Event Marketer

APRIL 10, 2023

It expanded by nearly 40 percent between 2019 and 2021 and now boasts 4.8 Consumers’ interest in the sport is booming—and that translates to big-time sponsorship opportunities for brands who take the time to understand who the fans are and how to speak to them authentically. million active “picklers” in the U.S.,

Sports 84

Sports Sponsorships 2023 2021 84

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. So, how often should event marketers update their strategies?

Event Marketing 134

Event Marketing Marketing Social Media Events 134

Bizzabo

FEBRUARY 22, 2019

Sometimes event sponsorship can mean the difference between a widely successful event and a gut-wrenching failure. Keep reading to learn: What event sponsorships are and why they're so valuable. What a great event sponsorship package looks like. What Are Event Sponsorships? Why Event Sponsorships Are Valuable.

Sponsorships 50

Sponsorships 2019 Events Conference 50

Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event. Co-host the event.

2019 150

2019 Food and Beverage B2B Social Media 150

Eventmobi

MAY 27, 2019

Over the course of three days this May 2019, entrepreneurs, tech moguls, venture capitalists, and all sorts of other innovators from across the world gathered at the Enercare Centre in Toronto, Canada. Great sponsorship opportunities. Part of their sponsorship revenue could cover the cost of the screens.

2019 170

2019 Trade Shows Sponsorships Event Apps 170

Velvet Chainsaw

DECEMBER 17, 2019

Sponsorship is the most powerful form of marketing. Recently I’ve received invitations to attend webinars and download industry research reports and articles all aimed to help conference and show organizers grow sponsorship revenue. Some of the more innovative sponsorships will align with the passion or values of the attendees.

Sponsorships 70

Sponsorships Food and Beverage Advertising Contracts 70

Eventbase

JANUARY 30, 2020

Sponsorship sales make up a significant chunk of the production budget of most enterprise events. Over 90 percent say that sponsor retention rates are static or decreasing — a worrying trend that event marketers need to pay attention to. Here are three innovative ways to breathe new life into your sponsorship programs: 1.

Sponsorships 52

Sponsorships Advertising Event Apps 2019 52

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. Reasons to use event marketing tools. Top 12 best event marketing tools for 2019.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Smart Meetings

JANUARY 1, 2019

Will 2019 be the year you leverage social media to make your events safer, more compelling and downright fun? A new survey shows that planners are missing opportunities to connect, sell sponsorships and build community. Here are the internet and social media trends planners need to know for 2019. Risk Management.

Social Media 111

Social Media 2019 Consulting 2018 111

Expo Pass

NOVEMBER 14, 2018

Event Industry Technology Predictions for 2019. 2019 should be an exciting year for the event industry as new technologies and software systems continue to revolutionize the way in which processes are streamlined and sharped, ultimately resulting in greater ease of use and engagement. Will beacon technology be on the rise in 2019?

2019 61

2019 Technology Sponsorships Tech 61

Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets. in group hotel rates, with a 7.8%

2023 222

2023 Food and Beverage 2022 Transportation 222

Event Marketer

NOVEMBER 30, 2022

Event marketers today are grappling with the rising cost of event services, extensive shipping delays and labor shortages. And while there’s a general sense of optimism, the majority of event marketing budgets are not expected to be fully reinstated to 2019 spend levels until next year, or even 2024 for some organizations.

2023 115

2023 Sponsorships 2024 Event Marketing 115

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. Marketing has a place in every stage of the event process and events are necessary to an all-inclusive marketing program. What is Event Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Skiddle

JUNE 30, 2023

Live music revenue in the UK is set to surpass the pre-pandemic peak from 2019 this year. Elsewhere, PwC predicts that the UK live music market will generate £1.63bn in 2023, compared to the £1.54bn from 2019. Live music sponsorship will total £420m, while overall ticket sales will total £1.2bn. per year until 2027.

2027 52

2027 2023 Sponsorships 2019 52

Smart Meetings

FEBRUARY 27, 2023

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. Also, 83% of exhibitors have purchased at least one sponsorship from 2017-19. Provide exclusive or a finite number of sponsorship opportunities. Optimize each for SEO.

