Smart Meetings

DECEMBER 22, 2021

Meet the 2019 Planners of the Year. With a new variant on the rise and winners spread over two countries, the obvious solution was to do something digital. The CEO of MC Event Consulting knew people weren’t going to come to New York City for a 2-hour event. What does sponsorship look like?

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Meetings 2022 Tech Sponsorships 101

Bizzabo

FEBRUARY 4, 2019

This guide is full of examples, case studies and best practices for planning an event roadshow in 2019—and beyond. One of the biggest event trends of event of 2019 is the event roadshow. This event marketing tactic has become increasingly popular as a go-to solution and has the potential to elevate a company’s overall event strategy.

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2019 Social Media Travel Speakers 55

Bizzabo

DECEMBER 11, 2019

The New York City-based publisher has been covering diverse topics such as creativity, ad campaigns, and client-agency relationships since 1979. You can apply these lessons to your own event marketing efforts. May 1, 2019. AdWeek did an amazing job of securing sponsorships for its AdWeek Ignite event.

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2019 Advertising Education Ecommerce 62

TicketBud

AUGUST 28, 2023

FAIL 1 – Not Living Up to the Brand In January 2019, the Clemson University football team was scheduled to be honored with dinner at the White House after their National Championship win against The University of Alabama. Marketing for the event touted celebrity guests, top-level speakers and a highly anticipated ball pit.

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2009 Financial 2017 2013 78

Event Marketer

MARCH 23, 2022

Check Out Our SXSW Archives: Big Bets in Experiential at SXSW 2019, from Netflix to Sony to Lululemon. More than 1,700 people RSVP’d to the invite-only, New York City subway station-themed event, which celebrated art, music and community. Agency: MTW Agency, multicultural marketing strategy). ALLY FINANCIAL.

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2022 Entertainment Tech 2001 127

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. A few summers ago, The Wall Street Journal partnered with The MAG for this tasty experiential marketing campaign. Marketing brilliance!

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Negotiating 2020 Tech Conference 62

Bizzabo

AUGUST 30, 2019

12 Forbes Event Marketing Examples. In 2019, the slate of speakers includes successful entrepreneurs like the founder and CEO of Squarespace, Anthony Casalena. The entire goal of the event is to encourage attendees to move from talk to action and market their companies with authenticity, trust, and purpose. Source: Forbes.

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Healthcare 2019 Speakers Conference 48

Bizzabo

MAY 2, 2019

Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. And, once they're in the seats at one of your get-togethers, you can shower them with your brand message and market your company's products and/or services to them. Make Use of Event Sponsorship. Why shouldn't they be? April 5, 2016.

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Financial Sponsorships 2015 Travel 51

Bizzabo

NOVEMBER 13, 2019

New Work Summit. The 2019 gathering was held in February and focused on the future of work — especially as it pertains to artificial intelligence (AI). The Truth is Local" campaign took place in June 2019 when interactive storefronts brought to life NYT headlines in the Bronx, Brooklyn, Manhattan, Queens, and Staten Island.

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Speakers Travel 2019 Fashion 48

Bizzabo

MARCH 27, 2019

Were you to host your event in New York City, for example, not every person in your audience would be able to attend due to the cost of travel. Wistia is a video marketing platform specifically designed for businesses. Event Marketing School. Source: Event Marketing School. Event marketing can be tough.

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Event Ideas 2018 Marketing Events 107

Bizzabo

JUNE 20, 2018

Dayna Rothman is Chief Revenue Office at SaaStr and a marketing thought leader. As soon as she joined, Dayna found herself balancing large scale event marketing and nitty-gritty event logistics. At Marketo I ran content marketing there for about three and a half years. Sponsorship sales follow a pretty typical B2B sale cycle.

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Conference B2B B2C Sponsorships 55

Bizzabo

AUGUST 16, 2019

The company hosts many highly regarded conferences, trainings, and experiential marketing events each year. Cisco Connect events happen throughout the year in dozens of cities around the world. New York City? Create events for a specific target market and they'll likely be more successful. Cisco Live.

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Social Media Telecommunications Technology 2019 48

Bizzabo

MARCH 12, 2019

This month we spoke with Maddie Vesey—the events lead at InsightSquared—about scaling a company conference, launching an event roadshow, account-based marketing and Boston. In that time she's worked her way from a supporting marketing role to the head of InsightSquared's event strategy. Sales and marketing alignment.

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2017 2018 Events 2019 50

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

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Speakers Consulting Healthcare Financial 101

Marketo Events

NOVEMBER 7, 2018

From January beer festivals to December holiday markets, there is always an event to attend thanks to our experience-focused lifestyles. Brand sponsorships for music festivals, tours, and venues totaled $ 1.22 Experience Marketing for Brands. the critical question in any marketer’s mind. billion in 2012.

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2019 Marketing Social Media Advertising 166

Hubilo Blog

FEBRUARY 25, 2020

Keynote speakers in Marketing and Sales. He was the guest speaker for the HT Brand Studio special on “Emergence of Vernacular Marketing” Where to Find him? Nir is an expert on product marketing and development. Robert is the Regents’ Professor Emeritus of Psychology and Marketing at multiple universities.

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Speakers Healthcare Consulting Financial 98