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11 Secrets for Successful Association Sponsorships in 2022

Eventmobi

Sponsorship brings revenue opportunities to associations worldwide, but navigating today’s challenges around successful events is complicated. Read on to explore the secrets of sponsorships that resonate — and the upsides of putting people before programming. Sponsorship should be a positive experience for all individuals involved.

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7 Huge Event Planning Trends Spotted at MPI WEC 2018

Eventmobi

After spending the past week at MPI WEC 2018 (one of the largest annual gatherings for meeting professionals), I experienced what it’s like for an organization to pull out all the stops to create a truly memorable experience for events planners (who have seen and done it all). Food trends: personalized treats and retro eats. Schedule a Demo.

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State of Event Sponsorship in 2018 – #EventIcons Episode 97

Endless Events

Event Sponsorship is most essential part of every event. But how can an event prof make sure the sponsor aligns with the needs of the event? He is here to tell us about the current state of sponsorship, what to look for in value alignments with a sponsor, the connection between lead and sponsor, and much more. LumaFusion.

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How to master beer sponsorship for events – Heineken + Coachella style

Eventory

Heineken, one of the key players of the brewing industry, placed a bet on event marketing and implemented a master plan of beer sponsorship at Coachella Festival. How did it go? Why alcohol sponsorship for events like Coachella is the perfect fit for marketing to a wide Millennial audience. Why did it work so well?

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The Power of Sponsorships in 2019 – #EventIcons Episode 150

Endless Events

Are you thinking beyond the surface of event sponsorship? Sure almost every event requires sponsorship but long gone are the days that it is enough to just plaster up a few banners from your sponsors and call it good. In this episode, Peter Poehle returns to offer his annual update on the status of event sponsorship.

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Getting the Most Out of Event Email Marketing: A Mini Guide

Attendease

By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. MemberClicks’s guide to event planning recommends identifying shared characteristics of your audience members to determine how you can create relevant email lists.

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How to Apply HBO’s Bloody SXSW Activation to Events

PCMA Convene

Over the past month, my inbox has been littered with messages that offer tips on “How to Party Without a Badge” and reminders that I can “Win Stuff at the Fest!” A Sponsorship Activation That Stands for Something. Sponsorship used to involve hanging signage at an event and giving away items that helped attendees remember the brand.