Nunify

JANUARY 4, 2022

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events continue to deliver better ROI, Higher lead generation and Better content.

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Event Marketer

JULY 12, 2021

Nearly a year and a half has passed since the pandemic irreparably altered the world of experiential marketing. So as the industry begins to emerge from COVID’s fog, event marketers looking to cultivate career growth should be keeping their established skills sharp while embracing the new set of tools they’ve added to their arsenal.

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Attendease

DECEMBER 23, 2019

What does 2020 hold for the events industry? With rapid innovation and global sharing of ideas entrenched in technology – event managers are not any more afraid of applying new methods in order to find their perfect blueprint for an event. Below are the top 9 event trends that will shape 2020. A lot in fact!

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EventBank Insights

JANUARY 6, 2020

That’s just some of the marketing challenges we’ve encountered over the past year. But to succeed in marketing, you always need to be forward-thinking. Here’s what the other marketers have to say will be the biggest marketing opportunity this 2020. Marketers Should Rely Not Only on Data But Actionable Insights.

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GEVME

AUGUST 15, 2019

Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The most important goal remains to consider everything—absolutely all modern tips and tactics to improve your event with our current event trends. Engaging technology.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

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Event Marketing Marketing Trade Shows Social Media 98

Endless Events

FEBRUARY 3, 2020

?? The Best of the Best: Event Marketing: How to Measure Event Marketing Success. Mic Up: Microphones For Events – How Many Do You Need? ? Need some additional help making sure you budget for event marketing? Download our Event Budget Spreadsheet Template! . ???? Upcoming events.

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Eventbase

FEBRUARY 25, 2020

We’re getting ready for SXSW 2020 and looking forward to our 10th year of powering the official SXSW GO app. To help our fellow event marketers plan their time, here are our top picks for your SXSW schedule 2020 — including a session we’re presenting! Join this session to hear from the U.S.

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Event Marketer

JUNE 14, 2021

Experience builders obsessed with the attendee journey know that in the last few hours of an event, attendee attrition—people leaving early—can make the difference between an event that falls a little flat or one that wraps leaving everyone with all the feels. This article was originally published in 2020 and is updated periodically.

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Smart Meetings

FEBRUARY 15, 2022

So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? This is according to a recent study by CMO Council, in collaboration with Cvent, titled “ NextGen Events: Optimized for Outcomes. ”. Hybrid is Hard.

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Event Marketing Marketing Healthcare 2019 98

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. See also : 2020’s Upcoming Virtual Annual Industry Conferences. Think Virtual First .

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InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. InCharged combines technological innovations with marketing trends to assist with clients’ campaigns. The post Event Marketing Trends: 2020 Guide appeared first on InCharged. Contact us for more information.

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ePly

JANUARY 8, 2020

Here are three tips for upping your email marketing game in 2020: It goes directly to your audience, is easy to consume, and inspires immediate action. That said, there are a few things you can (and should!) do to stand out from the pack.

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Eventtia

FEBRUARY 4, 2020

It should come as no shock that brands such as Salesforce, Apple, and Tesla are investing big in events ????. Every year we see these events, with their own dedicated followers, capture the headlines with product launches, speakers, and exclusive brand elements.

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Event Marketing 2020 Marketing Speakers 71

Bizzabo

JULY 17, 2020

The COVID-19 pandemic has changed event marketing as we know it. That’s why we developed LEAD, a data-driven framework that helps event marketers navigate current changes in the industry. In this article, Bizzabo CEO and Co-Founder Eran Ben-Shushan shares how to successfully reshape your organization’s event strategy.

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e2m.live

MARCH 2, 2021

To make the event seamless, UAK needed a user-friendly, stable and secure virtual event platform that would do more than just allow them to host sessions – it would come with a suite of networking features and customized virtual lobbies. e2m OnAir turned UAKON 2020, their 34th annual conference into a virtual event.

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EventBank Insights

DECEMBER 11, 2019

To succeed in marketing, you need to be forward-thinking. That’s why on December 10, we hosted EventBank’s Marketing 2020: Trends, Predictions and Planning for the New Year event in Manila. Check out the pictures from the event below and keep an eye on this post as we will be updating it with more insights soon!

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Eventbrite UK

JULY 31, 2017

With video predicted to account for 79% of global internet traffic by 2020, it's a form of media that event organisers need to use to promote events. The post How To Use Video For Event Marketing: Before, During, and After appeared first on Eventbrite UK Blog.

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Event Marketing Marketing 2020 Events 97

Event Leadership Institute

DECEMBER 11, 2019

Event marketing is an essential part of pulling off a fantastic event. This week’s Smarticle will provide some insight into the three core social media networks, so the next time you’re planning an event, you’ll be better prepared to leverage social media to its fullest extent. Start Date: January 14, 2020.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.