Conference 111

Conference Sponsorships Trade Shows Insurance 111

The Expo Group

DECEMBER 3, 2019

Our guests this month include Rachel Wimberly - with Tarsus Group and President/Editor-in-Chief at TSNN, Kevin Brown - 2019 SMOTY Winner from the American Hospital Association, Emile Davis - 2019 SMOTY Winner from the Society for Human Resource Management and Arlene Shows - Marketing Manager at Tarsus Group.

2019 40

2019 Trade Shows Sponsorships Hospitality 40

PCMA Convene

DECEMBER 3, 2018

To get a sense of what to expect in the new year, I caught up with David Haas, director of digital marketing services at Freeman. Events like Marketing Nation Summit are turning up the volume on their voices. Maybe you would see a different set of sponsorships than I do.”. At PCMA Convening Leaders 2019 in Pittsburgh Jan.

2019 104

2019 Event Tech Tech Insurance 104

Meeting Tomorrow

NOVEMBER 28, 2018

One proven strategy to increase profitability is through sponsorship. This is not a new concept and meeting planners have been selling sponsorship (or getting help selling sponsorship) throughout history. The question is – are you really capturing all you can from sponsorship? Keep sponsorship a focus.

Sponsorships 50

Sponsorships Social Media Technology Financial 50

Event Industry News

JANUARY 21, 2020

AIM Group International, a leading company specialised in congresses, events and communication, is proud to announce that 2019 was a successful year, with very positive results reflecting the huge number of events organised during the year. We are really satisfied with this year’s achievements.

2019 52

2019 Management 2020 Sponsorships 52

Event Industry News

MARCH 12, 2019

The Warehouse x Barbican Inside Out campaign has won the 2019 European Sponsorship Arts and Culture Award at the European Sponsorship Association Awards. The project was a Barbican-wide initiative involving the Development, Retail, Marketing, Communications, Creative Learning, Business Events and Projects teams.

Sponsorships 58

Sponsorships Fashion 2018 Retail 58

Eventmobi

MARCH 8, 2019

Did you know that there are over a hundred different types of event apps currently available in the market? Generate new revenue sources – in app sponsorship packages. If you have event sponsors, ensure your event app provider allows for sponsorship opportunities within the app itself. . The cost of not changing.

Event Apps 150

Event Apps 2019 Technology Sponsorships 150

Tito Blog | An Event Blog for Organisers

SEPTEMBER 6, 2019

Date : September 29th, 2019. Date : November 16th & 17th, 2019. Date : September 14th, 2019. Date : November 20th & 21st, 2019. For Further Reading: Defining Our Core Values The Ins and Outs of JSConf EU’s Sponsorship Programme Why You Should Create a BIPoCIT Space At Your Next Event.

2019 60

2019 2020 Sponsorships Tech 60

Endless Events

DECEMBER 4, 2018

The year 2019 is almost upon us. 2019 Event Trends: Your Audience Craves Authenticity. This is no longer going to fly this 2019. Then again, WiFi could also be a venue for sponsorships, where you can exchange some online time for your partners’ visibility on your attendees’ devices. Brain Dates: Networking 2.0.

2019 134

2019 Sustainability Events Travel 134

PCMA Convene

JUNE 28, 2019

It’s no secret that traditional advertising has been suffering and digital users are numb to banner ads,” said Leah Judge, author of Agency EA’s “2019 Experiential Marketing Trend Report,” a companion report to the research study. Agency EA broke it down for Convene. STAGES THAT SHINE. CMP Credit.

Marketing 74

Marketing 2019 B2B Advertising 74

Event Industry News

DECEMBER 1, 2022

UFI, The Global Association of the Exhibition Industry, and the Freeman Company – a global leader in brand experience and exhibition marketing – have prolonged their existing Diamond Sponsorship agreement, re-committing to supporting the future development of the exhibition industry through supporting the global work of UFI.

