue to make it a success. Corporate event planners are a separate industry segment that seeks out top-notch enterprise venue solutions. . Key reasons to market your event venue. Effective event venue marketing is the answer.

Corporate Events 136

Corporate Events Venues Marketing Advertising 136

Social Tables

NOVEMBER 12, 2021

How should I use event signage? . Event signage is used in a variety of ways. It can be used to advertise a brand, business, or product, as well as direct people to a physical location. . Explore these ideas and find inspiration for your next event signage design. .

Advertising 148

Advertising Trade Shows Social Media Event Design 148

Attendease

FEBRUARY 7, 2022

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Ins'Tent

MARCH 6, 2023

Expanding Usable Outdoor Space With a Commercial Patio Umbrella Expanding your usable outdoor area with a custom market umbrella is a popular and effective way to create additional space for outdoor activities and events. Also, UV-resistant, waterproof canopy market umbrella material tends to be more durable and long-lasting.

Marketing 52

Marketing Advertising Banking Entertainment 52

Eventory

DECEMBER 20, 2018

At the very end of the year, every marketing manager takes a closer look at what the upcoming 12 months will bring. 2019 will offer lots of events of all kinds but it will be especially rich in advertising conferences and marketing related events. What advertising conventions can bring you?

Advertising 77

Advertising 2019 Conference Social Media 77

Event Industry News

JULY 23, 2019

At the recent trade show hosted in Manchester, Richard Waddington, chairman of Event Marketing Association, James Morgan, founder of Event Tech Lab, and Holly Moore, founder of Make Events, discussed the developments in advertising. Live events. Bottom line.

Advertising 56

Advertising Trade Shows Event Tech Tech 56

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2020 Guide appeared first on InCharged.

2020 49

2020 Event Marketing Marketing Social Media 49

Connect Your Meetings

OCTOBER 8, 2019

Research has shown that traditional marketing tactics aren’t working, so people aren’t listening to you. Event Influencer Marketing is the best-kept secret weapon, a low hanging fruit that fits neatly in your existing event marketing campaign. Apply strategies tailored specifically for events.

Marketing 57

Marketing Trade Shows Social Media Advertising 57

Event Marketer

OCTOBER 2, 2023

Your monthly event sustainability update T he Advertising Specialty Institute found in its 2019 Global Ad Impressions Study that consumers hold on to a typical promotional item for, on average, one year and 23 percent of products are thrown away. Gone are the days of the stress ball you found on the trade show floor.

Sustainability 105

Sustainability 2013 Trade Shows Advertising 105

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2019 Guide appeared first on InCharged.

2019 45

2019 Event Marketing Marketing Social Media 45

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Event Marketer

JANUARY 25, 2024

” –Emma Rathe, Head of Event Marketing, Reddit How do you translate business messaging to a playful, children’s museum-like experience? Insert the orange key, and insights about different marketing solutions implemented by actual brands put it all into context. That’s what makes it special.” Ask Reddit.

2024 94

2024 Advertising Event Marketing Marketing 94

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2019 Guide appeared first on InCharged.

2019 40

2019 Event Marketing Marketing Social Media 40

Event Marketer

MARCH 4, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover syrup fountains, the “Fyre Festival of kids events” and the inaugural Florida Man Games. the show’s host, Joe Manganiello, and executive producer, Howie Mandel, were on hand to greet fans. Behold: The Florida Man Games.

Government 97

Government Advertising Trade Shows Sponsorships 97

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing?

Marketing 79

Marketing Trade Shows Event Marketing Education 79

SpotMe Blog

JULY 25, 2021

.” There may be a physical event with bonus online access, a primarily online event with limited in-person aspects, or an even blend of both. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app. Trade shows. Team meetings.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

Marketing 59

Marketing Social Media 2027 2023 59

PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

Trade Shows 105

Trade Shows Sponsorships Advertising Consulting 105

Eventmobi

JUNE 16, 2023

Start by building an event budget around ROI, setting goals for the amount of revenue you want to drive per dollar spent, and finding opportunities to drive revenue without spending anything at all. You don’t have to rely on traditional marketing tactics anymore. Here’s fifteen. Need to land new sponsors?

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Expo Pass

AUGUST 23, 2022

For more, this is why event software is a must for corporate event planners. How to Plan a Corporate Event. Corporate events are all about strengthening business relationships. There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Market your event. Virtual event platform.

Corporate Events 141

Corporate Events Event Apps Speakers Marketing 141

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

Trade Shows 136

Trade Shows B2B Social Media Advertising 136

ePly

FEBRUARY 13, 2024

And that’s where you find out if all the effort you put into your event achieved your desired outcomes. What is event ROI? That investment can be anything from real estate to a marketing campaign or conference. It can be a very valuable tool for determining the success of an event such as a conference or trade show.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

PCMA Convene

AUGUST 8, 2017

Last month, Convene and event marketing agency Marketing Design Group (MDG) collaborated on an exclusive Periscope livestream at Transform USA ‘s inaugural event in Washington, D.C. . That helps to get eyes on the prize, get social lift, and create that buzz for the next event.”.

Social Media 83

Social Media Advertising Trade Shows Marketing 83

TicketBud

DECEMBER 10, 2015

As you’ll recall in my last post , content marketing is essential for positioning yourself as a leader within your industry. It is also a fantastic way to get people more interested in going to your event or using your event planning business. This means that you can’t just advertise your event your your service.

Marketing 60

Marketing Trade Shows Speakers Social Media 60

Planning Pod

JULY 7, 2022

Reporting features in event and venue management platforms can measure anything from which marketing efforts were most effective to ROI. Virtual/hybrid event platforms. Digital event marketing. Trade show organizers and corporate event planners can even market individual webinar sessions and keynotes this way.

Event Tech 103

Event Tech Tech Social Media Technology 103

Event Industry News

AUGUST 12, 2019

We stock items to suit a whole host of marketing needs, from event marketing to promotional displays which can be utilised inside or outside your establishment. . Promotional Flags Outdoor Banner Stands Pavement Signs Advertising Banners Lamp Post Banners. Display Wizard Ltd. Retail & POS Displays.

Trade Shows 58

Trade Shows Retail Advertising Transportation 58

Eventbase

JANUARY 30, 2020

Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. According to Forrester, 45 percent of global B2B technology decision-makers rely on conferences and trade shows to make technology decisions. The event app is a great place to start.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing? It isn’t about you.

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

InGo

JULY 1, 2019

At InGo, we believe that the future of events is in relationships. This is why we have empowered over ten million visitors to reconnect and invite their most valuable connections through our award-winning marketing platform. Events provide the best opportunities for authentic connections.

Social Media 52

Social Media Trade Shows Advertising Marketing 52

GEVME

JUNE 4, 2019

Given an event sponsorship proposal and the propensity of consumers to associate sponsors with the event they promote, it is important for companies to select events that are appropriate for their brand, product, or corporate image. What do sponsors expect from the events? What to offer to your sponsors?

Sponsorships 136

Sponsorships Trade Shows Events Advertising 136

Eventtia

MAY 20, 2022

Just about anything that you can brand with a company logo is fodder for an event swag bag. The trick that makes swag bags effective is that amongst all the free stuff is usually marketing or advertising material. But with so many events being pushed online thanks to COVID, how does that concept work now? Tight budget?

Conference 77

Conference Banking Trade Shows Events 77