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Event Smart

OCTOBER 1, 2022

Business events and the event industry, in general, have both taken a break, a long break at that one. Revenues from live events fell as the pandemic caused a worldwide cancellation of events. The […].

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Event Planning Event Marketing 2020 Marketing 105

Endless Events

DECEMBER 24, 2019

The trends keep on coming, and today we’re tackling 2020 event design trends! And we’ve already covered business and marketing trends, so it’s time to get a little more creative. And Susie has decades of experience in events, a thirst to travel the world and a curiosity to explore trends pertaining to design.

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Event Industry News

JULY 8, 2021

On the heels ofits second anniversary in June, Hopin, the leading all-in-one event management platform that enables immersive and interactive experiences from anywhere, announced today it is enhancing and expanding its event marketing suite with the acquisition of Attendify. Gainsight, and more.

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EventMB

OCTOBER 11, 2022

Skift Take: As the industry gathers together for IMEX in Las Vegas, news broke that Kimberley Gishler, president and CEO, and Olga Rosenbrook, director of programming and member services of the Corporate Event Marketing Association (CEMA) — an organization that PCMA acquired in December 2020 have resigned.

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Showclix

DECEMBER 9, 2019

Have you utilized TikTok yet for your event marketing? That means that this high-engagement social media platform is a ripe resource for event marketers! Our experts have compiled a list of the top three ways to promote your ShowClix event on TikTok in 2020. Participate in Trends.

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Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

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Bizzabo

AUGUST 7, 2020

Discover this year's best virtual events focused on diversity, equity, and inclusion and learn how you can support and amplify the voices of those who need to be heard. Many companies are pivoting to virtual events. More than 90% of event marketers plan to make virtual a key part of their strategy going forward.

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2020 Healthcare Tech Conference 79

Hubilo Blog

APRIL 17, 2020

What is the next big thing in 2020? . The biggest thing that can happen in the world in 2020 is Virtual Conferences – Online Events. Let’s understand various reasons in detail why virtual conferences – online events will be the next big thing in 2020. Customizing strategies is key to marketing .

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Event Industry News

AUGUST 20, 2020

One of the leading venues in the re-opening of the events industry, the Business Design Centre has announced it will be hosting The Exhibition Marketers Masterclass, a brand-new, one day training course dedicated to the exhibition industry, it has been announced. Tickets cannot be purchased for the Exhibition Marketer’s Masterclass.

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Marketo Events

JUNE 2, 2020

Ultimately, by keeping the customer top-of-mind through their speaker and attendee experience, you’ll already have a worthy virtual event. . The post Content Strategy for Virtual Events | 5 Lessons from Adobe Summit 2020 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

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Event Industry News

JULY 2, 2020

“Post C OVID-19 – The Future of B2B Events”: Space Global’s international survey of c.500 500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. Marketeers expect to be able to re-engage with events from October, after spend on B2B events recorded an 80% fall in Q2 2020.

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Planner WIre

MARCH 19, 2022

In this episode, we talk with Lisa Schulteis , an experienced organizer of live and virtual events. She is the founder of Your Event Market Place , the marketplace for event professionals. Lisa started working on her new business during the various Covid lockdowns of 2020 and launched the website in 2021.

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Event Industry News

FEBRUARY 14, 2020

The 37th edition of International Confex will take place on 25 – 26 February 2020 at ExCeL London, bringing together thousands of event professionals for two jam-packed days of learning, networking and inspiration. Workplace Culture, How to build a successful business in the events industry How to truly involve your event community.

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Event Marketer

AUGUST 14, 2023

Kate Wolff, Co-Founder/Co-Chair, and Arya Davachi, Programming Director, Do the WeRQ Somewhere between 2020’s DEI reckoning and the violent rhetoric queer people are facing in 2023, the level of support provided to the LGBTQ+ community by brands has taken a nosedive.

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Bizzabo

MARCH 5, 2019

Your event campaigns are about to get a lot more precise. See how marketing leaders from InsightSquared and Bizzabo fit events into their account-based marketing (ABM) strategy. What is account-based marketing? How can it make your event campaigns more targeted and in turn more profitable?

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e2m.live

MARCH 2, 2021

To make the event seamless, UAK needed a user-friendly, stable and secure virtual event platform that would do more than just allow them to host sessions – it would come with a suite of networking features and customized virtual lobbies. e2m OnAir turned UAKON 2020, their 34th annual conference into a virtual event.

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2020 Education Conference Speakers 52

Bizzabo

APRIL 28, 2020

Check out these top 7 event technology trends to look for in 2020 and beyond as event planners continue to navigate a new world of virtual, hybrid, and in-person events. As you begin planning your next big event, it’s important to learn about these trends that may be here to stay. Artificial intelligence.

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