Sponsorships 59

Sponsorships Tourism 2019 Marketing 59

Velvet Chainsaw

AUGUST 6, 2019

On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg egg debate.

Sponsorships 238

Sponsorships Trade Shows Advertising Education 238

Eventsforce

OCTOBER 2, 2019

Visiting EventLab 2019 this year? Hire Space has partnered with Eventsforce for the second consecutive year to provide registration, check-in and on-site management for the 1,000+ event organisers it is expecting to its flagship ‘EventLAB 2019’ show in London this month.

2019 40

2019 Sponsorships Marketing Event Marketing 40

Plan Your Meetings

DECEMBER 3, 2018

Google’s algorithm is the main reason marketing on social media is exploding right now. Maybe you don’t worry about search engine results for your events, using email marketing instead. RELATED STORY: Event marketing strategies for tough economic times. RELATED STORY: Twitter event marketing 101. How will they find yours?

2019 58

2019 Social Media Trade Shows Retail 58

Event Marketer

DECEMBER 27, 2021

And it can’t just be about optics—the young consumers driving cause marketing’s modern evolution are particularly adept at seeing through flowery language and empty promises. . Enter: the cause marketing activations and events implemented in 2021, which included an array of stunts and adventurous calls to action. CREATING A CORPS.

Marketing 118

Marketing Fashion Education Apparel 118

Event Industry News

SEPTEMBER 9, 2019

IBTM has revealed first details of its 2019 Association Programme, which takes place on the afternoon of 19 November – the first day of IBTM World, in Barcelona. Commenting on the Association Programme, David Thompson, IBTM World Event Director, said: “We’re excited about this year’s Association Programme.

2019 58

2019 Sustainability Sponsorships Association Meetings 58

Attendease

DECEMBER 5, 2019

When promoted properly during the build-up to an event, the app can also be a powerful marketing tool. In 2019, most tech suppliers have adopted a need of offering integration services. Sponsorship Opportunities. Events also serve as the perfect time to focus on sponsorship opportunities. Container Apps vs.

Event Apps 343

Event Apps Sponsorships Speakers Tech 343

Event Industry News

JANUARY 18, 2019

This year’s AEO Excellence Awards takes place on the 14th June 2019, at Grosvenor House, Park Lane London. . New categories for 2019, are as follows: • Best International Show – Americas. There are a number of sponsorship opportunities available for companies wishing to get involved. Best International Show – Europe.

2019 67

2019 Social Media Sponsorships Venues 67

Bizzabo

FEBRUARY 27, 2019

Find out how to supercharge all areas of your online marketing plan and boost registrations in this practical event registration guide. According to these 2019 event marketing statistics , 36% of marketers said their biggest challenge is increasing event ticket sales and registration. Event Website Tips. Source: Bizzabo.

2019 54

2019 Social Media Advertising Marketing 54

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing? Sponsorships.

Marketing 79

Marketing Trade Shows Event Marketing Education 79

EventBank Insights

JANUARY 22, 2019

Gather Your Speaker Bios, Headshots, social media accounts, etc This will be used on marketing materials to help give credibility to the content providers of your event. ? Event for free events, ticketing is important for collecting attendee contact info for later marketing use. ? Networking/mixer? Other Checklist 3 Months in Advance

Event Planning 74

Event Planning 2019 Negotiating Social Media 74

Expo Pass

FEBRUARY 1, 2019

Why More Marketing Agencies are Finding Value in Events. More and more marketing agencies are seeing the benefit of managing events for their clients. When hosting events, companies and organizations traditionally have managed using in-house marketing teams or external event planning agencies. (3 Minute Read). The difference?

Marketing 62

Marketing Advertising Tech Technology 62

Eventory

DECEMBER 6, 2018

So how to approach the event marketing strategy and the event calendar for 2019? According to Ivan Reic, the author of Events Marketing Management: A consumer perspective, Event industry is strongly affected by seasonality. Seasonality also determines your event marketing activity. When you should host an event in 2019?

2019 69

2019 Fashion Sports Events 69