Luggage Brand BÉIS Activates a Shoppable Three-city Hotel Pop-up Tour
Event Marketer
SEPTEMBER 25, 2023
The BÉIS Hotel tour touched down for several weeks in each market, kicking off in L.A. It will wrap in Dallas this month on Sept. and Dallas pop-ups were similar in their design of The BÉIS Hotel, with the layouts adjusted to fit the different spaces and the incorporation of Easter eggs unique to each city. and Dallas.
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