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Event Tech Investment Tracker

EventMB

This follows the November 2021 PCMA announcement of a partnership with JUNO as its official year-round community platform provider. London and New York-based event tech company Glisser raised $4.9 as a $1 trillion market opportunity. Allseated experienced 120% revenue growth in 2021 and has 120 employees worldwide.

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Your Guide to Events This Year: 12 Ways to Get Your Conferences and Trade Shows Right

CadmiumCD

To help you get the most out of 2021, we put together a PDF calendar to help you keep your year in order. This year will be a big one and we’re so excited to see what you do with your events in 2021. ” Do yourself a favor and review all the pieces of your 2021 events platform. Brush Up On Your Tech Skills.

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The Challenge of Virtualizing Trade Shows and Exhibit Halls

PCMA Convene

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. Illustration by SHOUT). It’s nonsense. It does not exist.

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Winners Announced: The 2021 Ex Awards and EDTAs

Event Marketer

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EX AWARDS. Agency: Infinity Marketing Team.

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Tech Mergers Could Simplify Virtual Meeting Management

SmartMeetings

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. That functionality will allow Cisco’s Webex product to be more competitive with the market dominator, Zoom.

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Guide: How to Plan a Successful Product Launch Event

Attendease

After countless months of R&D, you have a new product that you’re really excited to bring to market. What you do next is key, and an impactful and engaging introduction to the market is paramount to your product’s growth and longevity. We have two words for you: experiential marketing. billion recorded a year earlier. .

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The Best Webinars of 2021 So Far

ePly

With so few hours in the day, it’s been impossible to attend all the webinars you may have wanted to, so that’s why we gathered together some of our best webinars of 2021. Rich Vallaster, Director of Client Relations and The Trade Show Wonk at Personify, shared critical considerations when developing plans for a hybrid 2.0

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